Commercial Content Associate in London

Company Overview

August is a full‑service real estate development and lifestyle company based in London, specialising in luxury holiday home collections across Europe. We curate and manage collections of beautifully designed homes in prime destinations — combining real estate, hospitality, and design to provide our members with a seamless second‑home experience. Each August project is rooted in a strong European heritage that celebrates the local architecture, natural environment and traditions of each market. Founded in 2018, August has grown into a premier platform for luxury holiday homes, delivering distinctive experiences and memorable stays for our members.

Role Summary

This role sits at the heart of our commercial function. It keeps momentum across the sales cycle — making sure each sales team has the materials, information and support they need to close, and that everything behind the scenes moves in step. It isn’t a role defined by technical complexity. It’s defined by ownership, judgement, and the ability to bring people together across Acquisition, Renovation, Design, Marketing and Sales to get things across the line. You’ll develop and maintain the full suite of sales enablement content — from collection brochures and walkthrough videos to homeowner stories and design features — and manage the content matrix that keeps our sales teams one step ahead of every launch.

August is an AI‑first organisation. This role is expected to use AI tools actively — to produce content faster, manage the content matrix more efficiently, and build workflows that reduce manual effort over time. We’re not looking for someone who’s curious about AI one day. We want someone who’s already using it. When this function runs smoothly, the whole commercial side of the business benefits — and that’s what we’re hiring for.

Core Responsibilities

• Develop and maintain all sales enablement materials — including collection and home brochures, magazine articles (homeowner stories, before and afters, design features, “in conversation” pieces), walkthrough videos, and sales sites.
• Equip each sales team with the right materials, information and support for every collection — tailored to the specific audience and market.
• Ensure all materials are visually cohesive, on‑brand, and aligned with the August tone of voice and design language.
• Understand sales objectives across each market and ensure the sales enablement plan is aligned with collection launch timelines and group close targets.
• Work closely with Sales leadership to identify priority collections, key milestones, and the content needed to support each stage of the sales cycle.
• Translate commercial priorities into a clear, actionable enablement roadmap.
• Coordinate across departments — Design, Renovation, Acquisition, Marketing — to keep content moving, remove blockers, and expedite delivery.
• Hold stakeholders to timelines in a calm, constructive way, ensuring everyone is clear on what’s needed and when.
• Act as the single point of coordination for sales content requests, fielding inputs and driving them through to completion.
• Maintain and manage the sales enablement content matrix — identifying gaps and opportunities based on design, renovation, and acquisition activity.
• Keep all sales assets organised, accessible and up‑to‑date across the business.
• Track the performance and usage of sales materials and continually refine the toolkit based on what’s working.

Essential (Non‑Negotiable)

• 1–3 years of relevant experience in a content, marketing, sales enablement, commercial operations or comparable cross‑functional role — ideally in real estate, luxury, hospitality or another considered‑purchase environment.
• Actively use AI tools in your day‑to‑day work — not occasionally, but as a default. Provide specific examples of how AI has made your work faster or better.
• A genuine owner. You don’t wait to be asked, and you don’t drop the ball.
• Strong coordination and stakeholder management skills — comfortable holding senior colleagues to timelines.