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- Tasks: Support digital marketing initiatives and manage customer data segmentation in our CRM.
- Company: Join Banner, the UK's leading supplier of school uniform and sportswear.
- Benefits: Up to £30k salary, flexible hours, birthday off, and regular socials.
- Other info: Exciting career growth opportunities in a collaborative environment.
- Why this job: Be part of a dynamic team driving digital change and making an impact.
- Qualifications: Experience in email marketing, data management, and strong communication skills.
The predicted salary is between 30000 - 30000 £ per year.
Location: Altrincham, Manchester
Reporting to: Senior Digital Marketing Executive
Working for Banner
Banner Ltd is the UK’s leading supplier of school uniform and sportswear, renowned for its high level of service, product choice, quality, and year-round stock availability. We are an ambitious team of c.360 people across two business divisions: wholesale and retail, and work with an extensive network of retail/e-tail/online partners. Our Wholesale business is located across 3 sites, Trowbridge (HQ), Altrincham and Seaham. Our Retail business is headquartered in superb offices close to Altrincham town centre and has around 40 office and store locations around the country. Banner is private equity owned and has invested considerable resources in developing the leading digital offer in our market. As a result, we have an ambitious digital change agenda, stewarded by a Digital Advisory Board and strong sponsorship from our CEO. We are implementing CRM across all our business and have partnered with Gravitai as our external development partner. We have several exciting, cutting edge projects in progress and in plan which are pivotal to the Group’s commercial success. This challenging change agenda is supported by our internal commitment to empower colleagues, provide outstanding careers and make Banner a truly great place to work. We want to grow our team with diverse, collaborative, enthusiastic and ambitious talent: people who want to be part of something special.
Summary of this position
A year ago, we invested in digital marketing as part of our Ecommerce team and seen strong return for our investment, and we are now looking for someone to help us to continue our journey and provide support to our senior digital marketing specialist. A detailed, data driven specialist you will be responsible for building our customer data segmentation in our CRM application and supporting the setup of campaigns and reporting. Working closely with the Senior digital marketing executive and our marketing and sales team and liaising with IT where necessary to get data or test integrations or changes driven into the CRM application by the digital development team. We are planning to invest more in the team and as these plans are finessed and implemented, opportunities for your career growth will be clear. We are specifically looking for someone with unquestionable CRM skill and brilliant communication and coordination abilities, to take a pivotal role in the overall Ecommerce function in support of the Head of Ecommerce.
Are we right for you?
To be successful with Banner you will be positive, dynamic, professional, courageous, and collaborative. You will be:
- An Excel wizard
- Detail oriented
- Well organised and good at managing their work time
- Clear communicator with a drive to self-learn
To apply you will need to:
- Experienced in email marketing and building sent lists and delivering reports
- Comfortable with data cleansing, modelling, segmentation and following standards
- Able to build emails from templates and code HTML/CSS to edit email content as necessary
- Used Google analytics and email performance reports and able to provide insights to drive sales
Advantageous but not essential skills and experiences:
- Experience with SQL
- Experience with Power BI or other business intelligence tools
- Experience in other digital marketing channels like SEO, PPC or Social Media Marketing
- Writing JavaScript and using Google tag manager
What you can look forward to:
- Salary up to £30k depending on experience
- Birthday off
- Flexible working hours and work from home
- Off peak early finishes on Fridays (October-March)
- Regular socials
This job description is a tool to help both the Company and the individual understand the main responsibilities of the role. It is not intended to be an exhaustive or complete list of all possible tasks. Everyone is expected to be flexible in his or her approach and to take on tasks as reasonably requested.
CRM Specialist in Manchester employer: Banner
Contact Detail:
Banner Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Specialist in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM projects and digital marketing successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their digital marketing strategies and think about how your skills can contribute to their ambitious goals. Be ready to discuss specific examples from your experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Banner.
We think you need these skills to ace CRM Specialist in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the CRM Specialist role. Highlight your experience with email marketing, data segmentation, and any relevant tools like Google Analytics. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're excited about joining Banner and how your background makes you a perfect fit for our team. Keep it engaging and personal – we love a bit of personality!
Show Off Your Data Skills: Since this role is all about data, make sure to showcase your Excel wizardry and any experience with data cleansing or modelling. We want to know how you've used these skills in past roles to drive results.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on being part of our team at Banner!
How to prepare for a job interview at Banner
✨Know Your CRM Inside Out
Make sure you brush up on your CRM skills before the interview. Understand how customer data segmentation works and be ready to discuss your experience with email marketing, data cleansing, and reporting. This will show that you're not just familiar with the tools but can also leverage them effectively.
✨Showcase Your Communication Skills
Since this role requires brilliant communication and coordination abilities, prepare examples of how you've successfully collaborated with teams in the past. Think about times when you had to liaise with IT or other departments to achieve a common goal—this will highlight your teamwork skills.
✨Be Data-Driven
Banner is looking for someone who is detailed-oriented and data-driven. Come prepared with insights from your previous roles where you used data to drive decisions. If you have experience with Google Analytics or any business intelligence tools, be ready to discuss how you've used these to improve campaign performance.
✨Demonstrate Your Enthusiasm for Digital Marketing
Express your passion for digital marketing and your eagerness to be part of Banner's ambitious digital change agenda. Share your thoughts on current trends in digital marketing and how you can contribute to their exciting projects. This will show that you're not just looking for a job, but are genuinely interested in being part of something special.