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For Companies At a Glance
- Tasks: Lead global media projects and optimise budgets across various channels.
- Company: Join Audible, a leader in audio storytelling with a creative culture.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Shape the future of media strategy and make a real impact on global campaigns.
- Qualifications: Experience in integrated media strategies and strong analytical skills.
- Other info: Collaborative environment with a focus on creativity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
At Audible, we believe stories have the power to transform lives. It's why we work with some of the world's leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
ABOUT THIS ROLE
Audible is looking for an experienced associate director to help drive and manage our global media work across paid and organic channels. Working within our recently established global structure, this role will partner with both the Global Media Center (GMC) and channel teams to drive enterprise-wide value through standardized processes, best practice sharing, and strategic partner relationships. The role requires someone with deep expertise across awareness and performance media channels, playing an integral role in advancing our global media capabilities through growth enablement and operational excellence. The role will work very closely with the GMC lead as well as with channel marketers with coordination across functional teams inside and outside of marketing. This position is a 14-Month contract.
As Marketing Global Media Center Associate Director, you will:
- Manage global media projects working with stakeholders across the wider Audible business as well as in various regions/marketplaces.
- Own and lead companywide spending documents and multi marketplace key partner budget rolls ups (i.e. Google, Amazon, Facebook, etc.).
- Pull data directly from reports/plans as part of global rollup exercises.
- Collaborate with measurement teams and channel owners to identify opportunities for budget optimization and cross-market fluidity, maximizing ROI through strategic resource allocation.
- Develop overarching policy, principles, process, and best practices across media for leadership approval and help local teams implement across the Audible services.
- Develop strategy for multi marketplace initiatives.
- Partner with Analytics to improve media measurement framework and redefine metrics of success.
- Collaborate with channel owners and measurement partners to create and execute an annual testing roadmap, aligning key stakeholders on priorities, timelines, and resource allocation.
- Partner with cross-functional teams to design and execute strategic test campaigns beyond BAU media activity.
- Partner with key media partners (e.g. Google, Meta, Tiktok) to develop and execute joint business plans, ensuring clear tracking of initiatives and regular progress reviews against objectives.
- Facilitate a cohesive media community for shared learning, training, and development.
- Work with emerging territories to implement best practices and "media playbook".
- Ensure updated channel mapping structure is maintained across Audible services and work with product to implement any required changes/updates.
- Analyze key marketing metrics and help to set guardrails based on Audible service maturity (i.e. marketing as a percentage of revenue).
- Work with GMC lead to define global strategic priorities for media agency and vendors.
- Compile a media agency performance program, operating across all marketplaces working with global lead and key stakeholders across teams/regions.
ABOUT YOU
You are a strategic thinker with experience in integrated media strategies, understanding how awareness and performance channels work together. Your proven track record shows success in driving key performance metrics and building full-funnel approaches. You excel at analyzing metrics across marketplaces and developing actionable insights for optimization. As a natural connector between measurement and paid media teams, you'll apply your knowledge of Marketing Mix Modeling and incrementality testing to shape strategic decisions. Your experience with ad tech and track record of collaborating with cross-functional teams has helped improve marketing technology across global organizations. You're comfortable working across time zones and can flexibly participate in meetings with teams in APAC, EU, and NA regions.
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners' imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers' daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbours. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Experience working with multiple groups of stakeholders.
Experience managing multiple projects and meeting aggressive deadlines.
Experience in project management including resource planning, managing schedules, reporting project status and prioritising tasks.
Experience with all media channels and should have a "media generalist" background.
Experience in tracking customer journey across multiple channels/tactics.
Marketing Global Media Center Associate Director in England employer: Audible
Contact Detail:
Audible Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Global Media Center Associate Director in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Audible or similar companies. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your achievements in media strategy and project management. This will give you an edge during interviews.
✨Tip Number 3
Be ready to discuss metrics! Since this role is all about performance, brush up on your knowledge of marketing metrics and be prepared to share how you've used them to drive success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining the Audible team.
We think you need these skills to ace Marketing Global Media Center Associate Director in England
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Global Media Center Associate Director role. Highlight your experience with integrated media strategies and how you've driven key performance metrics in previous roles. We want to see how your skills align with what we're looking for!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use specific examples that demonstrate your success in managing global media projects and optimising budgets. Numbers speak volumes, so if you can quantify your impact, do it!
Be Authentic: Let your personality shine through in your application. We’re looking for dreamers and inventors, so don’t be afraid to show us what makes you unique. Share your passion for audio storytelling and how you envision contributing to our mission at Audible.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at Audible
✨Know Your Media Channels
Make sure you brush up on your knowledge of both awareness and performance media channels. Be ready to discuss how they work together and share examples from your past experiences where you've successfully integrated these strategies.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in previous roles. Bring specific examples of metrics you've analysed and how those insights led to optimised budget allocations or improved campaign performance.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various teams, think of instances where you've successfully collaborated across departments. Highlight your ability to connect measurement and paid media teams, and how that has benefited your projects.
✨Be Ready for Global Perspectives
Given the global nature of the role, be prepared to discuss your experience working across different time zones and cultures. Share how you've managed projects with international stakeholders and what strategies you used to ensure smooth communication and execution.
