Product Manager — Customer Portal Experience

Azets is an international business advisory group, with 9,000 local experts in 200+ locations across eight countries, backed by progressive technology. We are united by one clear purpose: to improve the lives of our clients, colleagues and communities, in a sustainable way.

Azets serves 100,000+ clients across the Nordics, UK, and Ireland through accounting, payroll, tax, and advisory services. Our customer platform is the digital front door to all of it: the place where SME owners check their numbers, HR managers register new employees, line managers approve time off, and employees view their payslips. Right now, that experience doesn’t match the quality of what our teams deliver. Information is spread across systems. Workflows feel disjointed. The mobile experience is underdeveloped. We’re hiring a Product Manager to fix this: to create a single, unified portal that brings together data and actions across every service line into something that feels fast, coherent, and genuinely useful. This is a high‑visibility, high‑complexity role. You’ll be aggregating information from multiple backend systems, serving a broad user base with very different needs, and coordinating across several product teams who all have a stake in what the portal shows. If you’re energized by making complex things feel simple, this is the job.

What You’ll Own

• Product strategy and roadmap for the customer portal: the landing experience, cross‑service navigation, unified dashboards, KPI views, and key action workflows.
• The mobile experience: giving clients meaningful, well‑designed access to their data and tasks on the go.
• A measurable improvement in task success rate, time‑to‑complete, activation, and customer satisfaction across core portal workflows.
• A working model where discovery is continuous: research, prototypes, build, measure, iterate.

What You’ll Do

• Define the north‑star portal experience: what customers see first, what they can do fast, and how we guide them to what matters.
• Drive cross‑system unification: align stakeholders and teams to create one coherent experience despite multiple backends.
• Partner closely with your dedicated designer and engineering team to ship high‑quality experiences with strong attention to performance, accessibility, and mobile‑first patterns.
• Establish clear UX and product metrics, instrument events, and use both qualitative and quantitative data to prioritise improvements.
• Manage trade‑offs across service lines; make decisions fast and make them visible.
• Engage directly with clients: from SME owners to payroll administrators to regular employees to validate problems and test solutions.

What Great Looks Like in 6–12 Months

• Customers can complete the top portal tasks significantly faster, with fewer support tickets and less confusion.
• A new or substantially improved portal entry experience with clear information architecture, relevant KPIs, and “next best action” guidance that customers actually use.
• A repeatable cadence of discovery and iteration, with clear metrics showing the impact of each release.
• Other product teams actively want to surface their features through your portal because it works and it drives adoption.

What You Bring

• 5+ years in product management, with meaningful experience on customer‑facing portals, dashboards, or multi‑product digital experiences.
• A genuine obsession with usability and interaction design: you notice when something takes three clicks instead of one, and it bothers you enough to fix it.
• Experience shipping both web and mobile products to a high standard.
• The ability to work across teams and influence without authority. This role is inherently cross‑functional; your success depends on getting alignment from teams you don’t manage.
• Comfort with complexity: you’ll synthesise data and workflows from multiple systems into unified experiences for users with very different needs.
• Fluent English. You’ll work across Stockholm, London, and Nordic offices.

Nice to have:

• Experience with B2B SaaS platforms, particularly in professional services, fintech, or accounting/payroll.
• Strong instinct for information architecture and data visualisation.
• Familiarity with design systems and maintaining consistency across a multi‑product platform.
• Nordic language skills (Swedish, Norwegian, Danish, or Finnish).

The Team and Setup

You’ll report to the Head of Product and work with a dedicated engineering squad and designer. Azets Software is a 40‑person team building the platform that serves 170,000+ users across 7 countries. We operate with significant autonomy and a flat structure. This role is hybrid, with at least one day per week in the office. We have offices across the UK (London preferred) and in Stockholm. Expect quarterly travel to Stockholm and Lithuania to work with the broader team. You must have the right to work in the UK or Sweden. We are unable to offer visa sponsorship or relocation for this role.

What We Offer

• Real ownership of the product experience that every Azets client touches.
• A strong, collaborative team that takes craft seriously.
• Competitive compensation and country‑appropriate benefits (pension, insurance, generous holiday).
• Flexible, trust‑based working within a hybrid model.