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- Tasks: Support the Store Manager in delivering exceptional customer experiences and managing store operations.
- Company: Bailey Nelson, a fast-growing eyewear brand with a friendly and inclusive culture.
- Benefits: Competitive salary, bonuses, generous product allowance, and comprehensive training.
- Why this job: Join a dynamic team and make a real impact in the world of eyecare.
- Qualifications: Experience in optics and strong leadership skills are essential.
- Other info: Exciting growth opportunities as we expand across Australia and New Zealand.
The predicted salary is between 28800 - 43200 £ per year.
Bailey Nelson is looking for an Assistant Store Manager for our store in Southland! At Bailey Nelson, we’re all about changing how our customers see the world and how the world sees them. We are a tightknit bunch of down to earth individuals who look for ways to relentlessly improve on everything we do, every day. We believe our team is the secret to our success. Our people and the interactions we have with one another and with our customers are what defines the essence of who we are, and why we are fast becoming the smarter choice in eyewear for our customers.
What’s in it for you:
- As a Bailey Nelson ASM you play a key role in bringing the joy to eyecare. You support the Store Manager & Optometrist in running a successful store covering appointment book management and the execution of the customer journey so each customer has a seamless experience moving from the clinic to frame selection and dispense.
- You are responsible for running the store two days a week on the Store Manager’s rostered days off.
- Growth opportunities - BN is opening new stores across Australia and New Zealand in 2026 which means there is a lot of potential for career progression.
- You are empowered to grow your skills with a comprehensive training experience to upskill you in optical dispensing skills and team leadership skills.
- BN Assistant Store Managers are offered coaching and are challenged by their Store Manager, Regional Manager and Area Director to be the best they can be.
- You have the opportunity to grow your practice. The customer experience you deliver will create a loyal returning base of customers and word of mouth referrals.
- You’re also supported with local marketing tools that help you connect with your local community and grow your customer base.
- Competitive compensation package including base salary and monthly & quarterly bonuses based on performance.
- A generous product allowance.
What we are looking for:
- Someone who feels at home with the BN values - tightknit, down to earth and constantly improving - and can bring joy to customer service and team interactions.
- Solid experience in Optics at a supervisor or management level.
- Leadership skills and a commitment to training and developing your team.
- Must be available to work 38 hours a week on a Sunday - Thursday roster.
What are you waiting for? Frame your future and apply now! Bailey Nelson is committed to creating a workplace that is diverse, inclusive, and welcoming to all. We welcome applicants from all backgrounds and identities regardless of age, sex, ethnicity or sexual orientation and we pride ourselves on our teams being as diverse and dynamic as our valued customers.
Assistant Store Manager - Southland in Cheltenham employer: Bailey Nelson
Contact Detail:
Bailey Nelson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Store Manager - Southland in Cheltenham
✨Tip Number 1
Get to know the company culture! Before your interview, spend some time researching Bailey Nelson's values and mission. This will help you connect with the team during your chat and show that you're genuinely interested in being part of their tightknit community.
✨Tip Number 2
Practice your customer service skills! Since the role is all about bringing joy to customer interactions, think of examples from your past experiences where you've gone above and beyond for customers. Be ready to share these stories during your interview!
✨Tip Number 3
Show off your leadership potential! As an Assistant Store Manager, you'll need to support and develop your team. Prepare to discuss how you've successfully led a team or trained others in previous roles. This will highlight your commitment to growth and improvement.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to get to know you better right from the start. Plus, it’s super easy – just head over to our careers page and get started!
We think you need these skills to ace Assistant Store Manager - Southland in Cheltenham
Some tips for your application 🫡
Show Your Personality: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your passion for customer service and how you embody our BN values.
Tailor Your Experience: Make sure to highlight your relevant experience in optics and leadership. We’re looking for someone who can bring joy to our customers and lead a team, so connect your past roles to what we do at Bailey Nelson.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that are easy to read. Use bullet points if it helps to convey your skills and experiences effectively!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Bailey Nelson
✨Know the Brand Inside Out
Before your interview, make sure you understand Bailey Nelson's values and mission. Familiarise yourself with their approach to customer service and how they aim to change the eyewear experience. This will help you align your answers with what they’re looking for.
✨Showcase Your Leadership Skills
As an Assistant Store Manager, you'll need to demonstrate your leadership abilities. Prepare examples of how you've successfully led a team or improved processes in previous roles. Highlight your commitment to training and developing others, as this is key to the role.
✨Prepare for Customer Journey Scenarios
Think about how you would handle various customer interactions, from appointment management to frame selection. Be ready to discuss how you would ensure a seamless experience for customers, as this is crucial for the role at Bailey Nelson.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions that show your interest in the company’s growth and your potential role in it. Inquire about the training opportunities and how you can contribute to the local community through marketing initiatives.
