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- Tasks: Create engaging PR content and support care homes in building their local reputation.
- Company: Join Barchester, a top-rated employer in health and social care.
- Benefits: Enjoy retail discounts, wellbeing support, and career development opportunities.
- Other info: Hybrid working model with a supportive team environment.
- Why this job: Be part of a team that celebrates exceptional care and positive storytelling.
- Qualifications: Strong communication skills and a passion for brand reputation.
The predicted salary is between 30000 - 40000 £ per year.
Barchester's marketing team has an exciting opportunity looking for a proactive and creative PR Executive to join the Brand Team. Working closely with the PR Manager, you'll play a key role in strengthening our reputation within local communities and supporting our care homes to drive commercial success.
You'll be at the heart of our positive storytelling creating compelling PR content, supporting homes with media opportunities, and ensuring our brand shines across every channel. With strong communication skills, a keen eye for detail, and a passion for great customer service, you'll help us celebrate what makes Barchester exceptional.
Hybrid working, with one day in the office a week located in Finsbury Square, London.
NEED TO DO:- Develop and deliver PR content that highlight the quality of our care services
- Create self-serve PR tools and guidance to help homes generate positive local coverage
- Manage positive media queries and coordinate filming opportunities
- Celebrate and amplify great press coverage across the business
- Maintain and optimise intranet content to support an intuitive user experience
- Promote care ratings, awards, business successes, brand initiatives, and our Charitable Foundation
- Leverage content that showcases what we want to be known for including our care services, Care & Life Enrichment framework, dining experience, and life enrichment
- Support PR activity for homes under construction or refurbishment
- Work with internal stakeholders to share content across multiple channels
- Collate and distribute daily press cuttings to key stakeholders
- Track and report on weekly and monthly coverage
- Maintain monthly trackers to keep Operations informed
- Analyse trends to identify successes and areas needing additional focus
- Strong written and verbal communication skills
- High attention to detail
- A customer-focused mindset
- Ability to work at pace and manage multiple priorities
- A passion for storytelling and brand reputation
- Access to a range of retail and leisure discounts
- Access to a range of wellbeing support and Best Doctors Service
- Opportunity to develop within a hugely supportive team
Barchester have proudly been awarded a two-star outstanding rating by Best Companies, ranked 11th in the top 20 Best Health & Social Care Companies to work for and 14th in the Top 25 Best Big Companies to Work For in the UK. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Locations
PR Executive in Essex, Waltham Abbey employer: Barchester Healthcare
Contact Detail:
Barchester Healthcare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Executive in Essex, Waltham Abbey
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR work, whether it's press releases, campaigns, or media coverage. This will give you an edge and demonstrate your creativity and attention to detail.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Be ready to discuss how your experience aligns with their mission and how you can contribute to their positive storytelling efforts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace PR Executive in Essex, Waltham Abbey
Some tips for your application 🫡
Show Off Your Writing Skills: As a PR Executive, your writing will be key! Make sure your application showcases your ability to create compelling content. Use clear, engaging language that reflects your personality and aligns with Barchester's brand voice.
Tailor Your Application: Don’t just send a generic CV and cover letter. Take the time to tailor your application to highlight how your skills and experiences match the job description. We want to see how you can contribute to our mission of celebrating what makes Barchester exceptional!
Be Detail-Oriented: Attention to detail is crucial in PR. Double-check your application for any typos or errors before hitting send. A polished application shows us you care about quality and professionalism, which is exactly what we’re looking for!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way to ensure your application gets into the right hands and allows us to keep track of all applicants efficiently. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Barchester Healthcare
✨Know Your Story
Before the interview, think about your own experiences and how they relate to the role of a PR Executive. Be ready to share specific examples of your past work in PR or communications that demonstrate your storytelling skills and attention to detail.
✨Research Barchester
Dive deep into Barchester's values, recent news, and their community initiatives. Understanding their brand and what makes them exceptional will help you tailor your answers and show genuine interest during the interview.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific PR situations, such as managing media queries or creating compelling content. Think through potential scenarios and prepare your responses to showcase your problem-solving skills and customer-focused mindset.
✨Showcase Your Passion
During the interview, let your enthusiasm for PR and storytelling shine through. Share why you love creating positive narratives and how you can contribute to Barchester's mission of celebrating their care services and community impact.