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- Tasks: Lead strategic primary research and translate insights into actionable recommendations.
- Company: Dynamic healthcare consulting firm with a focus on innovation.
- Benefits: Generous pension, private medical insurance, and flexible work arrangements.
- Other info: Enjoy professional development opportunities and a supportive work culture.
- Why this job: Make a real impact in healthcare by shaping brand strategies and optimising experiences.
- Qualifications: 7+ years in market research with strong analytical and communication skills.
The predicted salary is between 60000 - 80000 ÂŁ per year.
This senior role sits at the intersection of research and strategy, leading all aspects of primary market research and translating findings into actionable strategic recommendations across brand, medical, and access strategy.
What You'll Do
- Lead strategic primary research and design qualitative and quantitative studies aligned with business objectives.
- Define research objectives within broader strategic challenges such as positioning, launch readiness, and experience optimisation.
- Select and apply appropriate methodologies (IDIs, ethnography, surveys, conjoint, segmentation, etc.) to ensure hypothesis‑driven, decision‑oriented research.
- Oversee recruitment, vendor management, and field‑work quality.
- Translate insights into clear strategic implications and recommendations.
- Identify unmet needs, behavioural drivers, and key market tensions.
- Develop outputs such as:
- Positioning frameworks
- Segmentation and targeting strategies
- Message and concept optimisation
- Strategic imperatives for brand and portfolio decisions
- Quantitative and advanced research leadership: segmentation analysis, message and concept testing, conjoint and trade‑off studies, and translation of data into commercially meaningful insights.
- Journey and experience integration: personas, behavioural archetypes, patient/providers journeys, and application of findings to experience design.
- Client leadership and consulting excellence: strategic advisory, work‑stream ownership, stakeholder workshops, mentorship of juniors, and cross‑capability collaboration with Experience Strategy, Medical Affairs, Marketing, and Market Access teams.
About You
- 7+ years of primary market research and strategic consulting experience within healthcare, pharma, biotech, or life sciences.
- Strong evidence of connecting research to strategic decision‑making.
- Proficient in segmentation, positioning, survey design, quantitative analysis and synthesising complex data into actionable recommendations.
- Excellent executive communication, storytelling, and the ability to manage teams, vendors, and client relationships.
Preferred Experience
- Experience supporting early asset strategy, launch planning, or lifecycle optimisation.
- Exposure to rare disease or specialty therapy areas.
- Familiarity with digital insight platforms or living insight repositories.
- Experience in business development and proposal creation.
Benefits
- Up to 7% pension contribution, life and income protection, and private medical insurance.
- 25 days annual leave plus two personal well‑being days, early summer Friday finish, and flexible work arrangements.
- Enhanced maternity, paternity, family leave, and fertility policies with partner support.
- Ongoing professional development through on‑demand training and global mobility opportunities.
Senior Consultant, Primary Market Research (PMR) in London employer: Avalere Health
Contact Detail:
Avalere Health Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Consultant, Primary Market Research (PMR) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare and pharma sectors. Attend industry events or webinars, and don’t be shy about introducing yourself. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for those interviews by practising your storytelling skills. You’ll want to showcase how your experience aligns with the role of Senior Consultant in PMR. We suggest using the STAR method (Situation, Task, Action, Result) to structure your answers and make them impactful.
✨Tip Number 3
Don’t forget to research the company culture! Understanding the values and mission of the organisation can help you tailor your responses during interviews. Plus, it shows you’re genuinely interested in being part of the team. We recommend checking out their website and social media for insights.
✨Tip Number 4
Finally, apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us. So, go ahead and hit that apply button!
We think you need these skills to ace Senior Consultant, Primary Market Research (PMR) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Consultant in PMR. Highlight your experience in primary market research and strategic consulting, especially within healthcare or pharma. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've translated research into actionable strategies and how you’ve led teams or projects in the past.
Showcase Your Methodology Knowledge: We’re looking for someone who knows their way around various research methodologies. Be sure to mention your experience with IDIs, surveys, and segmentation. This will show us that you can hit the ground running!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Avalere Health
✨Know Your Research Methodologies
Make sure you’re well-versed in the various research methodologies mentioned in the job description, like IDIs, ethnography, and surveys. Be ready to discuss how you've applied these methods in past projects and how they can be tailored to meet specific business objectives.
✨Connect Insights to Strategy
Prepare examples of how you've translated research findings into actionable strategic recommendations. This role is all about connecting the dots, so think of specific instances where your insights led to significant decisions or changes in strategy.
✨Showcase Your Leadership Skills
As a Senior Consultant, you'll need to demonstrate your ability to lead teams and manage client relationships. Share experiences where you’ve mentored juniors or led cross-functional collaborations, highlighting your consulting excellence and client leadership.
✨Be Ready for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Prepare to discuss how you would approach a hypothetical market research challenge, detailing your thought process and the methodologies you would employ.