At a Glance
- Tasks: Lead impactful digital PR campaigns and collaborate with experts to boost brand visibility.
- Company: Join AXA Health, a part of the global AXA Group, known for innovation.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and creativity.
- Why this job: Make a real difference in health communications while shaping the digital landscape.
- Qualifications: Experience in marketing, PR, and campaign management is essential.
The predicted salary is between 35000 - 45000 £ per year.
AXA Health, part of the AXA Group, is seeking a Marketing professional to oversee campaign planning, execution and performance for SEO, GEO and brand goals. You will collaborate with public relations, medical experts and content writers, plus external PR agencies to shape the digital roadmap for the next six months.
Responsibilities include:
- Managing the digital PR agency
- Planning outreach campaigns
- Delivering high-quality backlinks and brand mentions
Digital PR & Outreach Lead - Hybrid, Impactful Campaigns employer: AXA Group
AXA is an exceptional employer, offering a supportive and dynamic work environment in Tunbridge Wells for nurses looking to make a meaningful impact. With a strong focus on employee growth, we provide comprehensive training, flexible working arrangements, and the opportunity to work from home, ensuring a healthy work-life balance. Join our dedicated health support team and enjoy the benefits of being part of a global leader in insurance, where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Digital PR & Outreach Lead - Hybrid, Impactful Campaigns
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for AXA Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like AXA Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with AXA Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at AXA Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital PR & Outreach Lead - Hybrid, Impactful Campaigns
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit AXA Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of AXA Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about AXA Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at AXA Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at AXA Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At AXA Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
