Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create engaging customer experiences and drive digital marketing campaigns for the MyAviva app.
- Company: Join Aviva, a leading company focused on innovation and customer engagement.
- Benefits: Competitive salary, bonus opportunities, generous holiday, and flexible working options.
- Other info: Inclusive culture with opportunities for personal growth and community involvement.
- Why this job: Make a real impact on customer journeys and enhance your marketing skills.
- Qualifications: Experience in CRM or Digital Marketing with strong organisational skills.
The predicted salary is between 40000 - 45000 £ per year.
Join to apply for the App Marketing Executive role at Aviva.
Location - London/Bristol
Contract type - Fixed-term (6 months)
Do you love creating engaging customer experiences and driving digital journeys? This is a great job for someone who’s passionate about CRM and Digital Marketing and ready to take the next step in their career. If you have experience in campaign coordination and performance tracking, and you’re eager to make an impact on customer engagement and retention, this role could be perfect for you.
A bit about the job:
As an App Marketing Executive, you’ll support the delivery of lifecycle marketing campaigns across the MyAviva app. You’ll be involved in the end-to-end strategy and execution of onboarding, in-life, and retention journeys, with a strong focus on Aviva Score and driving Multi-Product Holdings (MPH). You’ll work closely with Creative, Data, and Technology teams to bring ideas to life, ensuring every campaign is delivered on time and to a high standard. Your role will be key in creating personalised, targeted messages that encourage customers to engage with the app and explore more of our products.
Skills and experience we're looking for:
- Proven experience in CRM and/or Digital Marketing.
- Strong organisational and communication skills with strong attention to detail and the ability to manage multiple tasks simultaneously.
- Willingness to learn and grow in the use of campaign tools, data platforms, and customer journey mapping.
- Analytical mindset with the ability to analyse campaign performance and make recommendations for future improvements.
- Adobe Campaign experience desirable but not required.
What you’ll get for this role:
- Salary National circa £40,000 & London circa £45,000 (depending on location, skills, experience, and qualifications).
- Bonus opportunity - 8% of annual salary. Actual amount depends on your performance and Aviva’s.
- Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in.
- 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days.
- Aviva-funded Private Medical Benefit to help you get expert support when you need it.
- Make your money go further - Up to 40% discount on Aviva products, and other retailer discounts.
- Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme.
- Brilliantly supportive policies including parental and carer’s leave.
- Flexible benefits to suit you, including sustainability options such as cycle to work.
- Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others.
- We take your wellbeing seriously with lots of support and tools.
Aviva is for everyone: We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares. We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.
Seniority level Associate
Employment type Full-time
Job function Marketing
App Marketing Executive in England employer: Aviva
Contact Detail:
Aviva Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land App Marketing Executive in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is a great way to demonstrate your experience in CRM and digital marketing beyond just your CV.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their marketing strategies and think about how you can contribute to their goals, especially around customer engagement and retention.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and eager to join our team.
We think you need these skills to ace App Marketing Executive in England
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for CRM and Digital Marketing! In your application, share specific examples of how you've created engaging customer experiences or driven digital journeys. This will help us understand why you're the perfect fit for the App Marketing Executive role.
Be Organised: We love a candidate who can juggle multiple tasks! When writing your application, highlight your organisational skills and any experience you have in managing campaigns. This will show us that you can handle the end-to-end strategy and execution we’re looking for.
Highlight Your Analytical Skills: Since this role involves analysing campaign performance, make sure to mention any relevant experience you have with data platforms or performance tracking. We want to know how you’ve used data to make recommendations for future improvements!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join our team!
How to prepare for a job interview at Aviva
✨Know Your CRM and Digital Marketing Basics
Make sure you brush up on your CRM and digital marketing knowledge before the interview. Be ready to discuss your previous experiences in campaign coordination and how you've tracked performance. This will show that you're not just passionate but also knowledgeable about the field.
✨Showcase Your Organisational Skills
Since the role requires managing multiple tasks simultaneously, prepare examples that highlight your organisational skills. Think of specific instances where you successfully juggled various projects or campaigns, and be ready to share how you kept everything on track.
✨Demonstrate Your Analytical Mindset
Be prepared to talk about how you've analysed campaign performance in the past. Bring examples of how your insights led to improvements in customer engagement or retention. This will demonstrate your ability to think critically and make data-driven decisions.
✨Engage with the Company’s Values
Familiarise yourself with Aviva's values and community initiatives. During the interview, express your enthusiasm for their commitment to inclusivity and wellbeing. Showing that you align with their culture can set you apart from other candidates.