Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Identify and develop new sales opportunities for innovative Test & Measurement products.
- Company: Join Farnell, a global leader in technology distribution with a vibrant team culture.
- Benefits: Enjoy a competitive salary, hybrid work options, and clear career development paths.
- Why this job: Make a real impact by connecting customers with cutting-edge technical solutions.
- Qualifications: Strong communication skills and a proactive attitude towards learning and sales.
- Other info: Collaborative environment with training on the latest technologies and sales processes.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Farnell, an Avnet company, is a global high-service distributor of technology products, services and solutions for electronic system design, maintenance and repair. Join our energetic and fast‑growing team at Farnell as a Business Development Representative (BDR)! We’re looking for a proactive, curious, and commercially driven individual to help identify, qualify, and develop new sales opportunities for our industry‑leading Test & Measurement products, software, and solutions. If you enjoy engaging with customers, uncovering their challenges, and helping connect them with the right technical solutions — this is the role for you.
What you’ll be doing:
- Proactively identify and qualify new business opportunities through outbound prospecting
- Engage new and existing customers via phone, email, and virtual meetings
- Understand customer needs in R&D, manufacturing test, and validation environments
- Initiate first‑contact conversations to position NI’s test solutions
- Qualify opportunities based on need, fit, timeline, and budget
- Route sales‑ready opportunities to Account Managers or Business Development Managers
- Respond promptly to customer information requests about NI products and capabilities
- Maintain consistent follow‑up throughout the opportunity lifecycle
- Collaborate closely with Sales, Marketing, Product, and NI partners
- Accurately update CRM systems to support forecasting and pipeline visibility
- Contribute to pipeline growth, account expansion, and regional sales objectives
We’re looking for someone who is…
Essential:
- A strong communicator with a positive, customer‑focused attitude
- Interested in technology and learning about test & measurement solutions
- Self‑motivated, proactive, and able to work with guidance
- Comfortable engaging customers through outbound outreach
- Organised, detail‑focused, and able to manage multiple tasks
- Collaborative and eager to work across teams to support shared goals
Desirable:
- Experience in sales development, business development, or lead qualification
- Familiarity with technical or engineering environments (a plus, not essential)
- Understanding of sales processes and prospecting methodologies
- Ability to engage technical and non‑technical stakeholders
- Comfortable using CRM systems and tracking sales activity
What’s in it for you:
- Competitive salary package
- Hybrid working opportunities
- A collaborative team environment with supportive leadership
- Clear development paths
- Exposure to cutting‑edge test and measurement technologies
- Training in NI products, sales processes, and qualification frameworks
- Opportunities to contribute to a growing pipeline and make a real impact
Business Development Representative - National Instruments in Leeds employer: Avnet United Kingdom
Contact Detail:
Avnet United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative - National Instruments in Leeds
✨Tip Number 1
Get to know the company inside out! Research Farnell and its products, especially the Test & Measurement solutions. This will help you engage confidently with customers and show that you're genuinely interested in what they do.
✨Tip Number 2
Practice your communication skills! Whether it's over the phone or in virtual meetings, being able to articulate your thoughts clearly is key. Try role-playing with a friend or using online resources to sharpen your pitch.
✨Tip Number 3
Don’t shy away from networking! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insights into the company culture and even lead to referrals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows your enthusiasm for the role and the company. Let’s get you started on this exciting journey!
We think you need these skills to ace Business Development Representative - National Instruments in Leeds
Some tips for your application 🫡
Show Your Enthusiasm: When writing your application, let your passion for technology and sales shine through! We want to see that you're genuinely excited about the role and how you can contribute to our team at Farnell.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience and skills. We love seeing how your background aligns with what we’re looking for in a Business Development Representative!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure to communicate your ideas effectively without unnecessary fluff. This will help us understand your qualifications quickly!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Avnet United Kingdom
✨Know Your Products Inside Out
Before the interview, make sure you have a solid understanding of Farnell's Test & Measurement products. Familiarise yourself with their features and benefits, as well as how they solve customer challenges. This will help you engage confidently during discussions and demonstrate your genuine interest in the role.
✨Practice Your Communication Skills
As a Business Development Representative, strong communication is key. Practice articulating your thoughts clearly and concisely. Consider role-playing with a friend or using a mirror to refine your delivery. This will prepare you for engaging conversations with potential customers during the interview.
✨Prepare Questions for Your Interviewers
Show your curiosity and proactive nature by preparing insightful questions about the company, team dynamics, and sales strategies. This not only demonstrates your interest but also helps you gauge if Farnell is the right fit for you. Think about what you want to know regarding their approach to customer engagement and collaboration.
✨Highlight Your Sales Experience
Even if your experience isn't directly in sales, think about transferable skills from previous roles. Be ready to discuss how you've identified opportunities, engaged with clients, or worked collaboratively in teams. Tailor your examples to align with the responsibilities of the BDR role, showcasing your ability to contribute to pipeline growth.
