At a Glance
- Tasks: Drive sales of iconic beers and soft drinks in your territory.
- Company: Join Carlsberg Britvic, the UK's largest multi-beverage supplier.
- Benefits: Starting salary of Β£29,750 plus a 20% bonus and company vehicle.
- Why this job: Be part of a dynamic team and make an impact in the beverage industry.
- Qualifications: Passion for sales, strong communication skills, and a valid UK driving licence.
- Other info: Exciting career growth opportunities and comprehensive training provided.
The predicted salary is between 29750 - 35700 Β£ per year.
Applications for this position will close on the 7th November 2025.
Location: Tunbridge Wells & Surrounding areas (Ideal postcode TN2)
Permanent, Full time β 40 hours per week
Salary: Β£29,750 basic + 20% Bonus
Ready to power up your Sales career? Passionate about the most iconic and popular beers and soft drinks? Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic's brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.
In this role as Customer Development Executive, you will help grow Carlsberg Britvic market share within your defined territory. Working as part of a successful team, you will drive sales of our fantastic portfolio of Beers, Ciders and Soft Drinks by maximising brand availability and visibility in Symbol and Independent stores.
This is a unique opportunity to join this exciting partnership, where we will equip you with the necessary tools, training, and support to succeed.
WHAT YOU'LL DO
- Working with a Regional Sales Manager, and selling our amazing Soft Drinks and Beers portfolio, you will be responsible for making face-to-face contact with Convenience (Symbol & Independent) retailers, establishing and retaining new business opportunities, and delivering a business plan for your territory focused on maximising sales opportunities.
- Partner with our customers by building outstanding relationships in convenience stores, understanding retailer's needs, their local consumers, and executing solutions.
- Adopt a full category based selling approach to growing and developing every outlet you work with for the benefit of both the retail outlet and Carlsberg Britvic.
- Create a winning territory business plan and take a business development approach in your territory to grow sales and market share.
- Use data and evidence-based retailer successes to drive best practice in your territory, region, and across the team.
- Develop a growth mindset and adaptable approach that demonstrates an ability to offer alternative approaches to tackling challenges and winning over your stores.
ABOUT YOU
- You are a fun, passionate, driven, and target-orientated team player who can bring brands to life!
- Your entrepreneurial style means that you thrive on being the key contact for customers, driving new business, and maintaining sustainable relationships.
- You are eager to win, advocating our brands and putting consumers at the heart of what we do and sell.
- Strong communication, presentation, and interpersonal skills will be key to your success in this role.
- You may have previous experience in Direct Sales/Convenience or FMCG.
- Good administration, organisational and planning skills, commercially astute with great negotiation techniques.
- Self-motivated & IT and Social Media literate.
- Strong and Resilient with the personal energy and will to act at pace.
- Participating as part of a team in a proactive manner.
- Full valid manual driving licence, eligibility to work in the UK and live within a 60-minute commute from the location of the role all essential.
WHAT WE OFFER
- A starting salary of Β£29,750, smash your targets and earn a 20% quarterly bonus!
- A company vehicle & fuel card.
Please note this role requires a full UK driving licence (with no more than 6 pts or previous bans), all offers will be subject to successful completion of a DVLA licence check.
Customer Development Executive employer: Avidity
Contact Detail:
Avidity Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Customer Development Executive
β¨Tip Number 1
Get to know the company and its products inside out! When you walk into that interview, show your passion for Carlsberg Britvic's brands. Whether it's their iconic beers or refreshing soft drinks, let them see that youβre not just another candidate, but someone who genuinely cares about what they sell.
β¨Tip Number 2
Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building connections can give you insider info and might even lead to a referral. Plus, it shows youβre proactive and serious about landing the role.
β¨Tip Number 3
Prepare for those tricky questions! Think about how youβd handle challenges in sales or how youβd build relationships with retailers. Use examples from your past experiences to demonstrate your skills. Practice makes perfect, so get a friend to do a mock interview with you!
β¨Tip Number 4
Donβt forget to follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, itβs a great chance to reiterate why youβre the perfect fit for the Customer Development Executive position.
We think you need these skills to ace Customer Development Executive
Some tips for your application π«‘
Show Your Passion: When writing your application, let your enthusiasm for the role and the brands shine through. We want to see that youβre genuinely excited about joining our team and driving sales for Carlsberg Britvic!
Tailor Your CV: Make sure your CV is tailored to highlight relevant experience in sales or FMCG. We love seeing how your skills align with what weβre looking for, so donβt be shy about showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why youβre the perfect fit for the Customer Development Executive role. Be personal, be engaging, and make it clear how you can contribute to our success.
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way to ensure your application gets into the right hands and helps us get to know you better!
How to prepare for a job interview at Avidity
β¨Know Your Brands
Before the interview, dive deep into Carlsberg Britvic's portfolio. Familiarise yourself with their beers and soft drinks, like Carlsberg Danish Pilsner and J2O. Showing genuine enthusiasm and knowledge about the products will impress your interviewers.
β¨Demonstrate Your Sales Skills
Prepare to discuss your previous sales experiences, especially in Direct Sales or FMCG. Think of specific examples where you successfully built relationships with retailers or drove sales. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
β¨Show Your Team Spirit
As a Customer Development Executive, teamwork is crucial. Be ready to share examples of how you've collaborated with others to achieve goals. Highlight your ability to work proactively within a team and how you can contribute to a positive team dynamic.
β¨Prepare Questions
At the end of the interview, you'll likely have the chance to ask questions. Prepare thoughtful queries about the company's culture, growth opportunities, or how success is measured in this role. This shows your interest and helps you assess if it's the right fit for you.