At a Glance
- Tasks: Lead marketing strategies and events across the UK and Europe for a leading wealth management tech company.
- Company: Avaloq, a global leader in wealth management technology with a collaborative culture.
- Benefits: Flexible working, hybrid options, and a supportive environment to thrive.
- Why this job: Make an impact in the financial sector while developing your career in a dynamic team.
- Qualifications: Experience in field marketing, strong communication skills, and knowledge of the European financial landscape.
- Other info: Join a diverse team committed to inclusivity and professional growth.
The predicted salary is between 60000 - 80000 £ per year.
Founded and headquartered in Switzerland, Avaloq is continuously expanding its global footprint with around 2,500 colleagues in 12 countries, and more than 170 clients in 35 countries. We are an industry-leading provider of wealth management technology and services for financial institutions around the world, including private banks and wealth managers, investment managers, as well as retail and neo banks. Our research‑led approach and continual innovation is powered by the passion and creativity of our colleagues.
This is a fantastic opportunity for a proficient marketing and communications professional to deepen client and prospect engagement across Avaloq’s key European growth markets. This role is based in London and oversees two official regions: the United Kingdom and Continental Europe, with today’s priority markets including Luxembourg and Germany. Europe is a strategically important region for Avaloq, and this role balances high‑touch involvement in priority markets with scalable programs across the broader European landscape.
You will lead regional events, account‑based marketing (ABM), targeted campaigns, and high‑quality client success storytelling. Cross‑functional collaboration with sales, product, and global marketing teams will be essential to successfully localize global initiatives, strengthen client relationships, and contribute directly to pipeline growth. You will join our international team of diverse, highly skilled marketers promoting Avaloq’s leading wealth management technology and services.
Responsibilities- Develop and implement UK & Europe field marketing strategy in alignment with the regional head, sales leadership, and global marketing, building trusted relationships to define priorities, support account plans, and accelerate pipeline growth.
- Drive localized marketing impact through targeted field initiatives: regional events, executive roundtables, partner activities, and client community programs.
- Lead end‑to‑end event management (planning, content, logistics, promotion, follow‑up) for owned and sponsored events.
- Develop and execute account‑based marketing (ABM) programs, including tailored content, outreach, and experiences for priority accounts.
- Produce and curate client success stories, testimonials, and case‑study assets tailored to the European market.
- Adapt and localize global marketing campaigns, assets, and messaging to ensure relevance for regional audiences.
- Manage the UK & Europe marketing budget and ensure effective allocation of resources across programs.
- Track, analyse, and report on campaign and event performance, providing actionable insights to stakeholders.
- In‑depth knowledge of the European financial services landscape, with a demonstrated ability to activate marketing initiatives in these markets.
- Proven track record in field marketing or regional marketing, including event management, ABM, campaign localization, and content creation.
- Proficient communication, interpersonal, and project management skills with proficiency in English.
- Established network within the UK financial ecosystem, including media partners, conference organisers, and industry stakeholders.
- Flexibility to travel once a quarter.
- A Bachelor’s degree in Marketing, Communications, Business.
- Proven experience in B2B marketing or the financial services sector would be beneficial.
- Ability to speak German in a professional capacity.
- Exposure to working in the German market.
We realize that managing work life balance is a challenge we all face in our daily lives and in order to support this we are pleased to offer hybrid and flexible working for most of our Avaloqers to maintain work life balance and still continue our fantastic Avaloq culture in our global offices. In Avaloq we are proud to embrace diversity and understand the success of our business is built on the power of different opinions, we are wholeheartedly committed to fostering an equal opportunity environment and inclusive culture where you can be your true authentic self. We hire, compensate and promote regardless of origin, age, gender identity, sexual orientation or any other fantastic traits that make us all unique.
Senior Marketing and Communications Manager – UK & Europe employer: Avaloq Group
Contact Detail:
Avaloq Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing and Communications Manager – UK & Europe
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Show your passion! When you get the chance to chat with hiring managers or during interviews, let your enthusiasm for marketing and communications shine through. Share your ideas on how you can contribute to their mission and make an impact.
✨Tip Number 3
Tailor your approach! Research the company and its culture before any interaction. Use this knowledge to align your skills and experiences with what they’re looking for. This shows you’re not just another applicant but genuinely interested in being part of their team.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are excited about joining us. It’s a great way to stand out and shows you’re serious about the opportunity. Plus, it makes it easier for us to find you!
We think you need these skills to ace Senior Marketing and Communications Manager – UK & Europe
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Marketing and Communications Manager role. Highlight your achievements in field marketing, event management, and account-based marketing to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the financial services sector and how your background makes you the perfect fit for Avaloq. Be genuine and let your personality come through.
Showcase Your Network: If you've got connections within the UK financial ecosystem, don’t be shy about mentioning them! This can really set you apart, especially if you’ve collaborated with media partners or industry stakeholders in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Avaloq Group
✨Know Your Market
Before the interview, dive deep into the European financial services landscape. Understand the key players, trends, and challenges in the market. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can drive marketing initiatives effectively.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your success in field marketing, event management, and account-based marketing. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it easy for the interviewers to see your impact.
✨Demonstrate Collaboration Skills
Since this role involves cross-functional collaboration, be ready to discuss how you've worked with sales, product, and global marketing teams in the past. Share examples of how you’ve built relationships and contributed to shared goals, as this will resonate well with Avaloq's team-oriented culture.
✨Prepare Questions
At the end of the interview, have a few thoughtful questions ready about Avaloq’s marketing strategies or their approach to client engagement. This shows your genuine interest in the role and helps you assess if the company aligns with your career goals.