Senior Principal Product Designer
Senior Principal Product Designer

Senior Principal Product Designer

London Full-Time 48000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative design projects and collaborate with cross-functional teams to enhance user experiences.
  • Company: Join a global leader in digital safety, protecting over 500 million people worldwide.
  • Benefits: Enjoy unlimited PTO, flexible hours, and a chance to work with top industry experts.
  • Why this job: Make a real impact in digital security while thriving in an inclusive and supportive culture.
  • Qualifications: Experience in strategic product design and user-centred principles; familiarity with AI design tools is a plus.
  • Other info: Hybrid work model allows for both collaboration and flexibility; based in London, Dublin, or Prague.

The predicted salary is between 48000 - 84000 £ per year.

Senior Principal Product Designer page is loaded

Senior Principal Product Designer

Apply remote type Hybrid locations GBR – London IRL – Dublin, Blanchardstown – Ballycoolin time type Full time posted on Posted 3 Days Ago job requisition id 53896

Senior Principal Product Designer – Global Product Design Org

Location: London (Hybrid)
Please attach link to portfolio on CV.

Who Are We?

We’re more than just a company; we’re a global leader in digital safety. With a strong commitment to ensuring that everyone can navigate the digital world securely, we unite the best minds and cutting-edge technology through our family of brands: Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner. Together, we protect over 500 million people worldwide.

Our workplace is built on inclusivity, where your well-being is a top priority. We believe success comes from balance and authenticity. When you\’re thriving, you\’re unstoppable. So, bring your bold ideas and unstoppable drive, and join us in shaping the digital world. Ready to make an impact? Join #TeamGen.

How We Work

Our hybrid work model (3 days in the office) gives us the face-to-face time to have creative conversations, meaningful meetings, make quick decisions, and build relationships. At the same time, it offers flexibility you need to focus and do your best work. The person can be located in London, Dublin or Prague.

Mission and Goal

At Gen, our global Product Design Team is a diverse and dynamic group that collaborates across regions to create innovative and user-centered designs. We bring together talented designers, researchers, and product managers to tackle complex problems and create exceptional user experiences. Whether it’s building next-generation cybersecurity products, applying AI to accelerate workflows, or reimagining key user journeys, we are committed to making digital freedom accessible to everyone.

Objectives

Strategic Leadership & Influence

  • Lead collaboration within a product pillar, setting a vision that aligns cross-functional stakeholders across product, engineering, and research.

  • Influence company and product strategy through storytelling, using strong narratives to communicate the design vision to executive leadership.

  • Mediate complex design debates and stakeholder disagreements to drive product clarity and alignment.

Design Craft & Execution

  • Lead UX strategy with a research-backed approach, grounding product experiences in user needs, market signals, and business priorities.

  • Establish best practices in interaction design, information architecture, and visual design for product-wide consistency and impact.

  • Drive the evolution of our design system and standards to support scalable, cohesive product experiences.

  • Apply AI tools and design methods to speed up iteration, unlock new value for users, and evolve how we design and build products.

Process & Operational Impact

  • Shape design processes at the team level to improve efficiency, quality, and collaboration.

  • Identify and lead process improvements across the pillar—removing friction and amplifying output across teams.

  • Partner with peers to ensure product delivery is timely, reliable, and cross-platform consistent.

Coaching & Knowledge Sharing

  • Mentor designers by sharing your process, frameworks, and lessons learned.

  • Create training resources and documentation that enhance team effectiveness and design maturity.

  • Foster an inclusive, transparent design culture across disciplines and locations.

Competencies

  • Can showcase strategic product thinking with experience in developing product goals, identifying opportunities, and making decisions based on the impact to people and the company.

  • Experience overseeing and executing high design craft and vision for B2C products.

  • Experience building and shipping multiple features that are broad/ambiguous in scope and encompass an end-to-end experience across a variety of platforms.

  • Deep understanding of user-centred design principles, and the ability to apply them to complex problems.

  • Hands-on with AI design tools and workflows — actively using them to enhance user experience, streamline design processes, and explore new opportunities.

