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- Tasks: Lead the integration of Customer & Marketing systems for a major UK insurance transformation.
- Company: Join Aviva, a leader in the insurance market with a focus on innovation.
- Benefits: Competitive salary, bonus opportunities, generous pension scheme, and 29 days holiday.
- Why this job: Shape the future of customer experience in a dynamic and impactful role.
- Qualifications: Experience in Customer & Marketing integration and strong analytical skills required.
- Other info: Work in a collaborative environment with excellent career growth potential.
The predicted salary is between 85000 - 95000 £ per year.
This is a great role for someone who thrives in complex transformation environments, enjoys working across multiple teams to drive clarity and progress, and has strong experience in Customer & Marketing, programme delivery, or business integration. Ideal for someone who understands C&M systems, data, digital, and customer experience and is ready to shape one of the most significant integrations in the UK insurance market.
A bit about the job:
This role sits at the heart of Aviva’s integration of Direct Line Group, ensuring that Customer & Marketing (C&M) systems, processes, and ways of working are brought together smoothly and effectively. Reporting to the Head of C&M Integration, you will coordinate delivery across Data, Digital, and Marketing, ensuring activities align to business goals, synergy targets, and regulatory requirements.
You’ll act as a key connection point between our C&M Leadership Team, GI, Group functions, and the central Integration Management Office. You’ll lead and coordinate workstreams, manage risks, and ensure integration progress is well planned, well governed, and well communicated. Ultimately, your work ensures a seamless customer experience and helps Aviva realise the full value of this strategic acquisition.
Skills and experience we’re looking for:
- Knowledge of C&M systems, applications and processes, including data integrity, security and compliance — experience in financial services or other complex regulated industries is beneficial.
- Proven track record of delivering change, integration, or transformation programmes.
- Strong experience in Customer & Marketing, with good understanding of digital, data, customer experience or marketing operations.
- Strong analytical, problem‑solving and decision‑making skills, able to navigate complex customer, system, operational and regulatory implications.
- Excellent stakeholder engagement and communication skills, with the ability to influence effectively at senior levels.
What you’ll get for this role:
- Starting salary between c.£85,000 and c. £95,000 (depending on location, skills, experience, and qualifications)
- Bonus opportunity - 12% of annual salary. Actual amount depends on your performance and Aviva’s.
- Generous pension scheme – Aviva will contribute up to 14%, depending on what you put in.
- 29 days holiday plus
Customer & Marketing Integration Lead in London employer: Aviva
Contact Detail:
Aviva Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer & Marketing Integration Lead in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more connections you make, the better your chances of landing that dream role.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their recent projects and challenges, especially in Customer & Marketing integration. This will help you tailor your answers and show you're genuinely interested.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've successfully managed change or integration projects in the past. This will demonstrate your experience and problem-solving abilities.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Customer & Marketing Integration Lead in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Customer & Marketing Integration Lead. Highlight your experience in C&M systems and any transformation programmes you've led. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Don't forget to mention your understanding of customer experience and digital integration.
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your ability to deliver change and manage complex projects. We love numbers, so if you can quantify your successes, even better!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Aviva
✨Know Your C&M Systems
Make sure you brush up on your knowledge of Customer & Marketing systems, applications, and processes. Be ready to discuss how you've handled data integrity and compliance in past roles, especially in complex environments like financial services.
✨Showcase Your Change Management Skills
Prepare examples that highlight your experience in delivering change or transformation programmes. Think about specific challenges you faced and how you navigated them to achieve successful outcomes.
✨Engage with Stakeholders
Demonstrate your excellent communication skills by preparing to discuss how you've influenced senior stakeholders in previous roles. Have a few anecdotes ready that showcase your ability to engage and align diverse teams towards common goals.
✨Analytical Problem-Solving
Be prepared to tackle some hypothetical scenarios during the interview. Practice articulating your thought process when faced with complex customer or operational issues, and how you would approach finding solutions.
