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- Tasks: Lead fan monetisation and drive digital marketing strategies across multiple platforms.
- Company: Dynamic sports media company focused on growth and innovation.
- Benefits: Competitive salary, 33 days holiday, flexible working, and wellbeing programmes.
- Other info: Join a vibrant team with opportunities for career growth and regular social events.
- Why this job: Make a real impact in the sports industry while developing your marketing skills.
- Qualifications: Experience in digital marketing, CRM, and data analysis is essential.
The predicted salary is between 50000 - 60000 £ per year.
An exciting opportunity for a data-driven digital marketing and growth professional to lead fan monetisation, CRM strategy, and revenue growth across multi-channel platforms, driving subscriptions, engagement, and commercial performance.
This role is known internally as a Fan Revenue & Growth Manager.
Leeds, West Yorkshire (LS2) - Office Based
JOB TYPE: Full-Time, Permanent
We have a fantastic new job opportunity for a Digital & Growth Marketing Manager to drive digital marketing, CRM strategy, and audience monetisation across a global sports media environment.
As a Digital & Growth Marketing Manager you will own the full fan journey, from social media engagement and data capture through to subscription conversion and long-term retention. You will connect content performance with commercial outcomes using analytics, automation, and targeted campaigns.
Working as the Digital & Growth Marketing Manager you will lead growth marketing initiatives, optimise conversion funnels, and activate customer data platforms to maximise revenue, engagement, and lifetime value across digital channels.
Your duties as the Digital & Growth Marketing Manager include:
- CRM & CDP Management: Configure audience segmentation, workflows, and lifecycle campaigns within the data platform
- Deliver performance-driven digital marketing campaigns across paid social, PPC, and SEO channels
- Data Analysis & Reporting: Monitor KPIs, analyse funnel performance, and deliver actionable insights
- Content & Commerce Alignment: Collaborate with content teams to ensure engagement drives measurable revenue outcomes
- Digital Platform Optimisation: Enhance websites, apps, and user journeys to improve engagement and conversion
- Partnership Activation: Work with stakeholders and partners to drive traffic, audience growth, and revenue opportunities
- Team Leadership: Lead and develop a small team to deliver high-impact marketing and growth initiatives
Previous experience in digital marketing, growth marketing, CRM, or audience development:
- Hands-on experience with a Customer Data Platform or marketing automation tools
- Proven experience of managing paid media campaigns including social, PPC, and digital advertising
- Strong analytical skills with experience using data to drive performance and optimisation
- Experience with conversion optimisation, A/B testing, and funnel analysis
- Experience collaborating with content or creative teams
- Knowledge of app store optimisation and digital product growth
- Awareness of global digital media trends and fan engagement strategies
Competitive salary, 33 days holiday (including public holidays), pension contribution, flexible working options, wellbeing programme and employee assistance, regular social events.
Digital Growth Marketing Manager in Bradford employer: AWD Online
Contact Detail:
AWD Online Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Growth Marketing Manager in Bradford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in digital marketing and growth strategies. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its audience. Understand their current marketing strategies and think about how you can contribute to their fan monetisation efforts.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for passionate individuals to join our team, and applying directly can give you a better chance of landing that dream role.
We think you need these skills to ace Digital Growth Marketing Manager in Bradford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital & Growth Marketing Manager. Highlight your experience in fan monetisation, CRM strategy, and any relevant digital marketing campaigns you've led. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how your previous roles have prepared you for this position. Be sure to mention specific achievements that demonstrate your impact in growth marketing.
Show Off Your Analytical Skills: Since this role is all about data-driven decisions, make sure to include examples of how you've used analytics to drive performance in past roles. We love seeing numbers and results, so don’t hold back on showcasing your successes!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at AWD Online
✨Know Your Numbers
As a Digital Growth Marketing Manager, you'll need to be data-driven. Brush up on key metrics related to fan monetisation and CRM strategies. Be ready to discuss how you've used analytics to drive performance in previous roles.
✨Showcase Your Campaigns
Prepare to talk about specific digital marketing campaigns you've led. Highlight your experience with paid social, PPC, and SEO channels. Bring examples of how these campaigns improved engagement and conversion rates.
✨Understand the Fan Journey
Familiarise yourself with the full fan journey from engagement to subscription conversion. Be prepared to discuss how you would enhance user journeys and optimise conversion funnels based on your past experiences.
✨Collaboration is Key
This role involves working closely with content teams and stakeholders. Think of examples where you've successfully collaborated to align content with commercial outcomes. Show that you can lead a team while also being a team player.