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- Tasks: Engage audiences and drive sales for race sponsorship, hospitality, and events.
- Company: Join Ayr Racecourse & Western House Hotel, Scotland's premier racecourse and award-winning hotel.
- Benefits: Enjoy a part-time role with a company pension and flexible hours.
- Why this job: Be part of a dynamic team in a vibrant environment with exciting events and opportunities.
- Qualifications: Sales experience, excellent communication skills, and a knack for new business development required.
- Other info: Interest in horseracing or the hotel industry is a plus but not essential.
The predicted salary is between 24000 - 36000 £ per year.
Ayr Racecourse & Western House Hotel requires a part-time dynamic experienced Sales Executive to join our busy Sales and Marketing Team. Scotland's Premier Racecourse, Ayr has 30 fixtures throughout the year and hosts both the Coral Scottish Grand National Festival and Virgin Bet Ayr Gold Cup Festival. The Racecourse is also home to the biggest conference and events centre outside of a major city while the multi-award winning four-star Western House Hotel is one of the country's leading wedding venues.
This role is a fantastic opportunity for a pro-active, highly motivated individual with sales experience. The successful candidate will be responsible for engaging new and existing audiences to drive sales across our entire portfolio including race sponsorship, hospitality & admission sales, and conference and events.
Responsibilities will include:
- Maintaining a good relationship with existing customers
- Proactively seeking new opportunities, sectors, and clients
- Assisting with other general sales and marketing responsibilities
Skills and experience required are, but are not limited to:
- Ability to demonstrate a proven track record in sales, preferably within the leisure sector
- Experience in new business development and account management
- Excellent communication skills
- Excellent attention to detail and organisational & time management skills
- IT – an understanding of CRM systems, Microsoft Office, and social platforms
- Interest or experience in horseracing and/or hotel industry would be advantageous but not essential
Position Details:
- Permanent Position
- 22.5 hours per week
- Company Pension
To apply, please email Lindsey Smith, Sales & Marketing Manager at lsmith@ayr-racecourse.co.uk with a CV and covering letter.
Sales Executive employer: Ayr Racecourse
Contact Detail:
Ayr Racecourse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Executive
✨Tip Number 1
Familiarise yourself with Ayr Racecourse and Western House Hotel's offerings. Understanding their events, hospitality packages, and unique selling points will help you engage effectively with potential clients and demonstrate your enthusiasm for the role.
✨Tip Number 2
Network within the local leisure and hospitality industry. Attend events or join relevant groups to meet people who might have insights into the company or the role, which can give you an edge in your application.
✨Tip Number 3
Brush up on your sales techniques, especially in relation to account management and new business development. Being able to discuss specific strategies you've used in the past can set you apart during any discussions.
✨Tip Number 4
Show your passion for horseracing and the hotel industry. Even if you don't have direct experience, demonstrating a genuine interest can resonate well with the hiring team and show that you're a good cultural fit.
We think you need these skills to ace Sales Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your sales experience, particularly in the leisure sector. Emphasise any relevant achievements and skills that align with the job description, such as account management and communication skills.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific experiences that demonstrate your ability to drive sales and engage with clients, and explain why you are a good fit for Ayr Racecourse & Western House Hotel.
Showcase Relevant Skills: Highlight your proficiency with CRM systems and Microsoft Office in both your CV and cover letter. If you have experience with social media platforms, mention how you've used them to enhance sales or marketing efforts.
Follow Application Instructions: Ensure you send your application to the correct email address provided in the job listing. Double-check that your CV and cover letter are attached and formatted correctly before hitting send.
How to prepare for a job interview at Ayr Racecourse
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales roles in detail. Highlight specific achievements and how you successfully engaged new clients or increased sales in your past positions.
✨Demonstrate Your Passion for the Industry
Even if you don't have direct experience in horseracing or the hotel industry, showing enthusiasm and a willingness to learn can set you apart. Research the company and its events to express genuine interest.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle various sales situations. Think of examples where you've successfully navigated challenges or turned a 'no' into a 'yes'.
✨Ask Insightful Questions
Prepare thoughtful questions about the role, team dynamics, and company goals. This shows your interest in the position and helps you gauge if it's the right fit for you.
