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For Companies At a Glance
- Tasks: Manage and optimise growth marketing campaigns to hit targets and drive results.
- Company: Join AXA, a global leader in insurance and financial services.
- Benefits: Flexible working arrangements, competitive salary, and professional development opportunities.
- Why this job: Make a real impact in a dynamic environment while growing your marketing skills.
- Qualifications: Experience in digital marketing and project management is essential.
- Other info: Work smart with a balance between home and office, plus excellent career growth potential.
The predicted salary is between 36000 - 60000 £ per year.
About AXA
AXA is a global leader in insurance and financial services, dedicated to helping customers protect what matters most to them. As the sixth-largest insurance company in the world, we provide a wide range of services, including health, car, home, and business insurance. We support millions of customers worldwide, helping them navigate life's uncertainties with confidence. AXA Health supports members to put their health first, from individuals to huge corporates, with fast access to diagnosis and treatment when they need it.
Job overview
You’ll be responsible for managing, executing, measuring and optimising growth marketing campaigns to meet agreed targets. Reporting to SME Growth Lead, your role contributes towards AXA Health’s strategy and profitable growth plans.
Key responsibilities
- Contribute to optimising small to medium enterprise (SME) growth marketing plans.
- Take ownership of your own marketing campaigns and achieve agreed targets.
- Evidence a test and learn approach to continuous improvement.
- Provide campaign performance information against a range of metrics including click-through rate (CTR), lead, cost per lead, enrolment, cost per enrolment and gross written premium (GWP) targets.
- Develop relationships with AXA Health colleagues to promote responsive growth marketing campaigns.
- Liaise with external partners and build high value relationships. This includes Introducer Appointed Representatives (IAR) and Directly Authorised (DA).
- Own April and October annual product review updates. Work with colleagues to assess changes required and implement updates across relevant channels.
Work arrangements
At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You'll work at least two days a week (40%) away from home, moving to three days a week (60%) in the future. Away from home means attending our Tunbridge Wells office, visiting clients or attending industry events. We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.
Your skills & experience
- Experience in a similar role within a regulated environment, such as financial services or insurance, is essential.
- Digital marketing knowledge and experience in new business generation is required.
- Demonstratable experience of managing multiple projects is needed.
- Organisation and prioritisation skills.
- Focus on results with numeracy and analytical skills.
- Proven business judgement - problem solver with a pragmatic approach.
- Ability to drive positive change.
- Professional qualification in marketing such as IDM or CIM (or digital equivalent) is preferred.
As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom. This position has been defined as an Insurance Distribution Directive (IDD) role under the IDD regime which means that in addition to pre-employment screening checks, the successful candidate will be subject to background screening every 4 years with an annual declaration in interim years.
How to apply
To apply, click on the ‘apply now’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to jennifer.manuel@axa-uk.co.uk.
We encourage you to apply for this opportunity as soon as possible, as we may close this advert earlier than the listed closing date.
Senior Marketing Executive in Royal Tunbridge Wells employer: AXA Health
Contact Detail:
AXA Health Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive in Royal Tunbridge Wells
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching AXA and their growth marketing strategies. Show us you understand their mission and how you can contribute to their goals. Tailor your answers to reflect their values and needs.
✨Tip Number 3
Practice your pitch! Be ready to discuss your past campaigns and how you've driven results. We want to hear about your successes and how you can bring that experience to AXA Health.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're serious about joining the team at AXA.
We think you need these skills to ace Senior Marketing Executive in Royal Tunbridge Wells
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive role. Highlight your experience in managing marketing campaigns and any relevant achievements that align with AXA's goals. We want to see how you can contribute to our growth!
Showcase Your Skills: Don’t forget to showcase your digital marketing knowledge and project management skills. Use specific examples to demonstrate how you've driven results in previous roles. This will help us see your potential impact at AXA.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you a perfect fit. We love seeing enthusiasm and a clear understanding of our mission.
Apply Through Our Website: Remember to apply through our website by clicking the ‘apply now’ button. It’s the easiest way for us to receive your application, and we can’t wait to see what you bring to the table!
How to prepare for a job interview at AXA Health
✨Know Your Numbers
As a Senior Marketing Executive, you'll need to demonstrate your analytical skills. Brush up on key metrics like CTR, cost per lead, and GWP targets. Be ready to discuss how you've used these metrics in past campaigns to drive results.
✨Showcase Your Campaigns
Prepare to talk about specific marketing campaigns you've managed. Highlight your test and learn approach, and be ready to share examples of how you optimised campaigns based on performance data. This will show your hands-on experience and strategic thinking.
✨Build Relationships
Since the role involves liaising with both internal colleagues and external partners, think of examples where you've successfully built relationships. Discuss how these connections helped achieve campaign goals or improved collaboration within teams.
✨Stay Current with Digital Trends
Digital marketing is ever-evolving, so make sure you're up-to-date with the latest trends and tools. Be prepared to discuss how you've incorporated new digital strategies into your work, especially in generating new business within regulated environments like insurance.