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- Tasks: Create and execute engaging social media strategies to boost brand presence and sales.
- Company: Join BAM, a certified B-Corp redefining activewear with sustainability at its core.
- Benefits: Enjoy a competitive salary, generous discounts, and hybrid working options.
- Other info: Be part of an inclusive team that values diversity and personal growth.
- Why this job: Make a real impact in a dynamic environment while promoting a brand you believe in.
- Qualifications: 3+ years in social media management with strong content creation skills.
The predicted salary is between 30000 - 40000 £ per year.
BAM is an ambitious ecommerce business offering a genuine alternative to conventional active wear. Now a certified B-Corp and an accredited living wage employer, the company was set up in 2006 by David Gordon who wanted to prove a sustainable business could be commercially successful.
The Social Media Manager will be responsible for developing and executing our social marketing and channel strategies, playing a crucial role in driving online demand, brand experience and sales. This role needs to work closely with the wider marketing team to ensure cohesive messaging and campaigns.
Responsibilities
- Social Strategy: Develop and implement a comprehensive social media strategy aligned with overall marketing objectives. Create engaging content calendars and ensure consistent brand messaging across all platforms (Instagram and Facebook, primarily).
- Content Creation & Curation: Produce high-quality, visually appealing content, including statics, videos, stories, reels, and written posts, tailored to each platform. Brief and curate user-generated content. Brief in-house creative team for any content requirements that require graphic design and core brand photography.
- Influencer Marketing: Growing our influencer network is a large part of this role. This requires being proactive in getting new audiences to discover BAM through consistent outreach and discovering new talent to advocate for us who align to our values and audience. Sourcing, briefing and publishing influencer content inline with the content calendar or campaign and managing relationships with key influencers for ongoing opportunities.
- Partnership and Co-lab Outreach: Identifying other brands that align with our values for cross promotion posts and opportunities.
- Community Management: Actively engage with followers, respond to comments and messages, and foster a positive and interactive online community. Monitor brand mentions and address customer inquiries/concerns promptly and professionally.
- Platform Management: Manage and optimize social media profiles, ensuring they are up-to-date and reflect the brand's identity. Stay up-to-date with the latest platform algorithm changes and adapt strategies accordingly.
- Performance Analysis & Reporting: Track key performance indicators (KPIs) such as reach, engagement, website traffic, and conversions. Analyse data, generate reports, and provide insights to optimize social media campaigns and measure ROI.
- Trend Monitoring & Research: Stay informed about current social media trends, competitor activities, and industry best practices. Identify opportunities to leverage new platforms and technologies.
- Team Management: Support and guide the part-time social exec to ensure the channel is effectively managed and content is scheduled in a timely manner. Collaborate closely with other marketing team members to ensure cohesive brand messaging and integrated marketing efforts.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field preferred.
- 3+ years of experience in social media management, preferably within consumer lifestyle brands.
- Proven track record of developing and executing successful social media campaigns.
- Deep understanding of social media platforms, algorithms, and analytics.
- Excellent content creation and copywriting skills.
- Strong visual sense and experience with photo/video.
- Experience with social media management tools (e.g. Sprout).
- Analytical skills and ability to interpret data to optimize campaigns.
- Excellent communication, interpersonal, and community management skills.
- Passion for fitness, health, and the activewear industry is a plus.
Key KPIs
- Social following growth across Instagram and Facebook.
- Social content engagement rates inline with industry benchmarks.
- Successful campaign launch criteria for key campaigns.
- Increased organic social reach to new audiences.
Everyone is welcome
BAM is an equal opportunities employer and actively supports Human Rights, and all Equality legislation. Our ethos is to respect and value people’s differences, to help everyone achieve more at work as well as in their personal lives so that they feel proud of the part they play in our success. We are all about transparency, honesty, integrity, and fun. We believe that all decisions about people at work should be based on the individual’s abilities, skills, performance and behaviour and our business requirements.
What you’ll get in return for your experience
A competitive salary, the opportunity to learn quickly, make the role your own, and truly make an impact in a small business environment.
Benefits
- Generous employee discount.
- 3 free garments at the start of each new season.
- Hybrid working. Office based Tuesday/Wednesday/Thursday. Mondays and Fridays at home.
Social Media Manager - maternity cover in Plymouth employer: BAM Clothing
Contact Detail:
BAM Clothing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager - maternity cover in Plymouth
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own profiles are looking sharp. Show off your skills by creating engaging content that reflects the brand's vibe. This will not only impress potential employers but also give them a taste of what you can bring to their team.
✨Tip Number 2
Networking is key! Reach out to current or former employees on LinkedIn and ask about their experiences at BAM. This can give you insider knowledge and help you tailor your approach when you apply. Plus, it shows you're genuinely interested in the company!
✨Tip Number 3
Prepare for the interview like it's a big campaign launch! Research BAM’s social media presence and come up with fresh ideas that align with their values. Be ready to discuss how you can enhance their influencer marketing and community engagement strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the BAM team and ready to dive into the world of sustainable activewear.
We think you need these skills to ace Social Media Manager - maternity cover in Plymouth
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for social media and the activewear industry shine through. We want to see that you genuinely care about what BAM stands for and how you can contribute to our mission.
Tailor Your Content: Make sure to customise your application to reflect the specific skills and experiences that align with the Social Media Manager role. Highlight your previous successes in social media management and how they relate to our goals at BAM.
Be Creative: Since this role is all about content creation, don’t be afraid to showcase your creativity in your application. Whether it’s through a unique format or engaging examples of your work, we love seeing innovative approaches!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at BAM Clothing
✨Know Your Social Media Inside Out
Before the interview, make sure you’re up to speed with BAM's social media presence. Check out their Instagram and Facebook pages, and analyse their content strategy. Be ready to discuss what you think works well and how you could enhance their approach.
✨Showcase Your Content Creation Skills
Prepare a portfolio of your best work that highlights your content creation abilities. Include examples of visually appealing posts, videos, and any user-generated content you've curated. This will demonstrate your capability to produce high-quality content that aligns with BAM's brand.
✨Be Ready to Discuss Influencer Strategies
Think about how you would grow BAM's influencer network. Come prepared with ideas on potential influencers who align with the brand’s values and how you would approach them. This shows your proactive mindset and understanding of influencer marketing.
✨Understand the Metrics That Matter
Familiarise yourself with key performance indicators relevant to social media. Be prepared to discuss how you’ve used analytics in past roles to optimise campaigns. Showing that you can interpret data and adjust strategies accordingly will impress the interviewers.