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- Tasks: Lead and optimise paid campaigns on Google Ads and LinkedIn Ads for maximum impact.
- Company: Dynamic B2B SaaS company focused on innovative marketing strategies.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Make a real difference in driving pipeline growth and ROI through strategic marketing.
- Qualifications: 7-9+ years in B2B SaaS marketing with hands-on experience in paid media.
- Other info: Join a high-energy team where your ideas can shape the future of marketing.
The predicted salary is between 48000 - 72000 £ per year.
We are looking for a Senior Performance Marketing Manager to own and scale our paid acquisition engine across Google Ads and LinkedIn Ads, with a strong focus on pipeline impact, ROI, and account-based strategies. This is a hands-on role for someone who is as comfortable setting strategy as they are executing and optimizing campaigns daily. You will own paid media performance end-to-end, from targeting and messaging to conversion, attribution, and revenue impact.
What you will own:
- Own and execute paid campaigns across Google Ads and LinkedIn Ads for:
- Brand awareness
- Account-Based Marketing (ABM)
- Targeting
- Bidding strategies
- Creatives and messaging
- Landing pages and conversion paths
- Sales and RevOps on funnel alignment and attribution
- Content and product marketing on messaging and offers
What we are looking for:
- 7–9+ years of experience in B2B SaaS marketing
- Proven, hands-on experience running Google Ads and LinkedIn Ads at scale
- Strong track record of hitting or outperforming targets
- Deep understanding of:
- Paid media metrics and attribution
- B2B funnels and long sales cycles
Senior Performance Marketing Manager (B2B SaaS) in London employer: Avo Automation
Contact Detail:
Avo Automation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager (B2B SaaS) in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Senior Performance Marketing Manager role. You never know who might have a lead or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns, especially those that highlight your experience with Google Ads and LinkedIn Ads. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of B2B funnels and paid media metrics. Be ready to discuss how you've optimised campaigns in the past and the impact they had on pipeline and ROI.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Senior Performance Marketing Manager (B2B SaaS) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Performance Marketing Manager. Highlight your experience with Google Ads and LinkedIn Ads, and don’t forget to showcase any successes you've had in B2B SaaS marketing.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific campaigns you've managed and how they impacted pipeline and ROI, showing us your hands-on experience.
Showcase Your Analytical Skills: Since this role is all about performance metrics, make sure to include examples of how you've used data to optimise campaigns. We want to see your analytical side and how it drives results!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Avo Automation
✨Know Your Numbers
Before the interview, brush up on key performance metrics relevant to the role. Be ready to discuss your past campaigns in terms of CTR, CVR, CPA, and ROI. This shows you understand the importance of data-driven decisions in performance marketing.
✨Showcase Your Strategy Skills
Prepare to talk about how you've developed and executed successful paid media strategies in the past. Highlight specific examples where you’ve aligned campaigns with business goals, especially in B2B SaaS. This will demonstrate your ability to think strategically while executing hands-on.
✨Familiarise Yourself with Intent Data
Since the role involves intent-based campaigns, make sure you understand how to leverage intent data and signals. Bring examples of how you've used this in previous roles to prioritise accounts and audiences effectively.
✨Collaboration is Key
Be prepared to discuss how you've worked closely with sales and marketing teams in the past. Share examples of how you’ve aligned funnel strategies and contributed to overall marketing efforts. This will show that you can thrive in a collaborative environment.
