UK Marketing Manager in London

The Marketing Manager will lead and manage Awin's UK marketing activity, with a strong focus on increasing brand awareness and generating high-quality marketing leads. The role covers a broad mix of channels—including content, PR, paid advertising, email, sponsorships, events, awards, and social media—with ownership of planning, execution, and performance.

As a key member of the Global Marketing team, this role reports to the European Marketing Lead and works closely with stakeholders across Sales, Product, Client Services, and global Marketing teams to ensure alignment, consistency, and impact across all marketing initiatives.

• Define and deliver the UK marketing strategy in line with business objectives.
• Work closely with regional stakeholders and Sales to plan and execute integrated marketing campaigns.
• Plan and produce high-quality content that builds brand awareness and supports lead generation in the UK market.
• Manage the UK PR strategy, including agency relationships, editorial opportunities, and speaking engagements.
• Plan and execute paid advertising activity across relevant channels.
• Collaborate with the Events team to shape the UK event strategy and support delivery of both industry and Awin-hosted events.
• Own the UK awards strategy, including planning, submissions, and coordination of award campaigns.
• Work with the CRM team to plan and deliver ongoing email nurture campaigns.
• Manage UK social media channels in collaboration with the Global Social Media Manager, ensuring alignment between local and global campaigns.
• Support the development and delivery of SEA, SEO, paid social, and website optimisation initiatives in collaboration with the Global Marketing team.
• Track, analyse, and report on the performance of all UK marketing activity, providing insights and recommendations.

• Professional experience: 5+ years' experience in a marketing role delivering cross-channel campaigns.
• Excellent writing and editing skills, with the ability to tailor messaging to different audiences.
• Proven ability to combine creative thinking with data-driven decision-making.
• Strong attention to detail.
• Confidence working with data, reporting on performance, and extracting insight.
• Industry experience is a bonus, but not essential.

• Excellent communication and presentation skills.
• Ability to build strong relationships across teams and seniority levels.
• Proactive, organised, and comfortable owning projects from start to finish.
• Able to manage multiple projects simultaneously in a fast-paced environment.
• Calm under pressure, with a positive and adaptable approach to problem-solving.
• A team player who can also work independently.

• Flexi-Week and Work-Life Balance: We prioritise your mental health and wellbeing, offering you a flexible four-day Flexi-Week at full pay and with no reduction to your annual holiday allowance. We also offer a variety of different paid special leaves.
• Remote Working Allowance: You will receive a monthly allowance to cover part of your running costs. In addition, we will support you in setting up your remote workspace appropriately.
• Flexi-Office: We offer an international culture and flexibility through our Flexi-Office and hybrid/remote work possibilities to work across Awin regions.
• Development: We've built our extensive training suite Awin Academy to cover a wide range of skills that nurture you professionally and personally, with trainings conveniently packaged together to support your overall development.

Diversity & Inclusion are paramount to us, and we proudly pursue and hire diverse team members. We champion uniqueness and authenticity; this is who we are at our core. Our network of affiliate partnerships are diverse and transparent, as are the employees powering our vision to build the world's leading open partner ecosystem. We welcome all backgrounds, identities, and experiences. If you need support at any point in the application or interview process, please let us know.