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- Tasks: Own and elevate our social media presence, creating engaging content that tells our brand story.
- Company: Join Austen & Blake, a digital-first jewellery brand redefining modern luxury.
- Benefits: Flexible working hours, private healthcare, and 25 days annual leave plus bank holidays.
- Why this job: Make a real impact in a fast-growing company where your ideas are valued.
- Qualifications: 3+ years in social media management with a passion for luxury brands.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Neve Jewels Group is a UK headquartered, digital-first jewellery company redefining modern luxury through made-to-order design, ethical craftsmanship, and global e-commerce across its brands: Diamonds Factory, Austen & Blake, and Sacet.
Austen & Blake is a premium jewellery brand offering bespoke and made-to-order engagement rings, wedding rings and fine jewellery. Known for its design expertise, personal consultations and craftsmanship, Austen & Blake serves customers through a combination of digital touchpoints and physical showrooms. This role is dedicated exclusively to the Austen & Blake brand.
The Social Media Manager owns how Austen & Blake shows up across social platforms, translating our bespoke, experience-led jewellery brand into compelling, consistent and high-performing social storytelling. This is a hands-on, creative and commercially aware role. You will take full ownership of social strategy and execution across Instagram, TikTok, Facebook and LinkedIn, ensuring our content reflects the emotion, craftsmanship and personal nature of the Austen & Blake experience.
Social is a critical brand and demand channel for Austen & Blake. This role exists to elevate brand desirability, grow engaged communities, and connect customers to our showrooms, craftsmanship and life-moment storytelling, not simply to post content. You will work closely with brand, creative, retail and workshop teams to ensure social media authentically represents who we are, how we work, and why customers choose Austen & Blake for some of the most important moments of their lives.
Authority & scope
- Full ownership of the Austen & Blake social media strategy and day-to-day execution
- Accountability for content quality, brand consistency, engagement and audience growth
- Authority to test, learn and optimise content formats, platforms and paid social activity
- Responsibility for ensuring social aligns to brand positioning, tone of voice and experience standards
- A key contributor to the brand’s digital and experience-led marketing strategy
Direct ownership
- Austen & Blake social media channels and content calendar
- Community management and social engagement
- Influencer partnerships, gifting and collaborations
- Paid social planning, execution and optimisation
This role owns social execution and performance. Brand leadership sets direction, standards and priorities.
How you'll contribute
- Develop and own the Austen & Blake social media strategy aligned to brand and commercial objectives
- Plan and manage the social content calendar, ensuring a consistent and elevated brand narrative
- Lead day-to-day execution including publishing, scheduling, and community engagement
- Ensure all content reflects the premium, bespoke and experience-led nature of the brand
Content & storytelling
- Create and deliver high-quality content that brings to life craftsmanship, design, life moments and in-store experience
- Work with creative teams to develop visually compelling, on-brand content
- Capture and curate content from showrooms, workshops and events
- Develop educational and behind-the-scenes content that builds trust and authority
Community, partnerships & influence
- Build and nurture an engaged Austen & Blake social community
- Manage influencer gifting, partnerships and collaborations aligned to brand values
- Monitor social sentiment and actively manage customer interaction and feedback
Paid social & performance
- Plan, execute and optimise paid social activity across Meta, TikTok and LinkedIn
- Track performance, engagement and growth, sharing insights and recommendations
- Use testing and iteration to continuously improve content effectiveness
- Conduct social listening and trend analysis
- Feed customer and community insights into wider brand, retail and marketing teams
- Stay close to emerging platforms, formats and cultural moments relevant to the brand
What success looks like
- Austen & Blake social channels feel premium, human and unmistakably on-brand
- Strong, sustained growth in engaged audiences and meaningful interaction
- Social content that clearly supports showroom traffic, brand awareness and demand
- A clear link between social storytelling and the real Austen & Blake experience
- Confident ownership of social, with strong collaboration across teams
What we’re looking for
- 3+ years’ experience managing social media for a brand or agency
- Proven experience delivering content and campaigns across multiple platforms
- Experience working with paid social and performance reporting
- Background in luxury, fashion, jewellery or premium consumer brands preferred
- Strong creative instinct with a sharp eye for detail and brand consistency
- Hands-on, organised and comfortable owning execution end-to-end
- Confident communicator who collaborates well across teams
- Commercially aware, with a test-and-learn mindset
- Customer-obsessed, with high personal standards
Who this role will suit
- A social media professional who wants real ownership and accountability
