Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive sales and occupancy by managing enquiries and networking with the community.
- Company: Join Barchester, a top-rated care provider in the UK focused on exceptional resident care.
- Benefits: Enjoy a competitive salary, commission structure, discounts, and wellbeing support.
- Why this job: Be part of a supportive team that values your contributions and offers career progression.
- Qualifications: Sales experience preferred; must be self-motivated, data-savvy, and a confident communicator.
- Other info: Full UK driving licence required; opportunity to make a real impact in residents' lives.
The predicted salary is between 36000 - 60000 £ per year.
Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance NEED TO HAVE: Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence. NEED TO DO: Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local marketing opportunities. Maintain a contacts database. Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be
Customer Relationship Manager employer: Barchester Healthcare
Contact Detail:
Barchester Healthcare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Manager
✨Tip Number 1
Familiarise yourself with Barchester's values and mission. Understanding their commitment to exceptional quality care will help you align your approach during interviews and discussions, showcasing how you can contribute to their goals.
✨Tip Number 2
Network within the local community before applying. Attend local events or engage with community groups related to healthcare. This will not only give you insights into the local market but also demonstrate your proactive approach to potential employers.
✨Tip Number 3
Brush up on your Salesforce or similar CRM skills. Being able to discuss your experience with data analysis and how it can improve sales performance will set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific sales strategies you've successfully implemented in the past. Highlighting your ability to drive occupancy through innovative marketing approaches will resonate well with the hiring team.
We think you need these skills to ace Customer Relationship Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant sales and marketing experience, especially in healthcare if you have it. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer relationships and your understanding of the care home sector. Mention specific examples of how you've successfully increased occupancy or improved sales in previous roles.
Showcase Your Communication Skills: In your application, emphasise your excellent communication skills. Provide examples of how you've effectively engaged with clients or communities in the past, as this is crucial for the role.
Highlight Your Data Analysis Skills: If you have experience with Salesforce or similar CRM applications, make sure to mention it. Explain how you've used data analysis to drive sales performance in your previous positions.
How to prepare for a job interview at Barchester Healthcare
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales and marketing experience, especially in healthcare if applicable. Highlight specific achievements and how you successfully increased occupancy or improved conversion rates in past roles.
✨Demonstrate Communication Skills
Since excellent communication is key for this role, practice articulating your thoughts clearly. Prepare examples of how you've effectively communicated with clients or stakeholders in the past, particularly in challenging situations.
✨Familiarise Yourself with Salesforce
If you have experience with Salesforce or similar CRM applications, be ready to discuss it. If not, take some time to learn the basics, as being able to analyse data will be crucial for improving sales performance.
✨Engage with the Community
Research Barchester's local community initiatives and think about how you can contribute. Be ready to share ideas on how to network effectively within the community to raise the profile of the care home and generate enquiries.