At a Glance
- Tasks: Create engaging PR content and support care homes in building their local reputation.
- Company: Join Barchester, a top-rated health and social care company with a supportive culture.
- Benefits: Enjoy retail discounts, wellbeing support, and opportunities for career development.
- Other info: Hybrid working model with one day in the office, plus excellent growth opportunities.
- Why this job: Be part of a team that celebrates exceptional care and makes a real community impact.
- Qualifications: Strong communication skills, attention to detail, and a passion for storytelling.
The predicted salary is between 30000 - 40000 € per year.
Barchester's marketing team has an exciting opportunity looking for a proactive and creative PR Executive to join the Brand Team. Working closely with the PR Manager, you'll play a key role in strengthening our reputation within local communities and supporting our care homes to drive commercial success. You'll be at the heart of our positive storytelling creating compelling PR content, supporting homes with media opportunities, and ensuring our brand shines across every channel.
With strong communication skills, a keen eye for detail, and a passion for great customer service, you'll help us celebrate what makes Barchester exceptional. Hybrid working, with one day in the office a week located in Finsbury Square, London.
NEED TO DO:- Develop and deliver PR content that highlight the quality of our care services
- Create self-serve PR tools and guidance to help homes generate positive local coverage
- Manage positive media queries and coordinate filming opportunities
- Celebrate and amplify great press coverage across the business
- Maintain and optimise intranet content to support an intuitive user experience
- Promote care ratings, awards, business successes, brand initiatives, and our Charitable Foundation
- Leverage content that showcases what we want to be known for including our care services, Care & Life Enrichment framework, dining experience, and life enrichment
- Support PR activity for homes under construction or refurbishment
- Work with internal stakeholders to share content across multiple channels
- Collate and distribute daily press cuttings to key stakeholders
- Track and report on weekly and monthly coverage
- Maintain monthly trackers to keep Operations informed
- Analyse trends to identify successes and areas needing additional focus
- Strong written and verbal communication skills
- High attention to detail
- A customer-focused mindset
- Ability to work at pace and manage multiple priorities
- A passion for storytelling and brand reputation
- Access to a range of retail and leisure discounts
- Access to a range of wellbeing support and Best Doctors Service
- Opportunity to develop within a hugely supportive team
Barchester have proudly been awarded a two-star outstanding rating by Best Companies, ranked 11th in the top 20 Best Health & Social Care Companies to work for and 14th in the Top 25 Best Big Companies to Work For in the UK. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Public Affairs Manager/Executive in London employer: Barchester Healthcare
Barchester is an exceptional employer that prioritises employee growth and well-being, offering a supportive work culture where creativity and proactive contributions are celebrated. With a hybrid working model based in the vibrant Finsbury Square, London, employees enjoy access to a range of retail and leisure discounts, comprehensive wellbeing support, and opportunities for career development within a highly regarded team. Recognised for its outstanding workplace environment, Barchester is committed to fostering a positive impact in local communities while empowering its staff to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Public Affairs Manager/Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your PR content and storytelling abilities. This is your chance to shine and demonstrate what makes you the perfect fit for Barchester.
✨Tip Number 3
Prepare for interviews by researching Barchester’s values and recent news. Tailor your answers to reflect how your experience aligns with their mission of celebrating exceptional care services.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Barchester team.
We think you need these skills to ace Public Affairs Manager/Executive in London
Some tips for your application 🫡
Show Off Your Storytelling Skills:Since you'll be creating compelling PR content, make sure your application reflects your storytelling abilities. Use engaging language and examples that showcase how you've successfully communicated messages in the past.
Tailor Your Application:Don't just send a generic CV and cover letter! Tailor your application to highlight your experience with PR and communication. Mention specific projects or achievements that align with what Barchester is looking for.
Be Detail-Oriented:With a keen eye for detail being crucial for this role, ensure your application is free from typos and errors. A polished application shows that you care about quality and professionalism, which is exactly what we value at Barchester.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Barchester Healthcare
✨Know Your Story
Before the interview, think about your own experiences and how they relate to Barchester's mission. Prepare examples of how you've successfully created PR content or managed media opportunities in the past. This will help you demonstrate your storytelling skills and show that you're a great fit for the role.
✨Research Barchester
Dive deep into Barchester's values, recent news, and their community impact. Understanding their brand and what makes them exceptional will allow you to tailor your answers and show genuine interest during the interview. Plus, it’ll give you a chance to ask insightful questions!
✨Showcase Your Communication Skills
Since strong communication is key for this role, practice articulating your thoughts clearly and confidently. You might even want to prepare a short pitch about a successful PR campaign you've worked on. This will not only highlight your skills but also your passion for effective storytelling.
✨Prepare for Scenario Questions
Expect questions that assess how you would handle specific PR challenges, like managing media queries or creating self-serve PR tools. Think through potential scenarios and how you would approach them, showcasing your problem-solving abilities and customer-focused mindset.
