Communications Manager in Ammanford

Awel Aman Tawe (AAT) is one of the UK's most established community energy organisations.

For 27 years we have been pioneering community-led solutions to climate change, fuel poverty and economic inequality.

We have developed two renewable energy co-operatives, created local jobs and opportunities and invested surplus income into low carbon community resilience projects.

In 2025 we opened Hwb y Gors, a flagship low carbon headquarters and community hub in the Upper Amman Valley.

Today AAT is demonstrating how community ownership, creativity and climate action can work together to create lasting change.

We are entering an exciting and pivotal phase.

Alongside our established renewable energy assets, we are developing new infrastructure, including a solar farm and battery storage project which will share the grid connection with our existing wind turbines (one of the UK’s first “tribrid” systems).

We are also advancing shared ownership wind and solar projects with commercial developers – these are multi-million pound projects and will be getting built over the next 2-10 years.

We are also expanding our portfolio of community, education and enterprise activities.

We are a dynamic, values-driven organisation with a strong track record and ambitious plans for the future.

Salary

£34–36k per annum, pro rata (dependent on experience and qualifications)

Contract

3 years

Location

• Hwb y Gors, Cwmgors, SA18 1RF (with some home working as appropriate)
• Purpose of the Role

To lead and deliver Awel Aman Tawe's communications strategy, building our profile as a leading voice in community-led climate action and ensuring our impact reaches communities, funders, broadens the membership of our co-op share offers as an investment tool, policymakers, investors, partners and the wider public.

The Communications Manager will help transform AAT's extensive experience, evidence and achievements into compelling stories and campaigns that inspire action, attract support and demonstrate that a green and fair economy is both possible and already happening.

Key Responsibilities

• Strategic Communications
• Lead the implementation and ongoing development of AAT's Communications Strategy.
• Develop annual communications and content plans aligned with organisational priorities.
• Strengthen AAT's reputation as a leading community energy and climate action organisation.
• Develop clear messaging frameworks and organisational narratives.
• Ensure communications support fundraising, co-op share offers, partnership development and organisational growth.
• Storytelling and Content Creation
• Transform project outcomes, monitoring data and evaluation evidence into compelling and accessible stories.

• Develop content around AAT's four communication pillars

• Solutions in Action
• Human Stories
• The Path Forward.
• Oversee the production of high-quality photographic and video content.
• Build a library of case studies, testimonials, photographs and impact stories.
• Lead the production of newsletters, reports, blogs, impact summaries & campaign materials.
• Establish Hwb y Gors as a recognised flagship centre for community-led climate action and sustainable development.
• Develop media opportunities, visits and showcase events that increase awareness of the centre.
• Support the promotion of new initiatives including the Kitchen Academy, Community Transport, Energy Advice and future developments.
• Media Relations
• Build and maintain relationships with journalists and media organisations.
• Develop proactive media campaigns and press opportunities.
• Identify opportunities for AAT spokespeople to provide comment on climate, renewable energy and community development issues.
• Draft press releases, media responses and opinion pieces.
• Monitor and evaluate media coverage.
• Digital Communications
• Oversee AAT, Hwb y Gors websites and potentially the development of a separate website for Egni Co-op
• Lead development of social media content and campaigns.
• Grow newsletter subscriber audiences and improve engagement.
• Monitor digital analytics and use insights to improve performance.
• Stakeholder and Partner Engagement
• Support communications with investors, members and supporters.
• Develop communications aimed at funders, policymakers and strategic partners.
• Strengthen relationships with organisations including Community Energy Wales, Climate Cymru and other partners.
• Support consultations, campaigns and wider sector initiatives.
• Internal Communications
• Produce regular communications for staff, trustees and investors.
• Support staff to become ambassadors and storytellers for the organisation.
• Develop communication resources, templates and guidelines.
• Ensure consistent branding and messaging across teams.
• Monitoring and Evaluation
• Develop communications KPIs.
• Monitor social media, website and media performance.
• Produce quarterly impact and communications reports.
• Evaluate communications activity and recommend improvements.

Person Specification

• At least 5 years' experience in a communications, marketing, PR, journalism or related role.
• Experience developing and implementing communications strategies.
• Experience generating media coverage and working with journalists.
• Experience producing content across multiple platforms and channels.
• Experience managing websites, newsletters and social media.
• Experience measuring communications impact and analysing performance.
• Knowledge & Skills
• Exceptional writing and storytelling skills.
• Ability to turn complex information, evidence and data into engaging public-facing content.
• Strong understanding of digital communications and audience engagement.
• Excellent organisational and project management skills.
• Ability to work independently and collaboratively.
• Personal Qualities
• Creative, curious and proactive.
• Passionate about community action and social change.
• Excellent judgement and attention to detail.
• Commitment to equality, inclusion and sustainability.
• Enthusiastic and resilient with a positive, solutions-focused outlook.
• Experience working in the charity, social enterprise or community energy sectors.
• Knowledge of renewable energy, climate change or sustainability policy.
• Photography, video production or graphic design skills.
• Welsh language skills and/or commitment to the Welsh language
• Experience working with community-led organisations.
• Experience of stakeholder engagement with policymakers or public bodies.
• Help tell the story of a greener, fairer future
• Be part of one of the UK’s leading community energy organisations
• Work at the forefront of innovative renewable energy and social enterprise models
• Play a key role in tackling the climate crisis and supporting communities
• Equal opportunities

Positions are open to all suitably qualified candidates regardless of age, disability, gender, marriage/civil partnership, pregnancy/maternity, race, religion or belief, sex, or sexual orientation.

• This job is funded by Esmée Fairbairn Foundation
• #J-18808-Ljbffr