At a Glance
- Tasks: Lead the design of marketing automation and create personalised customer journeys.
- Company: Join Autotrader, a leader in transforming vehicle buying and selling.
- Benefits: Enjoy competitive pay, flexible working, and opportunities for professional growth.
- Other info: Dynamic team environment with exciting challenges and career advancement.
- Why this job: Be at the forefront of marketing tech and make a real impact globally.
- Qualifications: Expertise in Braze and strong technical skills in marketing automation.
The predicted salary is between 40500 - 49500 £ per year.
Autotrader is transforming how people buy and sell vehicles, with marketing automation at the heart of the journey.
We seek a highly technical Senior Marketing Automation Manager with Braze expertise to architect our automation engine and deliver real-time, personalised journeys.
You will lead data schemas, define attributes, and collaborate with Data and Engineering teams to ensure flawless automation and scalable canvases across the globe.
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Braze Automation Lead: Senior Marketing Journeys & Data in Manchester employer: Autotrader
Autotrader is an exceptional employer, offering a dynamic work environment in Manchester where innovation thrives. With a strong emphasis on employee growth, we provide opportunities for mentorship and collaboration across teams, alongside a competitive salary and comprehensive benefits package that includes share options and generous holiday allowances. Our hybrid work model ensures flexibility, allowing you to balance your professional and personal life while contributing to meaningful projects that shape the future of consumer products.
StudySmarter Expert Advice🤫
We think this is how you could land Braze Automation Lead: Senior Marketing Journeys & Data in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Autotrader and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Autotrader are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Autotrader on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Autotrader. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Braze Automation Lead: Senior Marketing Journeys & Data in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Autotrader. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Autotrader:Show us that you’ve done your homework! In your application, briefly mention what you admire about Autotrader’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Autotrader
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Autotrader will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Autotrader, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
