Business Development Associate - UK Advisory (Wealth) in London

About Us

At Aviva Investors, our expertise is in matching the right investment approach to each client’s unique needs.

As the global asset management business of Aviva plc, we bring together our broad investment capabilities to deliver client‑focused solutions worldwide.

Managing £261 billion in assets, our 1,000‑strong team across nine countries is brilliantly connected, collaborative, and focused on delivering outcomes that truly matter.

Working together and acting responsibly are central to how we operate.

We take time to understand what our clients want to achieve and design solutions that last – strengthening every portfolio with diverse perspectives and integrated thinking.

Our long track record in sustainable investing reflects our commitment to doing the right thing for clients and communities alike.

Everyone at Aviva Investors plays a part in creating an exceptional client experience.

With the scale and influence to make a real difference, we take our responsibility seriously.

Join us and you’ll find an inclusive, supportive environment where your contribution is valued, high performance is recognised, and you’re empowered to shape your development.

A bit about the role

We’re looking for a driven and relationship‑focused Business Development Associate to help drive growth across the UK IFA/Wholesale market.

In this role, you’ll support the North, Scotland, and Ireland regions, working closely with the UK Wealth team to deliver net new sales by identifying and initiating new client relationships while broadening and deepening engagement with existing adviser firms.

You’ll build and take ownership of your own client bank, developing strong partnerships and driving increased adoption of our multi‑asset investment solutions.

Operating in a fast‑evolving market, you’ll engage with key decision‑makers, positioning tailored, solutions‑led propositions that align with client needs and business objectives.

You’ll play a critical role in growing assets under management, uncovering new business opportunities, and strengthening existing relationships through consistent, high‑quality client engagement.

Through your professional conduct in one‑to‑one meetings and at industry events, you’ll help foster a positive market perception of Aviva Investors and enhance our reputation within the adviser community.

As a key member of a highly collaborative team, you’ll work closely with Investments, Marketing, and wider Sales colleagues to deliver a seamless, market‑leading client experience.

You’ll also support the broader sales function by maintaining accurate and up‑to‑date systems and client records, while providing valuable client insights and perspectives to inform internal discussions and contribute to the ongoing development of our propositions and sales strategy.

Key responsibilities

• Building and maintaining relationships with adviser and intermediary firms to drive new business opportunities.
• Supporting lead generation through client research, fact‑finding and the use of tools such as Linked In and Fundpath.
• Coordinating responses to client enquiries and acting as a liaison between Sales and wider business teams.
• Hosting client meetings and supporting follow‑up activity to progress opportunities through the pipeline.
• Maintaining accurate CRM records, ensuring client activity, pipeline and revenue forecasts are up to date.
• Assisting with the creation of presentations, sales materials and targeted marketing campaigns.
• Supporting the planning and delivery of client events, including post‑event engagement and reporting.
• Monitoring prospective client activity and providing regular updates and insights to the sales team.

In this role you’ll be ‘Certified’ under the Financial Conduct Authority / Prudential Regulation Authority’s Senior Managers and Certification Regime (SMCR).

This means that we’ll need to complete some regulatory background checks on you before you take up your role and we’ll need to ask you some questions on an annual basis to make sure you remain ‘fit and proper’ and competent to carry out your role.

We’ll provide training on what holding a SMCR role means when you join us and annually thereafter.

• What you’ll get for this role
• Discretionary bonus incentive opportunity – depending on individual performance and Aviva Investors’.
• Generous pension scheme – Aviva will contribute up to 14%, depending on what you put in.
• 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days.
• Aviva‑funded Private Medical Benefit to help you get expert support when you need it.
• Make your money go further with up to 40% discount on Aviva products, and other retailer discounts.
• Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme.
• Brilliantly supportive policies including parental and carer’s leave.
• Flexible benefits to suit you, including sustainability options such as cycle to work.
• Make a difference, be part of our Aviva Communities and use your 3 annual volunteering days to help others.
• Aviva is for everyone

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences.

Even if you don’t tick every box, we would still encourage you to apply.

We also consider all forms of flexible working, including part time and job shares.

Most of our people are smart working – spending at least 50% of their time in our offices every week – combining the benefits of flexibility, with time together with colleagues.

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