- Someone excited by building a brand, not just managing channels
- A creative thinker who also cares about performance and results
- Someone energised by pace, collaboration and growth
Who this role will not suit
- Candidates looking for a purely strategic or hands-off role
- Profiles focused solely on content creation without performance accountability
- Those uncomfortable working closely with retail, workshops and the detail of the brand
What we offer
- Join a fast-growing business where your contributions matter and your ideas are valued
- Work in a supportive, transparent environment that encourages innovation and excellence
- Enjoy flexibility with 3 days a week in our vibrant Hatton Garden office and 2 days working from home
- Flexi hours - start your day between 8am and 10am, then finish between 4pm and 6pm
- Comprehensive Vitality private healthcare, offering access to high quality medical support and wellness benefits
- Enjoy your birthday with an extra day of leave to celebrate
- Access to Perkbox for exclusive discounts, rewards, and wellbeing benefits to help you make the most of your work-life balance
- 25 days annual leave + bank holidays
- Enhanced maternity and paternity leave entitlements
Next steps
If your application is successful, you’ll receive an initial phone screening call with our Talent Acquisition team, followed by a round of interviews with the hiring manager and selected stakeholders. Throughout the process, you’ll receive feedback following each round of interview(s) with regular updates on how the recruitment process is going. If we find there’s a perfect match, you’ll be offered and onboarded into the world of Team A&B! Please bear with us, we do receive large volume of applications, and unfortunately, we’re only able to respond to candidates who have been shortlisted.
We’re an equal opportunity employer, if you don’t meet every requirement, we still encourage you to apply.
Our Commitment to Diversity & Inclusion
At Austen & Blake we are committed to providing a work environment that supports, inspires, and respects all individuals. We do not discriminate on the basis of gender, race, colour, religion, age, disability, belief, sexual orientation, marital status, or is disadvantaged by conditions or requirements which cannot be shown.
Discover more about life at Austen & Blake by following our LinkedIn page and social media channels.
Social Media Manager employer: Austen & Blake
Contact Detail:
Austen & Blake Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own social profiles reflect the creativity and brand values of Austen & Blake. Show us how you can translate that bespoke jewellery vibe into your own storytelling.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or engage with our social media posts. This not only shows your interest but also gives you insights into the company culture and what we value at Austen & Blake.
✨Tip Number 3
Prepare to showcase your skills! Think about how you can present your past social media campaigns or content strategies in a way that aligns with our luxury brand. Bring examples that highlight your creativity and performance metrics.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Austen & Blake family!
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Show Your Passion for Social Media: When you're writing your application, let your enthusiasm for social media shine through! We want to see how you can translate your love for platforms like Instagram and TikTok into engaging content that reflects the Austen & Blake brand.
Tailor Your Experience: Make sure to highlight your relevant experience in managing social media for brands, especially in luxury or premium sectors. We’re looking for someone who understands the nuances of our market, so don’t hold back on showcasing your achievements!
Be Creative and Authentic: Your application is your first chance to show us your creative flair. Use compelling language and storytelling techniques to convey your ideas. Remember, we value authenticity, so be yourself and let your personality come through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Austen & Blake. Don’t miss out!
How to prepare for a job interview at Austen & Blake
✨Know the Brand Inside Out
Before your interview, dive deep into Austen & Blake's brand values, products, and social media presence. Familiarise yourself with their unique selling points and how they differentiate themselves in the luxury jewellery market. This will help you articulate how your experience aligns with their vision.
✨Showcase Your Creative Strategy
Prepare to discuss specific social media strategies you've implemented in the past. Bring examples of campaigns that drove engagement and growth, especially in the luxury sector. Highlight your ability to create compelling content that resonates with audiences and drives showroom traffic.
✨Demonstrate Community Engagement Skills
Austen & Blake values community interaction, so be ready to share how you've successfully built and nurtured online communities. Discuss your approach to managing customer feedback and sentiment on social platforms, and how you’ve leveraged influencer partnerships to enhance brand visibility.
✨Be Data-Driven and Results-Oriented
Since this role involves performance accountability, come prepared with metrics from your previous roles. Talk about how you've used data to optimise paid social campaigns and improve content effectiveness. Show that you understand the importance of aligning social media efforts with commercial objectives.