Global Trade Marketing Coordinator

Company Description:

The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside. The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour\’s wax services designed to encourage customers to extend the life of their wax garments. Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re-Loved an upcycling circularity initiative. Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.

Position Overview:

We have an exciting opportunity for a Global Trade Marketing Coordinator to join our Global Marketing team here at our Head Office in South Shields. This role will be key in supporting the Global Trade Marketing Manager to produce seasonal marketing assets, sales tools, launch needs, brand assets and implementation of the Global Marketing Calendar. You will work with the wider Trade Marketing team to deliver seasonal collection launch requirements, along with sales tools four times per year. The successful candidate will also provide general support to the wider Global Marketing team.

Essential Duties and Responsibilities:

• Work with Global Senior Marketing Coordinators – Sell Out, to support all markets in ensuring development of key partners marketing plans, execution & reporting
• Prepare Seasonal and/or Key Campaign Global Marketing Plans and Reports through the seasonal Global Marketing Calendar – obtain results from key markets & feedback each month
• Co-ordinate the creation of Seasonal Sell Out Tools including, Visual Merchandising Guidelines, Global Training Packs & Brand / Collection Guidelines
• Working with the Graphic Design team to help deliver assets for local and regional marketing activations
• Supporting delivery of global sales tools / sell in requirements (led by Senior Global Marketing Coordinator – Sell In); B2B site, Range Directories, Look Books, Sell in Packs, asset circulation to markets. Model booking for seasonal Global Launch Events / Showroom Filming
• Regularly updating the Barbour Library. Uploading and maintaining assets on the online platform with relevant metadata and reviewing the usage by markets / assessing future needs
• Support Wax for Life activations and process throughout the season.
• Compile Consumer Research & Market Research projects undertaken
• Act as the \”go to person\” in the Marketing team for global markets, offering support and solving queries
• Undertake any other reasonable activity, as may be required by senior management.

Skills and Experience:

• Previous marketing experience.
• Demonstrates high standards of attention to detail
• Able to work well under pressure, remain calm and demonstrate this style to others
• Proficient in PowerPoint, Outlook and Word
• Preferred experienced use of Excel, Adobe Suite including InDesign and Adobe Acrobat
• Excellent verbal and written communication skills to build strong relationships internally and externally
• Flexible methods with a positive approach to change
• Extremely self motivated
• Able to work by self along with good team working skills
• Pleasant and efficient telephone manner
• Strong organisational and time management ability
• Willing to go the extra mile and demonstrate commitment to the role/ company
• Able to establish relationships with people at all levels
• Uses time effectively – works on high priority actions first

Benefits:

• Discretionary Company bonus scheme
• Staff Discount
• Staff Shop
• Healthcare Cash Plan
• 25 days holiday as standard increasing with length of service plus bank holidays
• Access to training and development activities to support your career development
• Free onsite parking
• Subsidised canteen
• Operate hybrid & flexible working
• 4pm finish on a Friday
• Wellbeing support

Note: In the event that a sufficient volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested. #J-18808-Ljbffr