Lead Content Designer

Location: London (hybrid working 3 office days per week)

Employment Type: Permanent, full time

Additional Benefits: Annual Bonus, Cash-Car Allowance & Private Medical Insurance

Thought The AA only provide roadside assistance? Think AA-X. Technology has made human life easier; from booking holidays and banking, through to meeting new people and work opportunities. But over the last decade owning and driving cars has gotten far tougher. At AA-X we are on a mission to re-invent the car ownership and usage experience. We imagine, build and grow connected car ventures. Using data and AI to provide car and driver insights with new solutions that give drivers control, confidence and a little joy across their motoring lives.

As a Lead Product Designer within AA-X, you’ll collaborate with a team of talented and passionate individuals to design, launch, and incubate next-generation B2B and B2C connected car products. These products aim to transform the car ownership experience. You’ll be responsible for defining, designing, researching, prototyping, and implementing new features and future iterations. We are looking for a Designer who is excited by the opportunities that new technology can bring in solving problems and is passionate about creating transformative experiences for users. You should have a balance of interaction design, visual design, and product thinking skills, along with the ability to support and guide fellow designers. You are customer-obsessed and research-driven, a natural collaborator who can work independently and in a team environment. As a leader in our growing design team, you’ll play a key role in shaping our work processes and contribute significantly to building AA-X as a successful venture incubator for The AA.

Please ensure to include a copy of your latest portfolio as part of your application for this role.

What will I be doing?

• Leadership: Collaborate with the Head of Experience and senior stakeholders to define the design team's strategy, vision, and impact on OKRs. Support a small team of designers, fostering a high-performing and creative design culture.
• Stakeholder Collaboration: Partner with stakeholders across product, data, marketing, engineering, and internal business units to prioritise design efforts and advocate for great customer outcomes.
• Design Tools & Frameworks: Oversee and contribute to the creation and evolution of our design tools and frameworks, including the Design System and experience principles.
• User Experience: Oversee the user experience of products or features from conception to launch, ensuring alignment with business and customer experience metrics.
• Research & Feedback: Work closely with user research colleagues to obtain regular user feedback and identify opportunities for improvement.
• Communication & Workshops: Facilitate workshops, present designs, prototypes, and concepts to cross-functional partners and stakeholders.

What do I need?

• Product Design Expertise: Significant experience in product design within digital or mixed digital and physical environments, with a strong portfolio demonstrating visual, interaction design, and product thinking skills.
• Leadership & Strategy: Experience in a senior design position with people leadership/mentoring and strategic design responsibilities.
• User-Centred Design: Deep understanding of user-centred design methods and UX research methodologies.
• Communication & Collaboration: Strong communication skills, adept at presenting work to broader product teams and leaders.
• Technical Proficiency: Skilled user of common design and collaboration software such as Miro, Figma, and Jira.
• Personal Attributes: Passionate about user-centred design, comfortable navigating ambiguity, and proactive in bringing clarity to project teams.

We’re always looking to recognise and reward our employees for the work they do. As a valued member of The AA team, you’ll have access to a range of benefits including:

• 25 days annual leave plus bank holidays + holiday buying scheme
• Worksave pension scheme with up to 7% employer contribution
• Free AA breakdown membership from Day 1 plus 50% discount for family and friends
• Discounts on AA products including car and home insurance
• Employee discount scheme that gives you access to a car salary sacrifice scheme plus great discounts on healthcare, shopping, holidays and more
• Company funded life assurance
• Diverse learning and development opportunities to support you to progress in your career
• Dedicated Employee Assistance Programme and a 24/7 remote GP service for you and your family
• Plus, so much more!

We’re an equal opportunities employer and welcome applications from everyone. The AA values diversity and the difference this brings to our culture and our customers.