At a Glance
- Tasks: Lead European marketing strategy and deliver impactful campaigns across various channels.
- Company: Join Gulf, a globally recognised brand in the automotive sector.
- Benefits: Up to £60,000 salary, performance bonus, hybrid work, and great benefits.
- Other info: Collaborate with diverse teams and enjoy excellent career growth opportunities.
- Why this job: Make a real impact in a dynamic environment with global reach.
- Qualifications: Experience in automotive marketing and strong analytical skills required.
The predicted salary is between 60000 - 60000 € per year.
Salary: up to £60,000 per annum + Annual Performance Bonus + Benefits
Location: Hybrid. Working from the Office in London (SW1Y) 3 days per week (Mon, Tue, Wed) and 2 days from home (Thu, Fri)
Job Type: Full-Time, Permanent
Job Overview
We have a fantastic new job opportunity for a Marketing Manager with experience in automotive or lubricants marketing, B2B customer engagement, brand strategy, product marketing and distributor channel development. As the Marketing Manager you will lead the European marketing agenda, delivering campaigns, SEO, paid media, social media, trade marketing and product launch activity aligned to commercial objectives. The role also supports the development of a global branded workshop proposition, creating toolkits, value propositions and sales enablement materials for international markets. The Marketing Manager will work across sales, technology, operations and marketing teams, using strong analytical, communication and stakeholder engagement skills to deliver measurable business results.
About Us
Gulf is part of the Hinduja Group, one of the world’s largest and most diverse business conglomerates. Since 1912, Gulf has built a globally recognised brand synonymous with quality and performance. Operating across Europe, the Middle East, Asia and the Americas, we continue to strengthen and expand our global footprint through commercial innovation and strategic partnerships.
Duties
- European Marketing Strategy: Lead the marketing function across European markets, setting priorities and aligning activity with commercial objectives
- Marketing Planning and Budgeting: Develop and manage the annual European marketing plan and budget, ensuring clear ROI measurement
- Brand and Campaign Delivery: Translate global brand strategy into Europe-specific plans, campaigns and channel execution
- Product Portfolio Management: Oversee the European lubricants portfolio and support new product introduction, positioning, transition and market launch readiness
- Trade and Channel Marketing: Develop programmes with sales teams and distributors to improve visibility, promotions, incentives and activation
- Digital Marketing: Own SEO activity, keyword planning, optimisation, paid media, digital advertising and performance marketing across Europe
- Content and Social Media: Manage always-on social content, review and approve regional content and support translations for European channels
- Workshop Programme Delivery: Create the commercial business case and implementation plan for the branded workshop programme in Europe
- Global Toolkit Development: Develop and maintain global toolkits to support distributor and automotive workshop prospecting, onboarding and monitoring
- Stakeholder Collaboration: Work with cross-functional teams, customers and markets to support product adoption, value propositions and commercial growth
Candidate Requirements
Essential
- Degree or equivalent qualification in marketing, business or a relevant discipline
- Previous experience in the lubricants industry, automotive sector or a similar product category
- Proven experience working with distributors, licensees or indirect sales models
- Experience in market management or equivalent commercial marketing activity
- Demonstrable experience driving measurable business results across a portfolio of product brands
- Strong analytical and quantitative skills, with sound financial acumen
- Experience developing and managing marketing budgets with clear ROI measurement
- Ability to develop and implement B2B, product growth and channel marketing strategies
- Strong communication skills with the ability to write compelling value propositions and messages
- Confident collaborating with and influencing cross-functional teams, including senior stakeholders
- IT literate with Microsoft Office, including Word, PowerPoint, Project and Excel
- Fluent written and spoken English
Desirable
- Background gained within a blue-chip marketing environment
- Experience supporting branded workshop, distributor or customer-facing programmes
- Ability to work effectively in a multicultural, international environment
- Strong presentation skills and a customer-focused approach
- Flexible, innovative and action-oriented approach to operational management
- Results-driven approach with the ability to motivate colleagues and manage shifting priorities
- Willingness to travel across Europe, subject to business requirements
- Write and speak one or more European language would be highly desirable
Candidates must have the right to work in the UK. We are unable to accept applications from candidates that require sponsorship.
Marketing Manager in London employer: AWD Online
Gulf, part of the Hinduja Group, offers an exceptional work environment for a Marketing Manager in London, combining a hybrid work model with a vibrant office culture. Employees benefit from competitive salaries, performance bonuses, and opportunities for professional growth within a globally recognised brand that values innovation and collaboration across diverse teams. With a focus on employee development and a commitment to delivering impactful marketing strategies, Gulf is an ideal employer for those seeking meaningful and rewarding careers in the automotive sector.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the automotive and lubricants industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past marketing campaigns, especially those related to B2B and product launches. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how you can lead their European marketing agenda and drive measurable results. Tailor your answers to show you understand their commercial objectives.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in automotive or lubricants marketing, and don’t forget to showcase your B2B customer engagement skills. We want to see how you can align with our commercial objectives!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Mention specific campaigns you've led or strategies you've implemented that relate to the duties listed in the job description.
Showcase Your Analytical Skills:Since we value strong analytical skills, make sure to include examples of how you've used data to drive marketing decisions. Whether it's measuring ROI or optimising campaigns, we want to see your numbers!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Gulf!
How to prepare for a job interview at AWD Online
✨Know Your Stuff
Make sure you brush up on the automotive and lubricants industry. Understand the latest trends, key players, and challenges. This will not only help you answer questions confidently but also show your genuine interest in the field.
✨Showcase Your Achievements
Prepare specific examples of how you've driven measurable business results in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, especially when discussing your experience with B2B marketing and product launches.
✨Be a Team Player
Since the role involves collaboration across various teams, be ready to discuss how you've successfully worked with cross-functional teams in the past. Highlight your communication skills and how you've influenced stakeholders to achieve common goals.
✨Ask Smart Questions
Prepare insightful questions about the company's marketing strategy, their approach to digital marketing, or how they measure ROI. This shows that you're not just interested in the job, but also in how you can contribute to their success.
