Digital Insight Analyst
Digital Insight Analyst

Digital Insight Analyst

Full-Time 36000 - 54000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create analytics solutions to help understand customers and inform business decisions.
  • Company: Join Aviva, an award-winning company passionate about customer insights.
  • Benefits: Competitive salary, bonus opportunities, generous pension, and 29 days holiday.
  • Why this job: Make a real impact by delivering actionable insights that improve customer experiences.
  • Qualifications: Degree in a numerate subject or equivalent experience; SQL and web analytics knowledge required.
  • Other info: Flexible working options and supportive policies for all backgrounds.

The predicted salary is between 36000 - 54000 £ per year.

This is a great job for someone who is passionate about creating analytics and data science solutions to help the business understand their customers better and inform business decisions. You will enjoy partnering with business stakeholders to design and embed innovative solutions and generate high-impact, actionable customer insights and recommendations for real-world problems.

A bit about the job: Our Customer Science team uses data to understand customers so we can be more relevant and take better actions. We are award-winning and passionate about driving better customer and commercial outcomes. This role exists to help Aviva improve key digital journeys and funnels by making data clear, trusted, and actionable. The right person will deliver high quality analytics, understand customer behaviour and help deliver our Aviva ambition. Working closely with product, optimisation, and tagging teams, you’ll monitor performance, identify opportunities, and influence decisions. You’ll be accountable for delivering reliable dashboards, meaningful insight, and analysis that improves conversion and customer experience.

Qualifications

  • Educated to degree or post-graduate level in a numerate or business-oriented subject, or able to demonstrate equivalent knowledge through industry experience.
  • Have a working understanding of SQL, web analytics platforms (e.g., Adobe Analytics, GA4) and proven ability to manipulate large datasets for analysis.
  • Experience translating data into clear, actionable insights using Excel and PowerPoint for storytelling that drives decisions.
  • Is passionate about using customer data and advanced analytics expertise with proven experience to help businesses understand customer behaviour and take action.
  • A positive, can-do attitude and a proactive approach; a great team player.

What you’ll get for this role:

  • Starting salary circa £45,000 (depending on location, skills, experience, and qualifications)
  • Bonus opportunity - 8% of annual salary. Actual amount depends on your performance and Aviva’s.
  • Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in.
  • 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days.
  • Aviva-funded Private Medical Benefit to help you get expert support when you need it.
  • Make your money go further - Up to 40% discount on Aviva products, and other retailer discounts.
  • Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme.
  • Brilliantly supportive policies including parental and carer’s leave.
  • Flexible benefits to suit you, including sustainability options such as cycle to work.
  • Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others.
  • We take your wellbeing seriously with lots of support and tools.

Aviva is for everyone: We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares. We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending at least 50% of their time in our offices every week - combining the benefits of flexibility with time together with colleagues.

To find out more about working at Aviva take a look here. We’d love it if you could submit your application online. If you require an alternative method of applying, or if you have any queries in relation to the vacancy, please contact Chloe Nettley at 07795207964 or chloe.nettley@aviva.com.

Digital Insight Analyst employer: Aviva

Aviva is an exceptional employer located in the vibrant Hoxton area of London, offering a dynamic work culture that fosters innovation and collaboration. With a strong focus on employee growth, Aviva provides extensive benefits including a generous pension scheme, flexible working options, and opportunities for professional development, all while encouraging a healthy work-life balance. Join a passionate team dedicated to using data to drive meaningful customer insights and make a real impact in the business.
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Contact Detail:

Aviva Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Insight Analyst

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for interviews by practising common questions and showcasing your analytical skills. Use real examples from your experience to demonstrate how you've turned data into actionable insights.

✨Tip Number 3

Don’t just apply anywhere; focus on companies that align with your values and interests. When you find a role that excites you, make sure to apply through our website for the best chance of getting noticed!

✨Tip Number 4

Follow up after interviews with a thank-you email. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate why you’re the perfect fit!

We think you need these skills to ace Digital Insight Analyst

Data Analysis
SQL
Web Analytics Platforms (e.g., Adobe Analytics, GA4)
Excel
PowerPoint
Customer Behaviour Analysis
Dashboard Creation
Insight Generation
Problem-Solving Skills
Communication Skills
Collaboration
Proactive Approach
Numerate Skills
Attention to Detail

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for data and analytics shine through! We want to see how passionate you are about using insights to drive business decisions and improve customer experiences.

Tailor Your Application: Make sure to customise your application to highlight your relevant skills and experiences. Mention specific tools like SQL or Adobe Analytics that you've used, and how they relate to the role of Digital Insight Analyst at Aviva.

Be Clear and Concise: We appreciate clarity! Use straightforward language and structure your application well. This will help us quickly understand your qualifications and how you can contribute to our team.

Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved.

How to prepare for a job interview at Aviva

✨Know Your Data Tools

Make sure you brush up on your SQL and web analytics platforms like Adobe Analytics or GA4. Be ready to discuss how you've used these tools in the past to manipulate large datasets and derive actionable insights.

✨Showcase Your Storytelling Skills

Prepare to demonstrate how you can translate complex data into clear, compelling narratives using Excel and PowerPoint. Think of specific examples where your insights led to real business decisions or improvements.

✨Understand the Business Context

Familiarise yourself with Aviva's digital journeys and customer behaviours. Research their recent initiatives and think about how your analytical skills can contribute to enhancing customer experiences and driving better outcomes.

✨Be a Team Player

Highlight your collaborative spirit during the interview. Share examples of how you've partnered with stakeholders in the past to design and implement innovative solutions. A positive, can-do attitude will go a long way!

Digital Insight Analyst
Aviva

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