Event Marketing Manager(London/Berlin)

Base pay range

$50,000.00/yr – $65,000.00/yr

Location

Hiring in London and Berlin.

About Us

Azazie, Inc. stands as the leading direct‑to‑consumer (DTC) e‑tailer, providing an array of bridal gowns, bridesmaid dresses, evening wear, and accessories. Designed in Los Angeles, AZAZIE disrupts the traditional wedding industry by presenting made‑to‑order gowns at an affordable price point. The brand is dedicated to promoting body‑positive fashion, ensuring that all dresses, available in sizes 0‑30, are meticulously cut and sewn to order. Explore our website, where you\’ll find hundreds of bridal and bridesmaid gowns and dresses, spanning over 80+ enticing colour options.

Responsibilities and Duties

• As the UK market manager, develop and implement growth plans based on the company\’s strategic objectives. Develop and execute the France go‑to‑market strategy to build brand awareness and generate qualified leads.
• Plan and manage multi‑channel marketing campaigns (pop‑up events, press, content, PR, and partnerships).
• Oversee pop‑up activations and new store openings, ensuring traffic, revenue, and brand loyalty targets are met. Align all promotional activities with the company’s business model and performance goals.
• Analyse user profiles and market behaviour to refine acquisition and retention strategies. Manage user acquisition funnels and optimise customer experience across touchpoints.
• Maintain a customer management system (CRM) to enhance loyalty and lifetime value.
• Manage the marketing budget with a strong focus on ROI and cost efficiency. Monitor and report key performance metrics (CPL, CAC, ROI, engagement) and translate insights into actionable improvements.

Requirements

• Extensive local network in the UK and commitment to long‑term regional development. Experience in pop‑up/offline events is a must.
• Excellent English language skills and familiarity with the UK market trends and culture.
• Strong sense of responsibility, self‑motivated learner, team player with innovative thinking, and a proactive approach to tasks.
• Outstanding business analysis, comprehension, and logical thinking skills. Mature experience in merchant marketing systems and methodologies.
• Experience in launching new projects (0 to 1) and ability to thrive in a dynamic, fast‑paced environment. Strong communication and collaboration skills, with proficiency in marketing and performance management.
• 2‑5 years of marketing experience, including at least 1‑2 years in a managerial or regional role.
• Proven experience in market entry or brand building within France or similar mature markets.

What We Offer

• Competitive salary and benefits package (£50,000‑65,000/€57,000‑75,000 per year)
• Opportunity to shape the growth of a successful US brand in the EU market
• Professional development and career progression

Additional Information

• Full‑time remote position based in Paris
• Regular working hours with occasional flexibility required for US and China communications
• You\’ll play a pivotal role in shaping brand strategy, building awareness, and driving growth through creative, data‑driven campaigns.
• If you’re passionate about turning insights into impact — and want to be part of building something from the ground up — we’d love to meet you.

Contact

Direct message the job poster from Azazie, Inc.

Job Details

• Seniority level: Mid‑Senior level
• Employment type: Full‑time
• Job function: Marketing, Business Development, and Sales
• Industries: Retail Luxury Goods and Jewelry, Women\’s Handbag Manufacturing, and Wholesale Luxury Goods and Jewelry