At a Glance
- Tasks: Drive sales and occupancy in a prestigious care home through innovative marketing and community networking.
- Company: Join Barchester, a leading care provider with a focus on exceptional quality care.
- Benefits: Attractive salary plus commission, retail discounts, wellbeing support, and career development opportunities.
- Other info: Be part of a respected team that values your contributions and offers progression.
- Why this job: Make a real difference in people's lives while growing your career in a supportive environment.
- Qualifications: Sales and marketing experience preferred; self-motivated and confident communicator.
The predicted salary is between 30000 - 40000 £ per year.
Competitive salary plus commission. Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care.
Rewards Package
- Attritive salary, alongside a competitive commission structure
- Access to a range of retail and leisure discounts
- Access to a range of wellbeing support and Best Doctors Service
- Opportunity to develop within a hugely supportive team
Responsibilities
- Managing enquiries to improve the conversion rates and achieve occupancy targets
- Excellent communication skills
- Networking within the local community to raise the profile of the home and generate enquiries
- Supporting local and wider marketing activities to generate enquiries, drive conversion rates and increase occupancy
- Identifying opportunities to improve sales and marketing performance
Need to have
- Have proven sales and marketing experience preferably in healthcare but not essential
- Have the ability to analyse data on Salesforce or similar CRM application
- Be self-motivated and target driven
- Have interpersonal and professional qualities
- Confident user of Microsoft Office (Excel/Powerpoint)
- Full UK driving licence
Need to do
- Represent Barchester and our state of the art home in a friendly and professional manner
- Responsible for all sales activity for the home
- Talking to potential new residents over the phone, and providing informative and welcoming tours of the home
- Engage with residents and relatives to understand their experience and requirements
- Respond to sales enquiries
- Actively generate leads and identify local marketing opportunities
- Maintain a contacts database
Additional Information: Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Customer Relationship Manager employer: Barchester Healthcare Homes Limited
Barchester is an exceptional employer, offering a competitive salary and commission structure alongside a supportive work culture that prioritises employee wellbeing and development. As a leading care provider in the UK, we provide our Customer Relationship Managers with unique opportunities to grow within a prestigious team, while making a meaningful impact in the lives of our residents and the local community.
Contact Details:
Barchester Healthcare Homes Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Customer Relationship Manager
✨Tip Number 1
Get to know the company inside out! Research Barchester's values, mission, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Attend local events or community gatherings where you can meet potential colleagues or clients. Building relationships in the community can give you a leg up when it comes to generating enquiries.
✨Tip Number 3
Practice your pitch! Be ready to talk about your sales experience and how it relates to the role. Role-playing with a friend can help you feel more confident when discussing your skills during interviews.
✨Tip Number 4
Don’t forget to follow up! After any interview or networking event, send a quick thank-you email. It shows your appreciation and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Customer Relationship Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Customer Relationship Manager role. Highlight any sales or marketing experience, especially in healthcare, to show us you’re the right fit!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about working with Barchester and how you can contribute to increasing occupancy at our care home.
Show Off Your Communication Skills:Since this role involves networking and handling enquiries, make sure your application showcases your excellent communication skills. We want to see how you engage with potential residents and their families!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Barchester Healthcare Homes Limited
✨Know Your Stuff
Before the interview, make sure you understand Barchester's values and their approach to care. Familiarise yourself with their services and recent news. This will help you demonstrate your genuine interest in the company and how you can contribute to their mission.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully increased sales or improved occupancy rates. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it easy for the interviewer to see your impact.
✨Engage with the Community
Since networking is key for this role, think of ways you've previously engaged with local communities or built relationships. Be ready to discuss how you would approach this at Barchester, as it shows you're proactive and community-oriented.
✨Be Data Savvy
Brush up on your skills with Salesforce or similar CRM applications. Be prepared to discuss how you've used data to drive sales decisions in the past. This will show that you're not just a people person but also someone who can analyse and leverage data effectively.
