At a Glance
- Tasks: Drive sales growth by winning new business and building customer relationships.
- Company: Join AvantiGas, a leading UK LPG distributor with a focus on safety and efficiency.
- Benefits: Competitive salary, OTE up to £50,000, private healthcare, and a company car.
- Other info: Enjoy autonomy in your role with full training provided for success.
- Why this job: Make a meaningful impact in the energy sector while developing your sales skills.
- Qualifications: Proven field sales experience; technical knowledge of fuels or energy systems is a plus.
The predicted salary is between 38500 - 38500 £ per year.
Join AvantiGas as an Area Sales Manager and be at the forefront of our commercial growth in the South and South West of England.
We are looking for a commercially driven, technically minded professional to win new business across a defined territory that includes Hampshire, Berkshire, Surrey, Kent, Sussex, Devon, Cornwall, Dorset and Somerset. As an Area Sales Manager, you'll take ownership of identifying and winning new bulk LPG business, driving margin growth and building lasting relationships with the customers you bring on board. This is a role where your commercial acumen and technical understanding, from site surveys to translating customer requirements into LPG energy solutions, will directly impact our business growth.
What Makes This Role Special: Beyond hitting your sales targets, you'll understand your customers' technical challenges and position LPG as a genuine alternative to other fuels, building a strong, sustainable portfolio through your commercial expertise and technical credibility. You'll work from home with regular field-based activity across your patch, giving you the freedom to drive your own results and manage your portfolio your way. Commercial Support colleagues are there to help, but your success in this role comes down to your own initiative, self-motivated approach and aspiration to hit and beat your targets.
What You Will Be Doing: Your focus will be on growing volume, revenue and margin across your patch, primarily through winning new business, with re-contracting and account management as a smaller part of the role. You'll prospect for new opportunities, attend industry events, and keep a close eye on competitor activity. You'll need to understand your customers' technical and operational requirements and match these to our LPG products and services, promoting LPG as an alternative to diesel, heating oil, electricity and natural gas and clearly explaining the technical and commercial benefits to decision-makers. You'll work within delegated authorities, using the tools we provide, to deliver against agreed KPIs including volume, margin, profit, lead conversion and additional revenue streams.
Who We Are Looking For: We're looking for someone who is driven to win business and motivated by real results, backing yourself to hit ambitious targets. You'll be someone who can engage confidently with customers, understanding their needs and translating these into the right LPG solution for them. You'll have a proven track record in field-based sales, ideally within LPG, fuels, energy, or a similarly technical industry. An understanding of fuels, energy systems, combustion technology or industrial processes would be highly valuable, and any experience discussing technical specifications or system requirements with engineers, facilities managers or operational decision-makers is a strong advantage. Full training is provided, so if you have the sales drive and can pick up the technical side quickly, we still want to hear from you. You'll have excellent communication and negotiation skills, with the ability to close deals confidently at senior level. You'll be highly organised, able to manage your own priorities, and comfortable presenting solutions to technical and commercial stakeholders alike. What really matters is your drive to achieve results, your ability to work autonomously in the field, and your track record of building new business relationships. Technical credibility and commercial instinct go hand in hand in this role, both are essential to winning trust and closing business.
The Rewards: Competitive salary package reflecting your technical expertise, plus on target earnings of up to £50,000 per year based on performance against KPIs. Comprehensive benefits package including enhanced pension contribution, private healthcare, life assurance, and company car. Meaningful impact: deliver critical energy infrastructure supporting UK businesses and the energy transition. Technical excellence: use your engineering knowledge to solve real customer challenges.
About AvantiGas: Part of UGI International, AvantiGas is a leading UK LPG distributor committed to delivering safe and efficient energy solutions. We pride ourselves on technical expertise, safety-first culture, and our ability to deliver complex projects on time and within budget. Our solutions range from bulk storage installations to distribution networks and commercial conversions across diverse industries.
Area Sales Manager employer: AvantiGas
AvantiGas is an exceptional employer, offering a dynamic work environment in Chesterfield where safety and professional development are at the forefront. As part of UGI International, employees benefit from international resources while enjoying a strong focus on team leadership and career growth opportunities. With a commitment to a safety-first culture and comprehensive benefits, including competitive salaries and enhanced leave, AvantiGas is dedicated to fostering a rewarding workplace for its HSSEQ professionals.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager at AvantiGas, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including AvantiGas. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for AvantiGas:When writing your cover letter, make sure to tailor your message specifically for AvantiGas. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at AvantiGas
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show AvantiGas that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show AvantiGas that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with AvantiGas’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
