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- Tasks: Drive revenue growth through innovative marketing strategies and personalised campaigns.
- Company: Join a dynamic, fully remote team focused on impactful commercial outcomes.
- Benefits: Enjoy flexible working hours, professional development, and a collaborative culture.
- Why this job: Make a real impact in the B2B healthcare sector with your marketing expertise.
- Qualifications: Commercial or Marketing degree and 3+ years in B2B healthcare marketing required.
- Other info: Be part of a small, agile team that values creativity and results.
The predicted salary is between 60000 - 80000 £ per year.
Location: Fully Remote
Reports to: Research Market Activation Lead/ Brand/Product Manager
Type: Permanent/ Full time
Hours: 37.5 hours per week, Monday to Friday
We are seeking a results-driven Commercial Marketing & ABM Manager to be a key driver of revenue growth. This role is fundamentally focused on converting marketing strategy into tangible commercial outcomes. You will use your commercial and marketing skillset to implement High-Impact tactics across the suite of engagement options with a direct line of sight to increasing sales and market share.
Within the overall strategy, the Commercial Marketing Manager (ABM) will deliver highly personalised campaigns that directly influence tender decisions, accelerate procurement cycles, and generate measurable pipeline growth.
Key Responsibilities & Commercial Impact – including but not limited to:
- Implementation of Strategic Marketing Tactics
- Commercial Content & KOL Programme Implementation
Qualifications:
- Commercial or Marketing degree essential (BComm – Finance & Marketing)
- Minimum 3 years experience marketing within a complex B2B healthcare environment.
- Desirable – B2C online channels experience
- Demonstrable experience in an ABM or tactical marketing role with a direct focus on generating pipeline and revenue.
- A passion for testing new marketing technologies and strategic tactics.
- A data-driven mindset focused on ROI, conversion rates, and revenue attribution.
- Exceptional organisational skills with a proven ability to manage multiple projects and deliver commercial results on deadline.
- Ability to select and deploy the most effective marketing tactics for a given commercial objective, moving beyond basic execution to strategic implementation.
- Ability to work seamlessly with sales teams, understanding their targets and challenges, and acting as a true partner in revenue generation.
- Superior written and verbal skills, with the ability to create compelling, commercial copy for a professional audience.
- Highly commercial, with the ability to develop new ways to drive revenue and increase.
- IT literate across all Microsoft 365 platforms including TEAMS.
- Ability to work and thrive in a fully remote environment.
If the above sounds like you, and you want to be part of a small, professional, agile and dynamic team who deliver above and beyond, we would love to hear from you.
Commercial Marketing Director - Full Time employer: AYMES | B-Corp
Contact Detail:
AYMES | B-Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Marketing Director - Full Time
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Commercial Marketing role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best ABM campaigns and marketing strategies. Use real data to demonstrate how your efforts led to increased sales and market share – this will make you stand out in interviews.
✨Tip Number 3
Prepare for the interview by researching the company’s current marketing tactics and be ready to discuss how you can enhance their strategy. Bring fresh ideas to the table that align with their goals, especially around revenue growth and pipeline generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our dynamic team.
We think you need these skills to ace Commercial Marketing Director - Full Time
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Commercial Marketing Manager. Highlight your experience in B2B healthcare marketing and any ABM campaigns you've run that led to tangible results. We want to see how you can drive revenue growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and your understanding of the commercial landscape. Tell us about specific campaigns you've executed and how they influenced sales outcomes. We love a good story!
Showcase Your Data-Driven Mindset: Since this role is all about ROI and conversion rates, make sure to include examples of how you've used data to inform your marketing strategies. We want to see your analytical side and how it translates into successful campaigns.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, we can't wait to meet you!
How to prepare for a job interview at AYMES | B-Corp
✨Know Your Numbers
Make sure you come prepared with specific metrics and examples from your past campaigns. Highlight how your strategies directly influenced sales outcomes and revenue growth. This will show that you understand the commercial impact of marketing.
✨Showcase Your ABM Expertise
Be ready to discuss your experience in account-based marketing. Prepare to share case studies or examples of personalised campaigns you've implemented, especially those that accelerated procurement cycles or generated measurable pipeline growth.
✨Understand the Sales Perspective
Demonstrate your ability to work closely with sales teams by discussing how you’ve aligned marketing tactics with their targets and challenges. This shows that you can be a true partner in revenue generation, which is crucial for this role.
✨Embrace Technology
Since the role requires a passion for testing new marketing technologies, be prepared to talk about any tools or platforms you've used. Discuss how these have improved your marketing efforts and contributed to ROI, conversion rates, and revenue attribution.