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- Tasks: Lead global media projects and optimise budgets across various channels.
- Company: Join Audible, a leader in audio storytelling with a creative and inclusive culture.
- Benefits: 14-month contract with opportunities for professional growth and collaboration.
- Why this job: Make a real impact on global media strategies and drive innovation in storytelling.
- Qualifications: Experience in integrated media strategies and project management skills required.
- Other info: Work with diverse teams across the globe and enhance your marketing expertise.
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other.
ABOUT THIS ROLE
Audible is looking for an experienced associate director to help drive and manage our global media work across paid and organic channels. Working within our recently established global structure, this role will partner with both the Global Media Center (GMC) and channel teams to drive enterprise-wide value through standardized processes, best practice sharing, and strategic partner relationships. The role requires someone with deep expertise across awareness and performance media channels, playing an integral role in advancing our global media capabilities through growth enablement and operational excellence. The role will work very closely with the GMC lead as well as with channel marketers with coordination across functional teams inside and outside of marketing. This position is a 14-Month contract.
As Marketing Global Media Center Associate Director, you will:
- Manage global media projects working with stakeholders across the wider Audible business as well as in various regions/marketplaces.
- Own and lead companywide spending documents and multi marketplace key partner budget rolls ups (i.e. Google, Amazon, Facebook, etc.).
- Pull data directly from reports/plans as part of global rollup exercises.
- Collaborate with measurement teams and channel owners to identify opportunities for budget optimization and cross-market fluidity, maximizing ROI through strategic resource allocation.
- Develop overarching policy, principles, process, and best practices across media for leadership approval and help local teams implement across the Audible services.
- Develop strategy for multi marketplace initiatives.
- Partner with Analytics to improve media measurement framework and redefine metrics of success.
- Collaborate with channel owners and measurement partners to create and execute an annual testing roadmap, aligning key stakeholders on priorities, timelines, and resource allocation.
- Partner with cross-functional teams to design and execute strategic test campaigns beyond BAU media activity.
- Partner with key media partners (e.g. Google, Meta, Tiktok) to develop and execute joint business plans, ensuring clear tracking of initiatives and regular progress reviews against objectives.
- Facilitate a cohesive media community for shared learning, training, and development.
- Work with emerging territories to implement best practices and “media playbook”.
- Ensure updated channel mapping structure is maintained across Audible services and work with product to implement any required changes/updates.
- Analyze key marketing metrics and help to set guardrails based on Audible service maturity (i.e. marketing as a percentage of revenue).
- Work with GMC lead to define global strategic priorities for media agency and vendors.
- Compile a media agency performance program, operating across all marketplaces working with global lead and key stakeholders across teams/regions.
ABOUT YOU
You are a strategic thinker with experience in integrated media strategies, understanding how awareness and performance channels work together. Your proven track record shows success in driving key performance metrics and building full-funnel approaches. You excel at analyzing metrics across marketplaces and developing actionable insights for optimization. As a natural connector between measurement and paid media teams, you'll apply your knowledge of Marketing Mix Modeling and incrementality testing to shape strategic decisions. Your experience with ad tech and track record of collaborating with cross-functional teams has helped improve marketing technology across global organizations. You’re comfortable working across time zones and can flexibly participate in meetings with teams in APAC, EU, and NA regions.
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners' imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers' daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbours. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Experience working with multiple groups of stakeholders.
Experience managing multiple projects and meeting aggressive deadlines.
Experience in project management including resource planning, managing schedules, reporting project status and prioritising tasks.
Experience with all media channels and should have a “media generalist” background.
Experience in tracking customer journey across multiple channels/tactics.
Marketing Global Media Center Associate Director - 14-Month Contract employer: Audible
Contact Detail:
Audible Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Global Media Center Associate Director - 14-Month Contract
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Show them you’re not just another candidate, but someone who truly gets what they’re about.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more comfortable you are, the better you'll perform when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing familiar faces!
We think you need these skills to ace Marketing Global Media Center Associate Director - 14-Month Contract
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Global Media Center Associate Director role. Highlight your experience with media strategies and project management, as these are key aspects of the job. We want to see how your skills align with what we’re looking for!
Showcase Your Achievements: Don’t just list your responsibilities; share your successes! Use specific examples that demonstrate how you’ve driven performance metrics or optimised budgets in previous roles. This will help us understand the impact you can bring to our team.
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon where possible. We appreciate a well-structured application that gets straight to the point, making it easy for us to see your qualifications.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, you’ll find all the info you need about the position there!
How to prepare for a job interview at Audible
✨Know Your Media Channels
Make sure you brush up on your knowledge of both awareness and performance media channels. Be ready to discuss how they work together and share examples from your past experiences where you've successfully integrated these strategies.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in previous roles. Bring specific examples of metrics you've analysed and how those insights led to optimised budgets or improved campaign performance.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various teams, be ready to share stories about how you've effectively collaborated with different stakeholders. Highlight any experience you have in managing projects across multiple regions or time zones.
✨Be Ready for Strategic Discussions
Think about the strategic initiatives you've led or contributed to in the past. Prepare to discuss how you developed policies or best practices that benefited your organisation, and be ready to suggest ideas for Audible's global media capabilities.
