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- Tasks: Plan and deliver exciting trade shows and events across EMEA, driving engagement and generating leads.
- Company: Join a dynamic team at a leading global organisation with a collaborative culture.
- Benefits: Enjoy a hybrid work schedule, competitive salary, and opportunities for professional growth.
- Other info: Embrace a fast-paced environment with opportunities to travel and grow your career.
- Why this job: Make an impact by creating memorable experiences and driving marketing success.
- Qualifications: Degree-level education and 3-5 years of B2B SaaS marketing experience required.
The predicted salary is between 40000 - 50000 £ per year.
If residing within commutable distance to our Maidenhead office, a hybrid schedule would be required. Candidates outside of commutable distance (but still residing in England or Wales) may be considered on a work from home basis with the expectation of coming into the office once a month or as business needs dictate.
Please note: this position requires full working rights in the UK without current or future sponsorship.
SummaryThe Field Marketing Specialist will be an integral part of our EMEA based team and deliver high-impact programmes across events, partner marketing, and customer engagement. This role requires someone who is data-driven, collaborative, and confident through uncertainty. This role will focus on Tradeshows and Field Events, Partner Delivery, Summit Events, Customer Marketing, and Awards.
Responsibilities- Plan and deliver a series of trade show and field events across EMEA, ensuring they are on-brand, persona-aligned, and within budget.
- Maximise ROI by generating leads that convert, tracking KPIs, and providing actionable insights.
- Collaborate cross-functionally with sales, marketing, customer success, product, and advisory boards to define event goals, content strategy, and attendee experience.
- Lead vendor sourcing and management for venues, agencies, production partners, and suppliers.
- Oversee on-site execution for events, ensuring flawless delivery and issue resolution.
- Manage event branding and materials, including design, production, and logistics.
- Deliver post-event analytics and executive reporting to inform future strategy.
- Execute partner-driven deliverables and ensure alignment with global initiatives.
- Champion a collaborative, solutions-focused culture, remaining calm and detail-oriented under pressure.
- Demonstrate evidence of ROI through well-managed event programmes.
- Embrace AI tools to enhance marketing efficiency and insights.
- Travel: Some business travel required; occasional in-person meetings and all event setup in Maidenhead office (c. 5% of time).
- Support the regional execution of Avetta’s user conference, from programme design, to onsite event management.
- Support customer marketing programmes to deepen engagement and advocacy across EMEA to increase case studies, clients speaking at events and video testimonials.
- Reliable and predictable attendance.
- Degree-level qualification plus marketing qualifications or marketing experience in a high-performing team.
- 3–5 years of B2B SaaS marketing experience, ideally in a regional role within a global organisation.
- Proven ability to deliver end-to-end event programmes that drive measurable business outcomes.
- Strong data analysis skills to identify trends and inform decisions.
- Excellent collaboration and stakeholder management skills across marketing, sales, and client functions.
Field Marketing Specialist employer: Avetta
Contact Detail:
Avetta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Specialist
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past event successes and marketing campaigns. This is your chance to demonstrate how you can deliver high-impact programmes and drive measurable outcomes.
✨Tip Number 3
Prepare for interviews by researching the company and its recent events. Be ready to discuss how you can maximise ROI and enhance customer engagement through your experience. Tailor your answers to show you’re the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand!
We think you need these skills to ace Field Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Field Marketing Specialist role. Highlight your experience with events, data analysis, and collaboration, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your previous experiences make you a great fit for our team. Don't forget to mention your understanding of the EMEA market!
Showcase Your Data Skills: Since this role is data-driven, be sure to include examples of how you've used data to inform decisions or improve event outcomes in your application. We love seeing candidates who can back up their claims with solid evidence!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining StudySmarter!
How to prepare for a job interview at Avetta
✨Know Your Events Inside Out
Make sure you research the types of trade shows and field events the company has previously hosted. Be ready to discuss how you would plan and deliver similar events, focusing on ROI and lead generation.
✨Show Off Your Data Skills
Since this role is data-driven, come prepared with examples of how you've used data analysis to inform marketing strategies in the past. Highlight any specific KPIs you've tracked and how they influenced your decisions.
✨Collaboration is Key
Be ready to talk about your experience working cross-functionally. Share specific instances where you collaborated with sales, customer success, or product teams to achieve event goals or enhance customer engagement.
✨Stay Calm Under Pressure
This role requires someone who can handle uncertainty and pressure. Prepare to discuss a time when you faced a challenge during an event and how you resolved it while maintaining a positive attitude.