  • Passionate and humble; you always seek new horizons, remaining curious about emerging market trends and trail-blazing experiences.

  • You are comfortable working within a geographically distributed team.

Benefits:

  • Annual bonus scheme

  • Unlimited PTO (paid time off), flexible working hours & home office.

  • The chance to join a major global tech company listed on the S&P 500.

  • Opportunity to learn and work with the best in the Digital Security industry.

  • Tuition reimbursement for job-related courses

  • Learning & Development plan.

  • Sustainable home improvement bonus

  • Gym/Fitness annual allowance

  • Mac/Windows laptop and mobile phone

LinkedIn Tag: #LI-AM1

Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds.

We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants . Learn more about pay transparency .

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

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Senior Principal Product Designer employer: Avast Group

At Gen, we pride ourselves on being a leading global tech company that champions digital safety while fostering an inclusive and supportive work environment. Our hybrid work model allows for flexibility and collaboration, ensuring that our employees can thrive both personally and professionally. With unlimited PTO, a commitment to continuous learning, and the opportunity to work alongside industry experts, joining our team means making a meaningful impact in the world of digital security.
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Contact Detail:

Avast Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Principal Product Designer

✨Tip Number 1

Familiarise yourself with the latest trends in user-centred design and AI tools. Being well-versed in these areas will not only enhance your portfolio but also demonstrate your commitment to innovation, which is crucial for a Senior Principal Product Designer role.

✨Tip Number 2

Network with current employees or alumni from the company. Engaging in conversations about their experiences can provide you with valuable insights into the company culture and expectations, helping you tailor your approach during interviews.

✨Tip Number 3

Prepare to discuss your strategic product thinking and how you've influenced design processes in previous roles. Be ready to share specific examples that highlight your leadership skills and ability to mediate complex design debates.

✨Tip Number 4

Showcase your mentoring experience by preparing examples of how you've helped other designers grow. This aligns with the company's emphasis on coaching and knowledge sharing, making you a more attractive candidate.

We think you need these skills to ace Senior Principal Product Designer

Strategic Product Thinking
User-Centred Design Principles
UX Strategy Development
Interaction Design
Information Architecture
Visual Design
Design System Evolution
AI Design Tools Proficiency
Cross-Functional Collaboration
Stakeholder Management
Mentoring and Coaching
Process Improvement
Storytelling and Narrative Skills
Adaptability in a Distributed Team

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Senior Principal Product Designer role. Focus on your strategic leadership, design craft, and user-centred design principles.

Include a Portfolio Link: As specified in the job description, attach a link to your portfolio on your CV. Ensure your portfolio showcases your best work, particularly projects that demonstrate your ability to lead design strategy and execution.

Craft a Compelling Cover Letter: Write a cover letter that tells your story. Highlight your passion for digital safety, your experience with AI design tools, and how you can contribute to the company's mission of making digital freedom accessible.

Proofread Your Application: Before submitting, carefully proofread your application materials. Check for any spelling or grammatical errors, and ensure that all information is clear and concise. A polished application reflects your attention to detail.

How to prepare for a job interview at Avast Group

✨Showcase Your Portfolio

Make sure to attach a link to your portfolio on your CV. This is crucial for a Senior Principal Product Designer role, as it allows the interviewers to see your design process and the quality of your work firsthand.

✨Prepare for Strategic Discussions

Be ready to discuss how you can influence product strategy through storytelling. Think about examples from your past experiences where you've successfully communicated a design vision to stakeholders.

✨Demonstrate User-Centred Design Knowledge

Brush up on user-centred design principles and be prepared to discuss how you've applied them in complex projects. Highlight specific challenges you've faced and how you overcame them with user-focused solutions.

✨Foster Inclusivity in Your Approach

Since the company values inclusivity, think about how you can contribute to a transparent design culture. Be ready to share your experiences mentoring others and how you promote collaboration within diverse teams.

Senior Principal Product Designer
Avast Group
Location: London
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  • Senior Principal Product Designer

    London
    Full-Time
    48000 - 84000 £ / year (est.)
  • A

    Avast Group

    1000+
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