At a Glance
- Tasks: Craft compelling stories and build relationships with journalists in the fintech space.
- Company: Join Aveni, a pioneering AI company transforming financial services.
- Benefits: Enjoy remote work, 34 days holiday, and flexible benefits.
- Other info: Dynamic role with opportunities for growth and collaboration across teams.
- Why this job: Shape Aveni's market presence and make an impact in AI and finance.
- Qualifications: Experience in PR or communications, strong writing skills, and a passion for fintech.
The predicted salary is between 29700 - 36300 £ per year.
Aveni is redefining how financial institutions use AI. We build real, production-ready AI solutions that help financial services firms transform how they operate, manage risk and deliver better outcomes for their customers.
We’re looking for a PR & Marketing Executive to help build Aveni’s profile across the UK financial services market and support the delivery of our PR, communications and wider marketing activity. This is a varied, hands-on role for someone who knows what makes a good story, enjoys building relationships with journalists and wants to develop their career at the intersection of AI, fintech and financial services.
The role
Working closely with the Head of PR & Communications, you’ll help tell Aveni’s story to the market, building relationships with journalists and industry influencers, identifying opportunities for Aveni to contribute to the conversation and securing relevant media coverage. You’ll support the development of proactive PR campaigns, commentary and thought leadership around Aveni’s business priorities, product developments, customer successes and the wider issues shaping financial services. The role goes beyond traditional media relations. You’ll also contribute to customer stories, executive and internal communications, events, awards, speaker opportunities, analyst relations and wider marketing campaigns. You’ll work across Aveni, collaborating with Marketing, Sales, Product, Customer Success and senior leadership to make sure our communications are timely, consistent and aligned with our brand and market positioning.
What you’ll be doing
- You’ll build and maintain relationships with journalists across UK business, financial services, fintech, compliance, risk and technology media, proactively pitching stories, commentary, interviews and contributed content.
- You’ll support the development and delivery of PR campaigns around Aveni’s business priorities, product launches, research, customer stories and relevant market developments.
- You’ll help run Aveni’s day-to-day press office, responding to journalist enquiries, identifying commentary opportunities, coordinating interviews and preparing briefing materials.
- You’ll maintain our communications and editorial calendar across PR, thought leadership, research, webinars, awards, speaking opportunities and company announcements.
- You’ll work with Sales and Customer Success to identify and develop compelling customer stories, case studies, testimonials and joint communications.
- You’ll support internal communications, helping colleagues stay informed about company news, customer wins, product developments, events and media coverage.
- You’ll work with Aveni’s senior leaders and subject matter experts to build their external profiles through LinkedIn content, commentary, talking points and other communications.
- You’ll support our thought leadership programme, helping develop webinars, research reports, whitepapers and other content around the issues that matter to our market.
- You’ll identify and coordinate relevant conference, panel, podcast and webinar speaking opportunities, as well as industry awards.
- You’ll support our relationships with industry analysts and research organisations and help coordinate analyst briefings and materials.
- You’ll work with the wider Marketing team to support conferences, roundtables, webinars and customer events.
What we’re looking for
- You’ll have solid experience in PR, communications or a closely related role, with experience working in a B2B environment.
- You’ll have experience dealing directly with journalists and proactively pitching stories and ideas.
- You’ll be a strong writer and editor, comfortable producing press releases, pitches, commentary and other external communications.
- You’ll have strong news judgement and be able to identify what makes a compelling story and how to tailor it for different audiences.
- You’ll be confident communicating with journalists, senior stakeholders and external partners.
- You’ll be able to take complex or technical subjects and turn them into clear, engaging communications.
- You’ll be highly organised, with excellent attention to detail and the ability to manage multiple projects, deadlines and priorities at the same time.
- You’ll understand the role PR and communications play in building brand awareness, reputation and supporting wider commercial objectives.
- You’ll have a genuine interest in AI, fintech, financial services and the wider media agenda.
- You’ll be comfortable working in a fast-paced environment where priorities can change quickly and be confident building relationships across the business.
Nice to have
- Experience working with UK financial services, fintech, compliance, risk, regulatory or technology media.
- Experience within a PR agency and/or an in-house B2B communications role.
- Existing relationships with journalists covering financial services, fintech, compliance, risk or related sectors.
- Experience supporting events, awards, speaker programmes or analyst relations.
- Familiarity with PR monitoring and media database platforms.
- Experience using HubSpot or other marketing automation platforms.
- An understanding of the UK financial services and regulatory environment, including areas such as Consumer Duty, compliance, conduct risk and AI governance.
Why join Aveni?
You’ll be joining Aveni at an exciting point in our growth, working at the intersection of AI, regulation and financial services. You’ll have the opportunity to help shape how Aveni shows up in the market, working directly with senior leaders, subject matter experts, customers and journalists to tell stories about some of the most important changes happening across financial services. It’s a broad role with the opportunity to build experience across media relations, thought leadership, executive communications, customer advocacy and wider marketing – while having genuine ownership and visibility across the business.
What you’ll love:
- Remote-first across the UK, with regular off-sites and in-person gatherings.
- Work abroad policy.
- Co-working spaces available.
- 34 days’ holiday, including flexible bank holidays, plus your birthday off.
- Company-wide off-sites.
- Optional Personal Development Plan.
- Flexible benefits platform.
- Life Insurance, Income Protection and Critical Illness cover.
- Pension with up to 5% matched employer contribution, with the option to increase contributions.
- Private health and dental care.
- Enhanced family leave.
Join Us in Making a Difference
At Aveni, we believe that diversity drives innovation. We’ve built our business to ensure an inclusive workplace where everyone feels valued and empowered to contribute their best work. If you’re passionate about people, technology and the opportunity to help a growing AI business thrive, we’d love to hear from you. Even if you don’t meet 100% of the requirements, we’d still like to hear from you if you believe you’d be a great fit. Apply now to join us on our mission to transform the financial services industry through AI.
PR & Marketing Executive employer: Aveni
Aveni is an exceptional employer, offering a dynamic and inclusive work culture that empowers employees to tackle meaningful challenges at the forefront of AI and financial services. With a remote-first approach across the UK, employees benefit from flexible working arrangements, comprehensive personal development plans, and a supportive environment that fosters growth and innovation. Join us to make a significant impact in a rapidly evolving industry while enjoying competitive benefits and a strong commitment to diversity.
StudySmarter Expert Advice🤫
We think this is how you could land PR & Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Aveni and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Aveni are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Aveni on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Aveni. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PR & Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Aveni. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Aveni:Show us that you’ve done your homework! In your application, briefly mention what you admire about Aveni’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Aveni
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Aveni will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Aveni, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.