UK & Europe Marketing Lead — Brand Growth & Innovation

UK & Europe Marketing Lead — Brand Growth & Innovation

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Australian Vintage

At a Glance

  • Tasks: Lead marketing strategy and brand innovation for a top wine brand in the UK.
  • Company: Join Australian Vintage, a leading wine brand with a strong market presence.
  • Benefits: Enjoy flexible working, parental leave, and a robust benefits package.
  • Other info: Be part of a dynamic team within the UK Leadership Team.
  • Why this job: Shape the future of a renowned brand and drive significant portfolio growth.
  • Qualifications: Experience in commercial marketing and team leadership is essential.

The predicted salary is between 60000 - 80000 £ per year.

Australian Vintage, a leading wine brand, is seeking a Commercial Marketing Leader based in London. In this pivotal role, you will join the UK Leadership Team and partner with the Head of Sales and Global CMO to shape the marketing strategy across key markets.

You’ll lead a dynamic team, focusing on brand innovation and engagement with major retail partners like Tesco and Sainsbury’s while contributing to significant portfolio growth.

A robust benefits package, including flexible working and parental leave, is also offered.

UK & Europe Marketing Lead — Brand Growth & Innovation employer: Australian Vintage

Australian Vintage is an exceptional employer that fosters a vibrant work culture in the heart of London, offering employees the chance to lead innovative marketing strategies within a dynamic team. With a strong focus on professional growth and a comprehensive benefits package, including flexible working arrangements and generous parental leave, we empower our staff to thrive while making a meaningful impact in the wine industry.

Australian Vintage

Contact Details:

Australian Vintage Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land UK & Europe Marketing Lead — Brand Growth & Innovation

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Australian Vintage and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Australian Vintage are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Australian Vintage on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Australian Vintage. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace UK & Europe Marketing Lead — Brand Growth & Innovation

Commercial Marketing Leadership
Brand Innovation
Market Strategy Development
Team Leadership
Retail Partnership Engagement
Portfolio Growth Management
Collaboration with Sales Teams

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Australian Vintage. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Australian Vintage:Show us that you’ve done your homework! In your application, briefly mention what you admire about Australian Vintage’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Australian Vintage

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Australian Vintage will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Australian Vintage, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.