At a Glance
- Tasks: Manage and optimise digital content for Avis and Budget websites during a major migration project.
- Company: Join Avis Budget Group, a leader in the car rental industry with a dynamic team.
- Benefits: Enjoy 25 days holiday, employee discounts, and a supportive work environment.
- Other info: Collaborative culture with opportunities for professional growth and training.
- Why this job: Be at the forefront of digital transformation and make a real impact on user experience.
- Qualifications: 5+ years in digital content management, AEM experience, and strong SEO knowledge.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Digital Content Manager role at Avis Budget Group. Location: Bracknell HQ (minimum 3 days in office). Job Type: 12 Month FTC.
About the role: We’re looking for a highly organised, detail-driven Digital Content Manager to support the migration of our Avis and Budget EMEA websites onto a new global AEM Cloud platform. This hands‑on role is central to ensuring the accuracy, quality and consistency of all content throughout the migration process and beyond. Working closely with project managers, content strategists, SEO and localisation teams, developers and QA specialists, you will help deliver a seamless transition from our existing platforms to the new global web experience. This role sits within the central marketing team and reports directly to the Head of Content – International.
Key Responsibilities
- Ensure content is accurately moved, formatted and optimised within the new templates and component structures in AEM.
- Create, edit and update pages using AEM best practices.
- Raise defects/enhancements on Jira.
- Brief design and content‑creation teams on new site imagery and copy needs.
- Manage digital assets (images, documents, videos) within the AEM DAM (Digital Asset Management) system.
- Conduct thorough reviews of migrated content to ensure it meets quality, branding, accessibility and localisation standards.
- Identify and escalate any migration issues, broken links, formatting errors or inconsistencies.
- Work closely with cross‑functional teams (IT, marketing, localisation, SEO) to align on content structure, tagging, localisation and publishing workflows.
- Document migration processes, issues and resolutions to support project governance and future best practices.
- Work with the wider team to help solve any site issues relating to non‑technical content – be it ecommerce‑journey content, fleet imagery, CMS defects, locations, ancillaries or campaign collateral.
- Run CMS training sessions with local market users.
- Update expired multi‑market ‘kill, move or keep’ content audits, and work with content management colleagues to amend site structures in line with recommendations from UX and SEO experts.
Skills, Experience & Knowledge
- 5+ years’ experience managing multilingual, multi‑channel content in a high‑volume B2C digital environment.
- AEM experience.
- Strong experience with digital content management and website operations.
- Solid understanding of SEO principles and the role of content in digital marketing.
- Excellent written and verbal English communication skills.
- Proven collaborative approach with flexibility in delivery.
- Strong organisational skills with the ability to prioritise competing workloads.
- Experience supporting multi‑market content strategies and governance processes.
- Experience contributing to product launch projects.
- Ecommerce copy writing ability.
- Experience training international users on CMS platforms.
- Technical experience with enterprise CMS solutions.
- Magnolia CMS experience.
- Multilingual skills: English plus one or more European languages.
What we offer:
- Generous Leave: 25 days holiday, plus bank holidays. Rising with length of service.
- Employee Assistance Programme (EAP): Provided by Health Assured – 24/7 support for your mental health and well being.
- Employee Discounts: Discounts on car rental across Avis Budget Group (including Zipcar).
- Pension Contribution: Company pension plan to help secure your future.
- Friends and Family Discount: Special rates for your loved ones.
- Onsite Amenities: Bracknell HQ offers free parking and access to a small onsite gym.
Digital Content Manager in Bracknell employer: Avis Budget Group
At Avis Budget Group, we pride ourselves on being an excellent employer, offering a supportive work culture that values our team members as much as our customers. With competitive benefits including 33 days of holiday, private healthcare, and employee discounts, we foster an environment where you can thrive and grow in your career while contributing to our mission of delivering exceptional customer experiences in the heart of London.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Content Manager in Bracknell
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Avis Budget Group. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching the company and its digital content strategies. Show us you know your stuff about AEM and how it fits into their plans!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Digital Content Manager. We want to hear how you can help with the migration process and improve content quality.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team.
We think you need these skills to ace Digital Content Manager in Bracknell
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Digital Content Manager role. Highlight your experience with AEM and digital content management, as well as any relevant multilingual skills. We want to see how you fit into our team!
Showcase Your Experience:Don’t just list your past jobs; tell us about specific projects where you managed multilingual content or worked on website migrations. Use examples that demonstrate your organisational skills and attention to detail, as these are key for this role.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language and avoid jargon unless it’s relevant to the role. We appreciate a well-structured application that’s easy to read!
Apply Through Our Website:We encourage you to submit your application through our official website. This way, you’ll ensure it reaches the right people directly. Plus, it’s super easy to do – just follow the prompts and you’re good to go!
How to prepare for a job interview at Avis Budget Group
✨Know Your AEM Inside Out
Make sure you brush up on your AEM skills before the interview. Be ready to discuss how you've used AEM in past roles, especially in managing content migration and optimisation. This will show that you're not just familiar with the platform but can also hit the ground running.
✨Showcase Your SEO Savvy
Since this role involves a strong understanding of SEO principles, prepare examples of how you've successfully implemented SEO strategies in previous projects. Discuss specific metrics or outcomes that demonstrate your impact on content visibility and engagement.
✨Collaboration is Key
This position requires working closely with various teams, so be ready to share experiences where you've collaborated effectively. Highlight any cross-functional projects you've been part of and how you navigated challenges to achieve common goals.
✨Prepare for Content Audits
Familiarise yourself with the concept of content audits, especially in a multilingual context. Be prepared to discuss how you've managed content quality and consistency across different markets, and how you would approach updating expired content as mentioned in the job description.
