At a Glance
- Tasks: Build relationships and grow sales for iconic drinks brands across the South West.
- Company: Join Carlsberg Britvic, the UK's largest multi-beverage supplier.
- Benefits: Enjoy a competitive salary, performance bonus, company car, and fuel card.
- Other info: Autonomous role with opportunities for personal growth and development.
- Why this job: Be part of a dynamic team driving sales for popular beers and soft drinks.
- Qualifications: Strong communication skills and experience in wholesale or impulse channels preferred.
The predicted salary is between 35000 - 35000 £ per year.
Area Covers: South West of England, Wales & Surrounding areas
Salary up to 35k, 20% performance bonus, company car & fuel card provided
Permanent, Full-Time
Passionate about the most iconic and popular beers and soft drinks? Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.
Responsibilities:
- Build and maintain long term relationships with stakeholders within cash and carry wholesale depots.
- Managing wholesalers such as Booker, Bestway, Unitas wholesale.
- Grow sales of brands across account base through working closely with key customers.
- Range development (where local flexibility).
- Grow space on fixture, merchandising & incremental displays/visibility.
- Stock compliance check/availability management & HQ ordering (no OOS and if they do work to rectify).
- Agreeing/ordering volume for promotions and NPD.
- Local budget management to unlock opportunities & short dated stock TBC.
- Develop a deep understanding of drinks category, wholesale businesses, regional priorities and competitor activity to provide informed recommendations to internal and external stakeholders.
- Grow regional stakeholder relationships e.g. Depot managers, buyers, area managers, field sales teams as well as retail & third-party wholesale field team.
- Regularly depot/key stakeholder performance reviews.
- Attend RTM stakeholder meetings to share plans ahead of time and unlock local partnership opportunities.
- Liaising with the relevant supply chain team – forecasting, tracking, reviewing sales performance, stock rotation/run rate, de-list risk etc.
- Partner with relevant customer account team to ensure two-way awareness and insight regarding account & competitors.
- Ownership of events and/or trade shows.
- Collaborate with branch and regional managers to align on target retail accounts to be developed, passed on and onward support for the relevant team to pursue opportunities.
- Prepare and execute a regional sales plan aligned with business objectives.
- Collaborate with Symbols and Indies Field team Regional Sales Manager and CDE’s as required.
Profile:
- Analytical & commercial acumen.
- Comfortable working autonomously and being out on the road.
- Excellent presentation & communication skills.
- Able to prioritise, hands on approach, able to get stuck in!
- Previous experience within wholesale or impulse channel preferred.
- Knowledge of category data, performance data, evaluating and putting forward a proposition.
Regional Account Executive employer: Avidity Careers
At Carlsberg Britvic, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. Our employees enjoy competitive salaries, performance bonuses, and the convenience of a company car, all while working with some of the UK's most beloved beverage brands. With ample opportunities for professional growth and development in the vibrant South West of England and Wales, joining our team means being part of a passionate community dedicated to excellence in the beverage industry.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Account Executive
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Regional Account Executive at Avidity Careers, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Avidity Careers. Tailor your message to explain why you’re drawn to them and how you can contribute as a Regional Account Executive. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Regional Account Executive
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Avidity Careers:When writing your cover letter, make sure to tailor your message specifically for Avidity Careers. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Avidity Careers
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Avidity Careers that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Avidity Careers that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Avidity Careers’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
