Senior Director of AI-Driven Digital Marketing in London

Senior Director of AI-Driven Digital Marketing in London

London Full-Time 80000 - 120000 £ / year (est.) No working from home possible
Avepoint

At a Glance

  • Tasks: Lead AI-driven digital marketing strategies and optimise our online presence.
  • Company: AvePoint, a forward-thinking tech company in London.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Join a dynamic team focused on innovation and collaboration.
  • Why this job: Shape the future of digital marketing with cutting-edge AI technologies.
  • Qualifications: Proven experience in digital marketing and strong leadership skills.

The predicted salary is between 80000 - 120000 £ per year.

AvePoint in London is seeking a Senior Director of Digital Marketing to own its end-to-end digital presence and performance. You will shape how we are discovered by AI answer engines and how we convert pipeline on the website, leading SEO/GEO, AEO, paid media, and web conversion strategy.

You will build an AI-powered marketing organization that stays ahead of platform changes, partnering with Brand, Demand Gen, AR, and RevOps to align content, measurement, and attribution across regions AMER.

Senior Director of AI-Driven Digital Marketing in London employer: Avepoint

At AvePoint, we pride ourselves on being an exceptional employer in the tech industry, offering a dynamic work culture that fosters agility, passion, and teamwork. Our employees benefit from market-competitive compensation, generous annual leave, and robust career progression opportunities, all while working collaboratively to deliver innovative software solutions. With unique perks like extra paid days off for personal milestones and a commitment to employee growth, AvePoint is the ideal place for those looking to thrive in a rewarding sales career.

Avepoint

Contact Details:

Avepoint Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Director of AI-Driven Digital Marketing in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Avepoint and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Avepoint are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Avepoint on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Avepoint. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Director of AI-Driven Digital Marketing in London

Digital Marketing Strategy
SEO
GEO
AEO
Paid Media Management
Web Conversion Optimisation
AI Integration in Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Avepoint. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Avepoint:Show us that you’ve done your homework! In your application, briefly mention what you admire about Avepoint’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Avepoint

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Avepoint will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Avepoint, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.