Senior Marketing and Communications Manager – UK & Europe
Senior Marketing and Communications Manager – UK & Europe

Senior Marketing and Communications Manager – UK & Europe

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Avaloq

At a Glance

  • Tasks: Lead marketing strategies and events across the UK and Europe for a top wealth management tech firm.
  • Company: Avaloq, a leading provider of wealth management technology with a global presence.
  • Benefits: Flexible working, hybrid options, and a supportive, diverse culture.
  • Why this job: Make an impact in the financial sector while collaborating with top-tier institutions.
  • Qualifications: Experience in field marketing, event management, and knowledge of European financial services.
  • Other info: Join a dynamic team and enjoy excellent career growth opportunities.

The predicted salary is between 60000 - 80000 £ per year.

Founded and headquartered in Switzerland, Avaloq is continuously expanding its global footprint with around 2,500 colleagues in 12 countries, and more than 170 clients in 35 countries. We are an industry-leading provider of wealth management technology and services for financial institutions around the world, including private banks and wealth managers, investment managers, as well as retail and neo banks. Our research-led approach and continual innovation is powered by the passion and creativity of our colleagues.

This is a fantastic opportunity for a proficient marketing and communications professional to deepen client and prospect engagement across Avaloq’s key European growth markets. This role is based in London and oversees two official regions: the United Kingdom and Continental Europe, with today’s priority markets including Luxembourg and Germany.

Europe is a strategically important region for Avaloq, and this role balances high-touch involvement in priority markets with scalable programs across the broader European landscape. You will lead regional events, account-based marketing (ABM), targeted campaigns, and high-quality client success storytelling. Cross-functional collaboration with sales, product, and global marketing teams will be essential to successfully localize global initiatives, strengthen client relationships, and contribute directly to pipeline growth.

You will join our international team of diverse, highly skilled marketers promoting Avaloq’s leading wealth management technology and services.

Responsibilities
  • Develop and implement UK & Europe field marketing strategy in alignment with the regional head, sales leadership, and global marketing, building trusted relationships to define priorities, support account plans, and accelerate pipeline growth.
  • Drive localized marketing impact through targeted field initiatives: regional events, executive roundtables, partner activities, and client community programs.
  • Lead end-to-end event management (planning, content, logistics, promotion, follow-up) for owned and sponsored events.
  • Develop and execute account-based marketing (ABM) programs, including tailored content, outreach, and experiences for priority accounts.
  • Produce and curate client success stories, testimonials, and case-study assets tailored to the European market.
  • Adapt and localize global marketing campaigns, assets, and messaging to ensure relevance for regional audiences.
  • Manage the UK & Europe marketing budget and ensure effective allocation of resources across programs. Track, analyse, and report on campaign and event performance, providing actionable insights to stakeholders.
Qualifications
  • In-depth knowledge of the European financial services landscape, with a demonstrated ability to activate marketing initiatives in these markets.
  • Proven track record in field marketing or regional marketing, including event management, ABM, campaign localization, and content creation.
  • Proficient communication, interpersonal, and project management skills with proficiency in English.
  • Established network within the UK financial ecosystem, including media partners, conference organisers, and industry stakeholders.
  • Flexibility to travel once a quarter.
It would be a real bonus if you have:
  • A Bachelor’s degree in Marketing, Communications, Business.
  • Proven experience in B2B marketing or the financial services sector would be beneficial.
  • Ability to speak German in a professional capacity.
  • Exposure to working in the German market.

We realize that managing work-life balance is a challenge we all face in our daily lives and in order to support with this we are pleased to offer hybrid and flexible working for most of our Avaloqers to maintain work-life balance and still continue our fantastic Avaloq culture in our global offices.

In Avaloq we are proud to embrace diversity and understand the success of our business is built on the power of different opinions. We are wholeheartedly committed to fostering an equal opportunity environment and inclusive culture where you can be your true authentic self.

We hire, compensate and promote regardless of origin, age, gender identity, sexual orientation or any other fantastic traits that make us all unique.

Senior Marketing and Communications Manager – UK & Europe employer: Avaloq

Avaloq is an exceptional employer that champions a collaborative and flexible work culture, empowering employees to thrive in their careers while maintaining a healthy work-life balance. With a strong commitment to diversity and inclusion, Avaloq offers unique opportunities for professional growth and development within the dynamic financial services sector, particularly in the vibrant city of London, where you will engage with leading financial institutions across Europe.
Avaloq

Contact Detail:

Avaloq Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Marketing and Communications Manager – UK & Europe

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.

Tip Number 2

Show your passion! When you get the chance to chat with hiring managers or during interviews, let your enthusiasm for marketing and communications shine through. Share your ideas on how you can contribute to Avaloq’s mission and make an impact in the financial ecosystem.

Tip Number 3

Prepare for interviews by researching Avaloq and its key markets. Understand their products and recent developments in the financial services landscape. This will help you tailor your responses and demonstrate that you’re not just another candidate, but someone who truly gets what they do.

Tip Number 4

Don’t forget to follow up! After interviews or networking events, send a quick thank-you note. It shows your appreciation and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate your interest in the role and how you can add value to their team.

We think you need these skills to ace Senior Marketing and Communications Manager – UK & Europe

Field Marketing Strategy
Event Management
Account-Based Marketing (ABM)
Campaign Localization
Content Creation
Client Engagement
Budget Management
Data Analysis
Communication Skills
Interpersonal Skills
Project Management
Knowledge of European Financial Services
Networking within Financial Ecosystem
Flexibility to Travel
Proficiency in English

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing and Communications Manager. Highlight your experience in field marketing, event management, and account-based marketing, as these are key for us at Avaloq.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your understanding of the European financial services landscape and how your skills can help us drive localized marketing impact across the UK and Europe.

Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your ability to accelerate pipeline growth and strengthen client relationships. Numbers and results speak volumes!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!

How to prepare for a job interview at Avaloq

Know Your Market

Before the interview, dive deep into the European financial services landscape. Understand the key players, trends, and challenges in the market. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can drive localized marketing impact.

Showcase Your Event Management Skills

Since this role involves leading end-to-end event management, prepare specific examples of events you've managed in the past. Highlight your planning, content creation, and follow-up strategies. Being able to discuss your successes in this area will demonstrate your capability to handle similar responsibilities at Avaloq.

Emphasise Collaboration

This position requires cross-functional collaboration, so be ready to discuss how you've worked with sales, product, and marketing teams in previous roles. Share examples that showcase your interpersonal skills and ability to build trusted relationships, as these are crucial for success in this role.

Prepare for ABM Discussions

Account-based marketing (ABM) is a key focus for this role. Brush up on your understanding of ABM strategies and be prepared to discuss how you've executed tailored content and outreach for priority accounts. Showing your expertise in this area will set you apart from other candidates.

Senior Marketing and Communications Manager – UK & Europe
Avaloq

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