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For Companies At a Glance
- Tasks: Lead a global sales team and drive commercial success in RF systems.
- Company: Established tech leader in RF systems with strong growth.
- Benefits: Competitive salary, bonus scheme, company car, and generous holiday.
- Other info: Visible role with travel to key customers and trade shows.
- Why this job: Shape the future of a growing company and make a real impact.
- Qualifications: 10+ years in technical B2B sales, ideally in defence or telecoms.
The predicted salary is between 80000 - 100000 £ per year.
Our client is an established technology business and industry leader in RF systems — serving customers across satcom, broadcast, defence and telecoms markets worldwide. Following strong, consistent growth (revenues up over 70% in two years), they are creating a new Sales Director role to own global commercial performance and shape the next chapter of their international expansion.
The Opportunity
- Lead a distributed BDM team across UK/EMEA, APAC and the US — coaching, setting direction and driving consistent commercial rhythm
- Own revenue, gross profit and margin performance for the RF Communications and Test product lines globally
- Build commercial capability in the US, the largest growth market (~$6m and rising)
- Redesign and strengthen the global channel and VAR partner network
- Embed Salesforce as a live management tool, improving forecasting and pipeline discipline
- Collaborate cross-divisionally on system-level opportunities within a broader technology group
- Travel to key customers and trade shows — this is a visible, field-engaged role (4–5 shows/year)
What we’re looking for
- 10+ years in technical B2B sales, ideally in defence, aerospace, telecoms, RF, photonics, test channel coverage in Europe and APAC improves
- You’re present, engaged and driving deals — not just reporting on them
Package
- Competitive salary with genuine scope for growth as the role develops
- Bonus scheme
- Company car or car allowance
- Share Incentive Plan
- Pension
- 4x life assurance
- 25 days holiday + bank holidays, with buy/sell option
- Employee Assistance Programme, wellbeing app, cycle-to-work scheme
How to apply
This role is being managed exclusively by Banner Lane. For a confidential conversation, please contact Stephen Start, Director: sstart@bannerlane.com · +44 (0) 1242 907 770
Sales Director in Swindon employer: Banner Lane
Contact Detail:
Banner Lane Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in Swindon
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend relevant events. The more people you know in the RF systems space, the better your chances of landing that Sales Director role.
✨Tip Number 2
Showcase your expertise! Prepare to discuss your past successes in technical B2B sales during interviews. We want to hear about how you've driven revenue and built strong teams in defence or telecoms.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you're interested in, even if they’re not advertising roles. A little initiative can go a long way!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the extra step to connect with us directly.
We think you need these skills to ace Sales Director in Swindon
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Sales Director role. Highlight your experience in technical B2B sales, especially in defence, aerospace, and telecoms. We want to see how your background aligns with the job description!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the RF systems industry and how you can drive commercial performance. Let us know why you're the perfect fit for this exciting opportunity.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your achievements! Quantify your successes in previous roles, especially those related to revenue growth and team leadership. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates. Let’s get your journey started!
How to prepare for a job interview at Banner Lane
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your understanding of revenue, gross profit, and margin performance. Brush up on your past achievements and be ready to discuss specific figures that showcase your success in driving sales growth.
✨Understand the Market Landscape
Familiarise yourself with the RF systems market, especially in defence, aerospace, and telecoms. Research the company's competitors and trends in the industry so you can speak confidently about how you can help shape their international expansion.
✨Showcase Leadership Skills
You'll be leading a distributed team, so prepare examples of how you've successfully coached and directed teams in the past. Highlight your ability to drive a consistent commercial rhythm and how you've built commercial capabilities in previous roles.
✨Engage with the Technology
Since this role involves embedding Salesforce as a management tool, be prepared to discuss your experience with CRM systems. Share how you've used technology to improve forecasting and pipeline discipline in your previous positions.