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- Tasks: Drive client engagement and marketing strategies to boost business growth.
- Company: Join Banyards Consultants, a leading consultancy with a collaborative culture.
- Benefits: Enjoy a competitive salary, excellent benefits, and a supportive work environment.
- Why this job: Make a real impact in a dynamic role that shapes the future of the business.
- Qualifications: Experience in client engagement and marketing, preferably in construction or professional services.
- Other info: Be part of an Employee Ownership Trust with great career development opportunities.
The predicted salary is between 48000 - 72000 £ per year.
Location: Hybrid, London
Salary: £60,000 per annum, plus excellent benefits
Job Type: Permanent, Full Time
For nearly 40 years, Banyards Consultants has delivered expert mechanical and electrical design and commissioning services on some of the UK's most prestigious building projects. Working with architects, project managers, developers, contractors and end-users, we support projects across the commercial, healthcare, education, hotel & leisure, residential, retail and public sectors. With offices in London and Manchester, our work spans the UK.
As a proud Employee Ownership Trust (EOT) business and Gold Investors in People organisation, we're committed to creating a supportive, high-performing environment where our people thrive and have a genuine stake in the success of the business. You'll be part of a collaborative, knowledgeable team where expertise is valued, initiative is encouraged, and everyone plays a role in shaping the future of the business.
We are looking for an enthusiastic and experienced Client Engagement and Marketing Manager to support our sustainable growth. The role focuses on researching and developing new business opportunities, delivering targeted and measurable strategies that strengthen client relationships, and contributing to increased turnover in line with the organisation's three-year growth objectives.
As our Client Engagement and Marketing Manager, your responsibilities will be:
- Working closely with leadership, management, and key stakeholders, shaping and delivering a clear strategic marketing and engagement plan
- Enhancing the company's reputation as a trusted consultancy that clients return to, rely on, and recommend
- Supporting growth across core sectors by undertaking desktop research to identify opportunities, trends and potential clients within industry sectors
- Ensuring Banyards' combined design and commissioning expertise is clearly communicated and positioned
- Positioning Banyard Consultants Limited as the consultancy of choice across core and industry sectors
- Researching sectors, companies and key people for us to target for opportunities
You will have overall responsibility for:
- Client Engagement
- Marketing Strategy & Planning
- Digital Content Management
- Communications, Content & Brand Management
- PR, Media & Awards
- External Supplier & Agency Management
- CRM, Reporting & Performance Monitoring
- Leadership & Management Reporting
- Website management and content
Required Skills and Experience:
- Experience with client engagement and marketing in the construction and professional services sector.
- Have commercial awareness and understanding of market segmentation
- Be experienced in support strategic planning, client engagement, market research, and promotional initiatives.
- Experience in updating websites with knowledge of digital tools such as Google Analytics, Search Console, Looker Studio, Google Ads, and Mailchimp to track and improve campaign performance
- Experienced in managing, and reporting on digital media activity and developing and maintaining organisation's social media presence
- Know how to prepare and distribute email communications, including newsletters and e-shots with experience in optimise digital marketing campaigns across, SEO, GEO, PPC, SEM, email, and display channels
- Knowledge of analysing campaign performance and providing recommendations for improvement
- Proactive client engagement, primarily via phone, to build relationships, maintain connections and identify new opportunities
- Experienced in producing and editing marketing materials using Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong knowledge of preparing presentations, reports, and marketing documents using Microsoft Office
- Experienced in CRMs (Knowledge of Prospect CRM system would be advantageous)
- A Marketing Degree or CIM qualification is advantageous but not essential
- Experienced in configuration and management of CRM systems
- Competent in the use of Microsoft 365 and Adobe Creative Suite
Personal Skills:
- Outgoing and engaging, with a collaborative and supportive approach
- Strong communication skills with the ability to influence and build relationships
- Client-focused mindset with accountability for delivering high-quality outcomes
- Collaborative approach, working effectively across teams and disciplines
- Curious and proactive, using research and insight to inform decisions
- Adaptable and responsive in a fast-paced, evolving environment
- Resourceful and creative, with strong problem-solving ability and practical solutions
- Methodical, with strong diligence and excellent proofreading skills
- Highly organised using experience, initiative and sound judgement to drive decisions and deliver results
- Able to work under pressure and manage multiple priorities in a fast-paced environment
- Strong critical thinking skills and ability to create clear and persuasive marketing collateral
- Strong business acumen with the ability to work effectively to deadlines
- Proactive, willing to put ideas forward and not afraid to take the lead
Candidates with the experience or relevant job titles of: Marketing Campaign Manager, Marketing Lead, B2B Marketing, Senior Marketing Coordinator, Marketing Strategy Manager, Client Engagement Lead, may also be considered for this role.
Client Engagement and Marketing Manager employer: Banyards
Contact Detail:
Banyards Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Client Engagement and Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements. This is your chance to shine and demonstrate how you can add value to potential employers like Banyards Consultants.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you tailor your responses and show that you’re genuinely interested in being part of their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our awesome team at Banyards Consultants.
We think you need these skills to ace Client Engagement and Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Client Engagement and Marketing Manager role. Highlight your relevant experience in client engagement and marketing, especially in the construction and professional services sector, to show us you’re the perfect fit!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that align with the responsibilities mentioned in the job description. This will help us see how you can contribute to our team right away.
Be Authentic: Let your personality shine through in your application. We value a collaborative and supportive approach, so don’t hesitate to share your unique perspective and how you can bring that to our team at Banyards Consultants.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Banyards
✨Know Your Audience
Before the interview, research Banyards Consultants thoroughly. Understand their projects, values, and the sectors they operate in. This will help you tailor your responses to show how your experience aligns with their goals and how you can contribute to their client engagement and marketing strategies.
✨Showcase Your Skills
Be ready to discuss specific examples of your past work in client engagement and marketing, especially within the construction and professional services sector. Highlight your experience with digital tools and how you've successfully managed campaigns, as this is crucial for the role.
✨Prepare Questions
Think of insightful questions to ask during the interview. This could be about their current marketing strategies or how they measure success in client engagement. Asking thoughtful questions shows your genuine interest in the role and helps you assess if the company is the right fit for you.
✨Demonstrate Your Collaborative Spirit
Since the role involves working closely with leadership and various stakeholders, be prepared to discuss how you've successfully collaborated in previous roles. Share examples that highlight your ability to build relationships and work effectively across teams, which is key to thriving in their supportive environment.