At a Glance
- Tasks: Lead multi-channel marketing campaigns to boost client retention and engagement.
- Company: Join a dynamic team at Audley, committed to employee well-being and flexibility.
- Benefits: Enjoy 25-30 days holiday, private medical insurance, and exclusive travel discounts.
- Other info: Flexible hybrid working model with excellent career development opportunities.
- Why this job: Make a real impact with your creativity and strategic thinking in a fast-paced environment.
- Qualifications: Proven experience in campaign management and team leadership in global organisations.
The predicted salary is between 45000 - 55000 £ per year.
As Campaign Manager, you will lead the planning, execution and optimisation of audience‑led, multi‑channel marketing campaigns, driving performance through insight and analysis. Working closely with global marketing teams, Product, Sales and wider stakeholders, you will deliver coordinated, impactful messaging that reaches the right audience at the right time to maximise engagement and commercial results.
Key responsibilities
- Develop and maintain quarterly communication plan focused on client retention and new client acquisition, which incorporates sales data, capacity, company news, commercial priorities, audience insight, competitor analysis and market intent indicators.
- Define and execute profitable multi‑channel campaigns to drive customer engagement, brand affinity and awareness, and generate qualified enquiries. Channel execution may include: Owned media (email, web, direct mail, social media), Digital or in‑person events and exhibitions, Online and offline advertising.
- Establish planning and measurement strategies, including the definition of key performance metrics to track and identify new customer acquisition, customer retention and maintain optimal Cost of Sale targets.
- Act as the central point of coordination for campaign activity, managing timelines, approvals, and dependencies across teams and markets.
- Monitor campaign performance across all channels, analysing results against targets and sharing actionable insights.
- In collaboration with Brand strategy, support all campaigns with a brand awareness orientation including measurement and look back analysis process to determine efficacy of campaigns.
- Responsible for the productivity and efficiency of the team through consistent management of performance, regular feedback and coaching.
- Conduct 1‑2‑1s and quarterly performance reviews with individual team members to provide support and identify development/training needs.
- Set and review objectives for team and create development plans.
About you
You’ll be an experienced Campaign Manager with a background in global organisations, delivering coordinated campaigns that drive measurable results. You will also have experience leading teams and balancing priorities in a fast‑paced environment.
Other key experience needed
- Experience in coordinating projects that involve multiple managers and stakeholders.
- Ability to motivate, engage and inspire team members.
- Communicates plans and expectations clearly to others.
- Highly organized with excellent project management skills, capable of managing several major projects simultaneously.
- Ability to maintain a high level of attention to detail at all times including during busy periods.
- Ability to critically assess strategy and plans as well as specific aspects such as design, photography and copy.
- Thorough knowledge of print and digital media channels and associated production and development methods.
- Thorough understanding of appropriate KPIs and reporting techniques.
- Fluent in CRM and audience management tools, with experience using data to inform segmentation and targeting.
- Able to interpret audience insights and apply them to create more relevant, tailored and impactful campaigns.
- Passionate about delivering communications that reflect customer interests, motivations, and travel preferences.
Why Audley
We are committed to our employees’ quality of life and value the importance of flexibility by offering hybrid working where you can split your time between one of our wonderful offices and remotely from home or elsewhere in the UK. We ask that employees are office‑based for a minimum of 3 days per week.
Benefits
- Discretionary annual bonus plan
- Holiday - 25 days rising to 30 days with length of service
- A day off for your birthday
- A day off for volunteering to support a charity, local support group or community work of your choice
- Private Medical Insurance and access to Healthshield health cash plan - money back for costs associated with everyday healthcare (including optical, dental, medical, prescriptions, physio), and access to medical and wellbeing resources such as a GP service, employee assistance programme and counselling
- Enhanced family leave
- Enhanced pension scheme
- Life insurance
- Discounted Audley trips (for you and your friends & family) and exclusive access to staff travel discount websites
- Wellhub – a wellbeing platform that gives you unlimited, discounted access to top gyms, studios, and wellbeing apps
- Benefits Platform – a reward scheme that gives you discounts and cashback with hundreds of retailers
Retention Campaigns Manager employer: Audley Travel
Contact Detail:
Audley Travel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retention Campaigns Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Campaign Manager role. You never know who might have the inside scoop on an opening or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns, highlighting the results you achieved. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its campaigns. Be ready to discuss how your experience aligns with their goals, especially around client retention and engagement strategies.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Retention Campaigns Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Retention Campaigns Manager role. Highlight your experience with multi-channel campaigns and team leadership, as these are key aspects of the job. We want to see how your skills align with what we’re looking for!
Showcase Your Achievements: When detailing your past experiences, focus on specific achievements that demonstrate your ability to drive results. Use metrics where possible to quantify your success in previous campaigns. This will help us understand the impact you've made in your previous roles.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it’s relevant to the role, and make sure to proofread for any typos or errors before hitting send!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at Audley Travel
✨Know Your Campaigns Inside Out
Before the interview, make sure you’re well-versed in the types of campaigns you’ve managed. Be ready to discuss specific examples where you’ve driven engagement and results, especially in multi-channel settings. This will show your potential employer that you can hit the ground running.
✨Showcase Your Analytical Skills
Since the role involves a lot of data analysis, prepare to talk about how you've used insights to optimise campaigns in the past. Bring examples of key performance metrics you’ve tracked and how they influenced your strategies. This will demonstrate your ability to make data-driven decisions.
✨Highlight Team Leadership Experience
As a Campaign Manager, you’ll need to inspire and lead a team. Share stories about how you’ve motivated your team, managed performance, and conducted reviews. This will help illustrate your leadership style and your ability to foster a productive work environment.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific challenges, like coordinating with multiple stakeholders or managing tight deadlines. Think through some scenarios beforehand and be prepared to explain your thought process and decision-making skills. This will show that you can think on your feet and adapt to changing situations.