At a Glance
- Tasks: Lead marketing strategies and events across the UK and Europe for a top wealth management tech firm.
- Company: Avaloq, a leading provider of wealth management technology with a global presence.
- Benefits: Flexible working, supportive culture, and opportunities for career growth in a diverse team.
- Why this job: Make an impact in the financial sector while collaborating with top institutions and talented professionals.
- Qualifications: Experience in field marketing, strong communication skills, and knowledge of the European financial landscape.
- Other info: Hybrid work options available to support work-life balance.
The predicted salary is between 60000 - 80000 £ per year.
Founded and headquartered in Switzerland, Avaloq is continuously expanding its global footprint with around 2,500 colleagues in 12 countries, and more than 170 clients in 35 countries. We are an industry-leading provider of wealth management technology and services for financial institutions around the world, including private banks and wealth managers, investment managers, as well as retail and neo banks. Our research‑led approach and continual innovation is powered by the passion and creativity of our colleagues.
This is a fantastic opportunity for a proficient marketing and communications professional to deepen client and prospect engagement across Avaloq’s key European growth markets. This role is based in London and oversees two official regions: the United Kingdom and Continental Europe, with today’s priority markets including Luxembourg and Germany. Europe is a strategically important region for Avaloq, and this role balances high‑touch involvement in priority markets with scalable programs across the broader European landscape.
You will lead regional events, account‑based marketing (ABM), targeted campaigns, and high‑quality client success storytelling. Cross‑functional collaboration with sales, product, and global marketing teams will be essential to successfully localize global initiatives, strengthen client relationships, and contribute directly to pipeline growth. You will join our international team of diverse, highly skilled marketers promoting Avaloq’s leading wealth management technology and services.
Responsibilities- Develop and implement UK & Europe field marketing strategy in alignment with the regional head, sales leadership, and global marketing, building trusted relationships to define priorities, support account plans, and accelerate pipeline growth.
- Drive localized marketing impact through targeted field initiatives: regional events, executive roundtables, partner activities, and client community programs.
- Lead end‑to‑end event management (planning, content, logistics, promotion, follow‑up) for owned and sponsored events.
- Develop and execute account‑based marketing (ABM) programs, including tailored content, outreach, and experiences for priority accounts.
- Produce and curate client success stories, testimonials, and case‑study assets tailored to the European market.
- Adapt and localize global marketing campaigns, assets, and messaging to ensure relevance for regional audiences.
- Manage the UK & Europe marketing budget and ensure effective allocation of resources across programs.
- Track, analyse, and report on campaign and event performance, providing actionable insights to stakeholders.
- In‑depth knowledge of the European financial services landscape, with a demonstrated ability to activate marketing initiatives in these markets.
- Proven track record in field marketing or regional marketing, including event management, ABM, campaign localization, and content creation.
- Proficient communication, interpersonal, and project management skills with proficiency in English.
- Established network within the UK financial ecosystem, including media partners, conference organisers, and industry stakeholders.
- Flexibility to travel once a quarter.
- A Bachelor’s degree in Marketing, Communications, Business.
- Proven experience in B2B marketing or the financial services sector would be beneficial.
- Ability to speak German in a professional capacity.
- Exposure to working in the German market.
We realize that managing work life balance is a challenge we all face in our daily lives and in order to support this we are pleased to offer hybrid and flexible working for most of our Avaloqers to maintain work life balance and still continue our fantastic Avaloq culture in our global offices. In Avaloq we are proud to embrace diversity and understand the success of our business is built on the power of different opinions, we are wholeheartedly committed to fostering an equal opportunity environment and inclusive culture where you can be your true authentic self.
We hire, compensate and promote regardless of origin, age, gender identity, sexual orientation or any other fantastic traits that make us all unique, we have done our best to write this advert in an inclusive and neutral way.
Please be aware that we will not accept speculative CV submissions for any of our roles from recruitment agencies, and any unsolicited candidate submissions will be exempt from any payment expectations.
Senior Marketing and Communications Manager – UK & Europe in London employer: Avaloq Group
Contact Detail:
Avaloq Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing and Communications Manager – UK & Europe in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show your passion! When you get the chance to chat with potential employers, let your enthusiasm for marketing and communications shine through. It’s all about making a memorable impression.
✨Tip Number 3
Tailor your pitch! When you’re in interviews or networking situations, make sure to highlight your experience in the European financial services landscape. Show them you know their market inside out.
✨Tip Number 4
Don’t forget to follow up! After meetings or interviews, drop a quick thank-you note. It keeps you on their radar and shows you’re genuinely interested in the role.
We think you need these skills to ace Senior Marketing and Communications Manager – UK & Europe in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing and Communications Manager. Highlight your experience in field marketing, event management, and account-based marketing, as these are key for us at Avaloq.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the financial services landscape and how your skills align with our mission to democratise access to wealth management.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. We love seeing numbers and results that back up your claims!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Avaloq Group
✨Know Your Market
Before the interview, dive deep into the European financial services landscape. Understand the key players, trends, and challenges in the market. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can drive marketing initiatives effectively.
✨Showcase Your Event Management Skills
Since this role involves leading end-to-end event management, prepare specific examples of events you've managed in the past. Highlight your planning, content creation, and follow-up strategies. Be ready to discuss how these experiences can translate to Avaloq's regional events.
✨Demonstrate Collaboration
This position requires cross-functional collaboration, so be prepared to share examples of how you've successfully worked with sales, product, and marketing teams. Discuss how you’ve localised global initiatives and strengthened client relationships through teamwork.
✨Prepare for ABM Discussions
Account-based marketing is a key focus for this role. Brush up on your ABM strategies and be ready to discuss how you've executed tailored content and outreach for priority accounts. Show your understanding of how to create impactful client success stories that resonate with the European audience.