Regional Sales Manager in London

Regional Sales Manager in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales efforts in Southern & Eastern England for a top industrial pump manufacturer.
  • Company: Join a globally recognised brand with a strong UK presence and innovative products.
  • Benefits: Competitive salary, performance bonuses, company vehicle, and career development opportunities.
  • Why this job: Make a real impact in a dynamic environment with autonomy and growth potential.
  • Qualifications: 5-10 years of B2B technical sales experience in pumps or industrial equipment.
  • Other info: Work independently while building relationships with key utility clients.

The predicted salary is between 36000 - 60000 £ per year.

Overview

Role: Regional Sales Manager – Industrial Pumps (Water Utility & Industrial Markets)

Salary: Competitive Base Salary + Performance Bonus + Company Vehicle + Other Benefits.

Location: South & East England (Remote Field-Based Role)

Reporting to: Managing Director, UK

The Client:

Axzel Search is proud to be partnered with the UK division of a globally recognised manufacturer of industrial pumps. With decades of brand presence in the UK, the company is scaling its local operations and expanding its market footprint across the utilities and industrial sectors. Supported by local stocking, assembly, and testing facility, the business is uniquely positioned to offer high-quality, competitive pump solutions faster than many of its competitors.

As a Regional Sales Manager, you'll take ownership of a critical territory spanning Southern & Eastern England, where you will lead sales efforts with key utility clients including Anglian Water, Southern Water, South West Water, Thames Water, and Wessex Water. This role is ideal for a technically capable and self-motivated sales professional with proven experience in pumps or fluid handling systems. Operating largely independently, you will be instrumental in building relationships, identifying opportunities, and increasing market share across your region.

Responsibilities

  • Sales Strategy & Execution
    • Develop and implement sales plans to achieve territory targets.
    • Monitor market trends and adjust strategy accordingly.
    • Identify, qualify, and convert sales opportunities.
  • Business Development
    • Expand client base by engaging end users, OEMs, contractors, and distribution partners.
    • Focus on strategic accounts with high growth potential.
  • Customer Relationship Management
    • Cultivate strong relationships with new and existing customers.
    • Deliver on-site technical presentations and provide after-sales support.
  • Product Promotion
    • Promote the full range of the company's pump products and services.
    • Educate clients on technical benefits and custom solutions.
    • Provide accurate territory reporting, market feedback, and sales forecasts to management.

Requirements

  • Industry Experience
    • 5–10 years of B2B technical sales experience within the pumps, water utility, or industrial equipment sectors.
    • Track record of working with UK municipal clients, particularly water companies.
  • Territory Knowledge
    • Based in or near Southern & Eastern England.
    • Able to travel extensively within the assigned region.
  • Technical & Commercial Skills
    • Strong understanding of pump technologies and their applications.
    • Commercially savvy with solid negotiation and client-facing experience.
  • Personal Attributes
    • Self-motivated, target-driven, and comfortable working autonomously.
    • Excellent interpersonal and communication skills.
    • Full, valid UK driving licence.

Why Join This Organisation?

  • Strong Global Brand – Join a globally trusted manufacturer with growing UK market presence.
  • Innovative Product Range – Work with cutting-edge pumping solutions backed by ongoing R&D investment.
  • Career Development – Be part of a business with ambitious growth plans and real progression potential.
  • Autonomy & Impact – Take full ownership of a strategic region with the tools and support needed to succeed.

Ready to Make an Impact? If you have the experience, drive, and technical insight to thrive in this dynamic environment, we'd love to hear from you. Apply through the link below or contact Axzel Search for a confidential discussion. If you have not received a response within 14 days, please consider your application unsuccessful.

About Axzel Search

Axzel Search is a global executive search firm specialising in the Water & Wastewater, Logistics, Packaging, and Automation sectors. We go beyond traditional recruitment, acting as strategic talent partners to drive success for businesses worldwide.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Sales and Business Development

Industries: Industrial Machinery Manufacturing and Machinery Manufacturing

Ready to take the next step? Apply or reach out to Axzel Search for a confidential discussion.

Regional Sales Manager in London employer: Axzel Search

Join a globally recognised manufacturer of industrial pumps, where you will benefit from a strong global brand and an innovative product range. With a focus on career development and the autonomy to manage your own territory in Southern & Eastern England, this role offers a unique opportunity to make a significant impact while working within a supportive and growth-oriented environment.
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Contact Detail:

Axzel Search Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Sales Manager in London

✨Tip Number 1

Network like a pro! Reach out to your connections in the industry, especially those who have ties with water utility companies. A friendly chat can lead to insider info or even a referral that could land you an interview.

✨Tip Number 2

Prepare for the interview by researching the company and its products. Understand their pump technologies and how they stand out in the market. This will help you showcase your knowledge and passion during the conversation.

✨Tip Number 3

Practice your pitch! Be ready to explain how your experience aligns with the role of Regional Sales Manager. Highlight your past successes in B2B sales and how you can drive growth in Southern & Eastern England.

✨Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can keep you top of mind and show your enthusiasm for the position. Plus, it’s a great chance to reiterate why you’re the perfect fit for the job.

We think you need these skills to ace Regional Sales Manager in London

B2B Technical Sales
Pump Technologies
Fluid Handling Systems
Sales Strategy Development
Market Trend Analysis
Customer Relationship Management
Technical Presentations
Negotiation Skills
Interpersonal Skills
Territory Knowledge
Autonomy
Self-Motivation
Target-Driven
Communication Skills
Full UK Driving Licence

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Regional Sales Manager role. Highlight your experience in B2B technical sales, especially within the pumps or water utility sectors. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your achievements and how they relate to the responsibilities listed in the job description. We love a good story!

Showcase Your Technical Knowledge: Since this role requires a strong understanding of pump technologies, make sure to showcase your technical knowledge in your application. We want to know how you can educate clients on the benefits of our products and solutions.

Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen and ready to take that next step with us!

How to prepare for a job interview at Axzel Search

✨Know Your Pumps

Make sure you brush up on your knowledge of pump technologies and their applications. Be ready to discuss specific products and how they can benefit potential clients in the water utility sector. This will show that you're not just a sales person, but someone who understands the technical side of things.

✨Research the Market

Familiarise yourself with the key players in the Southern & Eastern England region, especially the utility companies like Anglian Water and Thames Water. Understanding their needs and challenges will help you tailor your approach and demonstrate that you're proactive and well-prepared.

✨Showcase Your Sales Strategy

Prepare to discuss your previous sales strategies and how you've successfully expanded client bases in the past. Be specific about your methods for identifying and converting sales opportunities, as this will highlight your experience and strategic thinking.

✨Build Rapport

During the interview, focus on building a connection with your interviewers. Use your excellent interpersonal skills to engage them in conversation. Remember, they want to see if you can cultivate strong relationships with clients, so showing that you can do this in the interview is key!

Regional Sales Manager in London
Axzel Search
Location: London
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  • Regional Sales Manager in London

    London
    Full-Time
    36000 - 60000 £ / year (est.)
  • A

    Axzel Search

    50-100
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