At a Glance
- Tasks: Help build the reputation of our homes and support teams across multiple locations.
- Company: Barchester is known for its quality care and supportive environment.
- Benefits: Enjoy a competitive salary, mobile phone, laptop, and free training opportunities.
- Why this job: Make a real difference in people's lives while growing your career in a warm organization.
- Qualifications: Experience in sales, marketing, and managing enquiries; empathy and excellent communication skills are essential.
- Other info: Work from home with regular travel; must have a full driving license.
ABOUT THE ROLE
As a Customer Relationship Manager at Barchester, you’ll help us to build the reputation of our homes to ensure they’re a success. It’ll be your responsibility to support teams across 3-4 homes in our Central Division to grow their occupancy with a focus on private occupancy. You’ll do that by boosting their reputation for quality care within local communities and showcasing their best qualities to prospective residents and their families.
Day-to-day, you could be strengthening the home’s web presence, improving the enquiry management process or liaising with General Managers (GMs) to ensure a rapid response to pre-admission assessments. We’ll also rely on you to develop strong sales and marketing teams in homes, helping them to tap into knowledge about local community groups and you’ll oversee these homes in putting together a programme of events and activities targeted at these groups.
You’ll carry out customer satisfaction research to pinpoint areas that can be improved in the conversion process and provide feedback to our wider leadership team, as well as weekly updates on live enquires and community engagement. As a Customer Relationship Manager, you’ll help connect us with residents who need quality care and support, making a real difference to their lives.
ABOUT YOU
You’ll have an impressive track record in sales and marketing, managing enquiries and general networking to join us as a Customer Relationship Manager. It’s also important that you have experience in the delivery of multi-site marketing activities, as well as delivering against targets ideally but not essentially with experience in the care and health industry. As a self-motivated individual with a creative mindset, you’ll be able to work as part of a multi-functional team.
We’re looking for someone who can be empathetic towards customers who are experiencing an emotional and challenging journey. That means you’ll have excellent communication and interpersonal skills too. This role requires you to work from home with regular travel, so it’s essential that you have a willingness to travel and full driving licence.
REWARDS PACAKGE
As well as a competitive salary, we can offer you impressive benefits, including a mobile phone, laptop, and free training and development. You’ll have plenty of opportunity to grow your career in a large organisation that’s renowned for its warm and supportive environment.
If you’d like to use your organisational and people skills in an organisation that provides the quality care you’d expect for your loved ones, this is an empowering and rewarding place to be.
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Customer Relationship Manager - Central Division employer: Barchester Healthcare
Contact Detail:
Barchester Healthcare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Manager - Central Division
✨Tip Number 1
Familiarize yourself with the local communities where the homes are located. Understanding the demographics and needs of these communities will help you tailor your approach and build stronger relationships with potential residents and their families.
✨Tip Number 2
Network with professionals in the care and health industry. Attend local events or join relevant online groups to connect with others who can provide insights and referrals, which can be invaluable in your role as a Customer Relationship Manager.
✨Tip Number 3
Showcase your sales and marketing achievements in previous roles. Be prepared to discuss specific strategies you've implemented that led to increased occupancy or improved customer satisfaction, as this will demonstrate your capability to excel in this position.
✨Tip Number 4
Highlight your ability to work independently while managing multiple sites. Share examples of how you've successfully coordinated efforts across different locations, as this is crucial for the role and will set you apart from other candidates.
We think you need these skills to ace Customer Relationship Manager - Central Division
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in sales and marketing, particularly in multi-site environments. Emphasize any relevant achievements that demonstrate your ability to manage enquiries and improve customer satisfaction.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the care industry and your understanding of the emotional journey customers face. Use specific examples from your past experiences to illustrate how you can contribute to Barchester's mission.
Showcase Communication Skills: Since excellent communication is key for this role, consider including examples of how you've successfully engaged with clients or stakeholders in previous positions. Highlight your interpersonal skills and ability to work within a team.
Research Barchester: Familiarize yourself with Barchester's values, services, and community engagement initiatives. This knowledge will help you tailor your application and demonstrate your genuine interest in the company during the application process.
How to prepare for a job interview at Barchester Healthcare
✨Showcase Your Sales and Marketing Experience
Be prepared to discuss your previous roles in sales and marketing, especially any experience related to multi-site marketing activities. Highlight specific achievements and how they relate to the responsibilities of a Customer Relationship Manager.
✨Demonstrate Empathy and Communication Skills
Since this role involves working with customers who may be going through emotional challenges, it's crucial to convey your ability to empathize. Share examples of how you've effectively communicated with clients in sensitive situations.
✨Familiarize Yourself with the Care Industry
Even if you don't have direct experience in the care and health industry, research the sector and understand its key challenges. This will help you speak knowledgeably about how you can contribute to improving occupancy and customer satisfaction.
✨Prepare Questions About Community Engagement
Think of insightful questions regarding how the company engages with local communities. This shows your interest in the role and your understanding of the importance of community relationships in boosting occupancy.