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- Tasks: Lead and coach a dynamic sales team to drive new customer acquisition.
- Company: Join Avalara, a leader in innovative SaaS solutions.
- Benefits: Competitive salary, leadership development, and a collaborative work environment.
- Why this job: Make a significant impact in a high-growth role across the EMEA region.
- Qualifications: Proven leadership experience in sales and a passion for driving results.
- Other info: Opportunity to shape the future of mid-market sales in a thriving company.
The predicted salary is between 72000 - 108000 £ per year.
Avalara is seeking an experienced Senior Director, Mid-Market Sales to lead our Mid-Market new logo sales motion across the UK and broader EMEA region. This is a high-impact leadership role responsible for scaling revenue through net-new mid-market customer acquisition, while building a durable leadership bench within the sales organization.
In this role, you will lead a small, high-performing team of Sales Managers, who directly manage Mid-Market New Business Sales Executives. Your focus will be on setting strategy, driving disciplined execution, and developing leaders who can consistently deliver results in a complex, consultative SaaS sales environment.
Your Responsibilities Will Be:
- Lead, develop, and coach a team of Sales Managers responsible for managing Mid-Market New Business Sales Executives focused on new logo acquisition.
- Own and execute a mid-market sales strategy aligned to Avalara’s international revenue goals.
- Drive excellence across the full mid-market sales cycle, from outbound prospecting through complex deal execution and close.
- Partner closely with Pre‑Sales, Marketing, Product, Customer Success.
Senior Director, EMEA Mid-Market Sales in London employer: AVALARA EUROPE LTD
Contact Detail:
AVALARA EUROPE LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Director, EMEA Mid-Market Sales in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Senior Director role. Personal referrals can make all the difference, so don’t be shy about asking for introductions.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, culture, and recent news. This will help you tailor your responses and show that you’re genuinely interested in Avalara and the EMEA market.
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your vision for leading a high-performing sales team. Think about how you can drive results in a consultative SaaS environment and be ready to share specific examples from your past experiences.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Avalara.
We think you need these skills to ace Senior Director, EMEA Mid-Market Sales in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Senior Director, EMEA Mid-Market Sales. Highlight your leadership experience and any relevant achievements in mid-market sales. We want to see how you can drive results!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share your vision for leading a high-performing team and how you plan to scale revenue in the EMEA region.
Showcase Your Leadership Skills: In your application, don’t forget to showcase your leadership skills. Talk about how you've developed teams in the past and your approach to coaching Sales Managers. We love seeing examples of building a strong leadership bench!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at AVALARA EUROPE LTD
✨Know Your Numbers
As a Senior Director, you'll need to demonstrate your understanding of sales metrics and performance indicators. Be prepared to discuss your past achievements in terms of revenue growth, customer acquisition rates, and team performance. This shows you can drive results in a consultative SaaS sales environment.
✨Showcase Leadership Skills
This role is all about leading a high-performing team. Share specific examples of how you've developed and coached sales teams in the past. Highlight your approach to building a leadership bench and how you empower others to achieve their goals.
✨Understand the Market
Familiarise yourself with the EMEA mid-market landscape and Avalara's position within it. Research competitors and trends in the industry. This knowledge will help you articulate a compelling mid-market sales strategy that aligns with Avalara’s international revenue goals.
✨Prepare for Scenario Questions
Expect to face scenario-based questions that assess your problem-solving and strategic thinking skills. Think about challenges you've faced in previous roles and how you overcame them. This will demonstrate your ability to drive excellence across the full mid-market sales cycle.
