At a Glance
- Tasks: Lead audience-focused marketing campaigns for diverse arts programmes at the Barbican.
- Company: The Barbican, a vibrant international arts centre in London.
- Benefits: 28 days annual leave, pension scheme, discounts, and reciprocal gallery access.
- Other info: Collaborative environment with opportunities to support emerging talent.
- Why this job: Join a passionate team and connect audiences with exceptional cultural experiences.
- Qualifications: Significant arts marketing experience and strong leadership skills.
The predicted salary is between 45000 - 55000 £ per year.
The job requirements are detailed under key info. Where applicable the skills, qualifications and memberships required have also been included.
The Business
The Barbican is a multidisciplinary international arts centre in the City of London. Across its theatres, concert halls, cinemas, galleries, business venues, public and community spaces, the Barbican showcases the most exciting artists and performers from around the world, pushing traditional artistic boundaries and helping us understand our lives in new and unexpected ways. Each year, the Centre presents hundreds of different performances, events and exhibitions that entertain and inspire millions of people, create connections, provoke debate, and reflect the world we live in. Firmly rooted in its neighbourhood, the Barbican collaborates on projects with local communities, and supports young people and emerging talent to develop their artistic practice and access jobs in the creative industry.
The Person
This is an exciting opportunity for an experienced arts marketing professional to lead the team delivering audience-focused campaigns across a diverse programme of theatre, dance, music, creative learning and community activity. You'll oversee a talented team, drive audience growth and revenue, and play a key role in delivering the Barbican's artistic, brand and commercial objectives. We're looking for a strategic and collaborative leader with significant arts marketing experience, strong people management skills and a passion for connecting audiences with exceptional cultural experiences.
What We Offer
- Barbican Membership
- Membership of the Local Government Pension Scheme (LGPS)
- 28 days annual leave plus bank holidays, increasing with service
- Access to Barbican Centre discounts including offers at the Barbican Shop and hospitality outlets
- City Corporation staff benefits and discounts throughout the City of London, including at Tower Bridge, Guildhall Art Gallery and others
- Reciprocal entry to a number of galleries and museums across London
Senior Artform Marketing Manager in City of London employer: Barbican
The Barbican Centre is an exceptional employer, offering a vibrant work environment that celebrates arts and culture in the heart of London. With flexible hours and a focus on employee growth, team members are encouraged to develop their skills in customer service and visual merchandising while enjoying the unique atmosphere of one of the city's leading cultural venues. Join us for a rewarding experience where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Artform Marketing Manager in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Barbican and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Barbican are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Barbican on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Barbican. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Artform Marketing Manager in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Barbican. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Barbican:Show us that you’ve done your homework! In your application, briefly mention what you admire about Barbican’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Barbican
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Barbican will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Barbican, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
